Sat.Feb 20, 2021

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You Really Don’t Know if Your Market is Too Small For Quite a While

SaaStr

One of the things that causes a lot of anxiety in SaaS is market size. If you’re creating the latest Pinning app, or Social Network, the odds are surely against you. But in consumer internet, often you know if you hit it, however low the odds are, at least the market is huge (or at least, the user base is huge). SaaS is more confusing. Yes, if you are WorkDay and taking PeopleSoft on back in the day, straight-and-center, you know you’re taking on a $1 billion+ market on Day 1.

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Requirements Management – The Beginner’s Guide

The Daily Egg

Managing requirements proactively in anticipation of change is a necessity as they aren’t cast in stone. As stakeholders gather more insights and knowledge, requirements change. Now, requirements management might look easy and effortless—on the surface. It’s when you get started you realize how much work goes into managing a project. It’s a whole process where […].

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5 Interesting Learnings from Google Cloud at $13 Billion in ARR

SaaStr

So we’ve had a lot of fun in our 5 Interesting Learnings profiling the top SaaS and Cloud companies at scale, from Slack to Zoom, from Shopify to Datadog, from Box to DropBox. But are AWS, Azure and Google Cloud just too big for us to learn from? Do they “count” like the scrappy start-ups in SaaS that have now become decacorns? I don’t think they are the same, but I think we can learn a lot from Google Cloud in particular.

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How to Run a Cohort Analysis in Google Analytics to Better Segment Your Traffic

Neil Patel

Google Analytics is a staple in every experienced digital marketer’s set of tools. This is primarily because it provides a wealth of data, covering virtually everything you might want to know about how visitors interact with your site. Cohort Analysis is a particularly useful feature for marketers and small businesses. It can tell you how well your website is performing overall.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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The Hottest 5 Sessions at SaaStr Build March 9-10

SaaStr

So we’re gearing up for our next big digital mega event, SaaStr Build on Mar 9-10! Reg is just opening now , and a core pass is FREE, so sign up ASAP ! What are the Top 5 Most Registered Sessions — so far? #1: “Breaking Through- A Step by Step Guide to Build a Marketing Strategy to Take You to the First $100M with Snowflake Denise Persson” 1000s of your are already signed up to talk with, and meet with, Snowflake’s CEO and learn how they really market at scale.

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16 Minutes #55: China Steams Ahead in Gaming; MetaHuman Creator and the Uncanny Valley

Andreessen Horowitz

We have two brief segments — taking up less than 16 Minutes! — in this week’s episode of “16 Minutes,” where we talk about tech trends in … The post 16 Minutes #55: China Steams Ahead in Gaming; MetaHuman Creator and the Uncanny Valley appeared first on Andreessen Horowitz.

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What Are Remarketing Lists for Search Ads (RLSA)?

Neil Patel

Have you ever had a customer visit your website repeatedly but never land the sale? Do you sit up at night wondering where those leads go and how you could win them back? Google’s remarketing lists for search ads (RLSAs) may be just what you’re looking for. These engagement-driven remarketing ads allow you to target your ads to your highest-value prospects.

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Benefits of Business Coaching

SaaS Metrics

Running a business can be difficult, especially if you are managing hundreds of employees, meeting dozens of partners, and signing thousands of contracts. Although seeing the profits of your business grow in the industry would feel rewarding, you often won’t be able to celebrate your company’s achievements because you are too busy or too tired. Fortunately, there is a person that can help you manage your business and give you tips on how to run different aspects of your company effectively.

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17 BEST Podcast Hosting Sites Of 2021

How To Buy Saas

You may have so many questions in your mind, where should I host my podcast? What is the best podcast hosting site? What are the options available in the market? Let’s answer these questions in this particular blog. If you want to start a podcast and share your audio content with a larger audience? That’s great. However, to be honest, starting a podcast doesn’t mean you record your audio, and that’s it.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Why LED Lights Are Superior

SaaS Metrics

Light emitting diodes originated in the electronics industry and were used as indicator lights on products such as stereos, televisions, telephones, and calculators. The technology used in these lights has undergone tremendous changes since they were first used commercially around 1968, and are now used for general lighting in homes, gardens, offices, commercial and industrial environments.