Mon.May 10, 2021

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Three Biggest Challenges to Ecommerce Subscriptions and How to Tackle Them

Chargebee

The ecommerce subscription industry is showing no signs of slowing down. Brands today have to go above and beyond to delight their customers. Industry experts share their take on tackling these challenges.

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How to Build a Sales Funnel

The Daily Egg

Ever wondered why some online businesses are feasting in their industry—making enormous amounts of cash from every visitor that hits their page—while some seem to barely eek by and have a thin bottom line? If you want to suck in sales, leads, and email subscribers like a vortex, you have to do what the pros […]. The post How to Build a Sales Funnel appeared first on The Daily Egg.

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How to Back Into a Fair Valuation For Your Seed Round (Or Later)

SaaStr

The hardest investment rounds to price are seed rounds. They’re incredibly situationally dependent: A founder that sold her last company for $400m or IPO’d might be able to raise a pre-seed round at $40m pre (not uncommon). A founder with little proof points might be lucky to raise anything at all, and $2m pre might be very generous. All these pre-money numbers are crazy in the early days because they are all too high based on any sane metrics.

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10 Effective FOMO Marketing Techniques to Increase Online Results

The Daily Egg

In case you’re allergic to social media and haven’t ever before heard the term, FOMO means “the fear of missing out.” But what is FOMO marketing? We’re all familiar with the fear of missing an amazing opportunity. We don’t want to look back on our lives and wonder, “What if?” Savvy marketers have tapped into […]. The post 10 Effective FOMO Marketing Techniques to Increase Online Results appeared first on The Daily Egg.

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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SaaStr Enterprise 2021 is May 26-27. Here Are The 5 Most Registered Session So Far.

SaaStr

SaaStr Enterprise 2021 is our next MEGA Digital Event and the line-up is incredible: Registration has just kicked off, and the core sessions are FREE, so sign-up here. Here are the 5 most popular sessions so far: #1. “Lessons in Scale: Building the Foundation for High Growth with Qualtrics’s CEO” This should be a great session. Register here. #2. “Enterprise, SMB and Everything In Between: How to Build a Business that Scales With Your Customers with Zendesk’s CTO

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How to Drive NRR Over 100% With SMBs

SaaStr

There’s one theme we’ve reiterated over the years, at least since 2017 or so when we interviewed the CEOs of Twilio and Veeva back-to-back : To grow quickly after $100m ARR, you probably need a second core product. Certainly to grow quickly as you approach $1B. The only question is when. Fast forward to today, and we can add an important nuance to that: a second core product not only helps you grow faster at scale (a bigger TAM), but it drives up NRR and more revenue from your exist

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Public-Facing Sales Leaders vs. Closers: Practical Game Plan to Be Both

Predictable Revenue

Leaders also need to be social innovators, attracting new clients, and interacting with them in the public, virtual world. Here's your game plan for the new era of sales. The post Public-Facing Sales Leaders vs. Closers: Practical Game Plan to Be Both appeared first on Predictable Revenue.

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How to Use Blockchain in Marketing Data Security

Neil Patel

The boom of Bitcoin has made blockchain technology a trending topic. However, it wasn’t always viewed in the most favorable light. When cryptocurrencies emerged, it was primarily used for seedy transactions on the dark web. Luckily, sentiment and use have changed. More people see the value of investing in Bitcoin, and companies are warming up to the idea of using its technology in business.

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A Ten-Point Sales Management Framework for Enterprise SaaS Startups

Kellblog

In this post, I’ll present what I view as the minimum sales management framework for an enterprise SaaS startup — i.e., the basics you should have covered as you seek to build and scale your sales organization [1]. Weekly sheet. Pipeline management rules, with an optional stage matrix. Forecasting rules. Weekly forecast calls. Thrice-quarterly pipeline scrubs.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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How to Run Effective Food Ads

Neil Patel

The food and beverage industry is growing fast. In the foreseeable future, analysts predict this sector will increase by 4.74 percent annually. It’s also an area where new trends are constantly emerging, giving food businesses more chances to get on board with “hot” products. For instance, more recently, there’s been a high demand for health, immunity, and plant-based foods, along with flavors with global appeal.

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SaaS Case Study: How Customer Support Can Assist Sales Initiatives

Sales Hacker

As a SaaS business owner, you know that the competition is intense. For your brand to stand out, you have to provide an exceptional experience to your clients. The customer journey from acquisition to retention has to be seamless. To create an effective and efficient sales funnel, your sales and customer support teams need to be well trained and in sync with each other.

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Is Your Customer Success Team Tracking These 7 Metrics

OPEXEngine

Having happy customers is critical for the success of any business, and SaaS companies are no exception. In fact, attracting, retaining, and establishing profitable long-term relationships with customers is even more important for SaaS companies because it’s the key to the recurring revenue model they’re built around. Of course, to ensure customer success, you need to track the right metrics to understand what’s happening in your business and how your customers perceive their experience using yo

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Four Things Everyone Should Do Before Selling Their Car

SaaS Metrics

Introduction Reselling your car can be a tricky business. Without any know-how or prior experience, it can be a scary situation to be in. After all, both buyers and sellers want the best deal, and that can be a tricky relationship to navigate. For sellers, the key to getting a good deal. Read more. The post Four Things Everyone Should Do Before Selling Their Car first appeared on SaaS Metrics.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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2021 State of SaaS Brief

BetterCloud

With the rapid shift to remote work in the past year, your users are likely relying on file sharing and SaaS collaboration features more than ever. But it can be a mixed blessing. While SaaS is a boon to productivity, it also gives employees new levels of control over critical company assets. And with this new control comes new risks related to app misconfigurations, excessive permissions, and uncontrolled sharing.

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How to succeed in your new sales manager role

CloseSaaS

So you’ve just landed a brand new sales manager’s role for a SaaS company — what now? Learn the best tips you can use as a sales leader to thrive in your new role.

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The One Best, “Secret” Hack to Getting Venture Funding

SaaStr

If you are doing your job as CEO, you already have 1 or 2 investors that want to invest in the next round. No matter when that round is. — Jason BeKind Lemkin (@jasonlk) April 29, 2021. I am fairly confident there are at least 1,000 Substacks, 10,000 Medium posts, 20,000 WordPress articles, and over well over 1,000,000 Tweets on How to Get Funded.

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Top 10 Customer Experience Mistakes

SmartKarrot

A good customer experience will have a positive impact on revenue. Some businesses only focus on sales and marketing leading to less focus on customer engagement. Investing in customer experience will boost customer success and customer retention rates. Having a good customer experience will improve customer loyalty and make a mark in the competitive landscape.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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May 10 – Customer Success Jobs

SmartKarrot

Role: Customer Success Manager – Strategic Location: Remote, United States Organization: Premier Group Recruitment As a Customer Success Manager, you will be actively serving a portfolio of assigned North American accounts including major consumer, prosumer, and B2B brands. Working on new customer onboardings to map their business needs and design bespoke centered solutions tailored to their use cases and business logic.