Wed.Jun 05, 2019

RevOps: The new function brewing in your org that you didn’t name yet…

Chargebee

Is RevOps merely the coming together of sales, marketing and success operations? Or is there something deeper behind the obsession to drive efficiencies across the revenue cycle

Tell your creation story

Practical Advice on SaaS marketing

SaaS companies need to tell their creation story. Not because they’re storytellers, but because It can help them acquire customers. Yes, I know this notion of a creation story might sound like something from ancient mythology.

Why Aren’t You A/B Testing Ways to Improve Your Website?

The Daily Egg

In January, I shared a post on Crazy Egg’s new priority as a company: our mission is to help you get better at paying attention to the people visiting your website, so you can improve their experience.

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What was the biggest ousting of a CEO that ever occurred?

SaaStr

CEOs get fired all the time. Founder-CEOs getting fired seems rarer these days, though. Two that would be hard to imagine happening today: Pushing Steve Jobs out of Apple. Pushing Sergey Brin + Larry Page “down” to bring in an Outside CEO.

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What Is (and Isn’t) Product Management?

Speaker: Steve Johnson, VP of Products, Pragmatic Institute

Product Management is one of the most exciting - and most misunderstood - functions in technical organizations. Is it strategic or tactical? Is it a planning role or a support role? Many product professionals are unclear about what is (and isn't) product management. After all, product management spans many activities from business planning to market readiness. In this session, we’ll examine many product activities and artifacts for product strategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others. Steve Johnson explores the many roles of Product Management in this fun talk focused on why product managers should obsess on problems instead of solutions.

What are the skills of a marketing automation expert?

Net-Results

As someone who worked as a freelance marketing automation expert for 6 years, let me give you my perspective on this question. The trick to getting marketing automation right is not just understanding the software: it’s also understanding marketing and content strategy.

The Top 10 Most Popular Sessions at SaaStr Europa Next Week!

SaaStr

Do you have your ticket for 2019 SaaStrEuropa.com? We are Sold Out at 2,500 total attendees, but will continue to release a handful of tickets from the waitlist, so sign up here asap to get on. We will dribble out a handful of final tickets each day as sponsors release any surplus passes.

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More Trending

Diversity & Inclusion: Turning Intention Into Impact

Zuora

HIghlights from our diversity & inclusion Subscribed session with tips and insights from Cynthia Owyoung, VP of Diversity & Inclusion at Charles Schwab; Lauren Aguilar, Diversity & Inclusion Partner at Forshay; Tony Prophet, Chief Quality Officer at Salesforce; and Julian Guthrie, Journalist, Author Alpha Girls. The post Diversity & Inclusion: Turning Intention Into Impact appeared first on Zuora. Subscribed Conference

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Back to Basics: 5 Tips to Improve Your Search Rankings

OpenView Labs

SEO continues to have a major impact on your sales and brand awareness online. Without SEO, people won’t be able to find your site in search. Well-optimized websites get more traffic, which generates more leads and boosts product or service sales.

Subscribed 2019 Keynote Highlights

Zuora

Highlights from Tien Tzuo's Keynote welcome to Subscribed 2019. The post Subscribed 2019 Keynote Highlights appeared first on Zuora. Subscribed Conference

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“Café Hours” avec le team point neuf

Point Nine Land

Book your slot and come meet with the whole P9 team in Paris We’re renting a café like this. Not this one, but similar. :) After Kyiv and Berlin , the next stop of our #P9EUTour is Paris. On Monday we’ll pack our ordinateurs and will take off to Paris to move our HQ to the Seine for a week.

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

Roundup of Good Customer Experience Articles

Upscope

These articles are recommend by customer experience thought leaders and practitioners. Below are some brief summaries and links to the original posts.

On Page Improvements That Significantly Improve Your Dwell Time

Backlinkfy

Online success takes more than just driving traffic to your website. You must also make sure visitors are actually willing to stay there. If you truly want to capture your visitor’s attention, you should look for ways on improving your visitor’s dwell time through effective on-page optimization.

Sales Prospecting: The No-Nonsense Guide To Close More Leads with CRMs

Nimble - Sales

Without sales, you can’t have a well-oiled business that brings in revenue. It’s simply not possible. But sales is far from easy. You don’t just pick up the phone and rake in the cash. According to a recent study, sales prospecting has only gotten more difficult.

Demandbase on Why Ramp in 2019?

InsightSquared

Revenue operations is booming and Demandbase is excited to join InsightSquared at Ramp 2019. As the leaders in Account-Based Marketing (ABM), we believe that Rev Ops and ABM play hand-in-hand and can truly maximize ROI when done right. Sales and Marketing Alignment.

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product. Join Terhi Hanninen, Senior Product Manager, and Dr. Franziska Roth, Senior User Researcher at Zalando, as they explain how they were able to reach a new level of user understanding - by taking their user research and segmenting their users by point-in-time intent. You'll leave with a strategy to change how your product team, and organization at large, understands your users.

Techstars Partners With Compagnia Di San Paolo, Fondazione CRT and Intesa Sanpaolo Innovation Center to Grow Entrepreneurial Ecosystem in Turin, Italy 

TechStars

TECHSTARS PARTNERS WITH COMPAGNIA DI SAN PAOLO, FONDAZIONE CRT AND INTESA SANPAOLO INNOVATION CENTER TO GROW ENTREPRENEURIAL ECOSYSTEM IN TURIN, ITALY. Techstars to activate a series of entrepreneurship-focused events and programming in Turin over the next three years.

Welcome to Subscribed 2019 Day 1! Welcome to the Future!

Zuora

Highlights from day 1 of Subscribed 2019 with Pandora, Fender, eMoney Advisor, Unity Technologies, Stansberry Research, Optimizely, PwC, Zoom, NextWorld Capital, NCR, New Relic, Zillow, Motor Trend Group, TheStreet, Solium Capital, WorthPoint, and more! The post Welcome to Subscribed 2019 Day 1! Welcome to the Future! appeared first on Zuora. Subscribed Conference

Podcast: How to Play Defense - Tax Tips and Tricks

Divestopedia

and international tax laws for entrepreneurs and freelancers considering a move

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InsightSquared Offers Certification Training at Ramp 2019

InsightSquared

Earn Certification (IS2 ’19) Badge for InsightSquared’s Revenue Intelligence Software – Wednesday, June 12, 2019 – Boston. BOSTON – June 5, 2019 – InsightSquared , the leading provider of revenue intelligence solutions, is offering its InsightSquared ‘19 Certification on Wednesday, June 12, 2019, prior to the opening of its annual revenue operations conference, Ramp , taking place on Thursday, June 13 – Friday, June 14, 2019 in Boston.

Nine Companies Share 30+ Best Practices for Creating Embedded Analytics Products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Download the eBook now, and find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

Announcing our new, customizable Inbox – now with apps

Inside Intercom

Today, we’re announcing our reimagined Intercom Inbox , which you can customize with apps to work exactly the way you want to. As a support or sales rep, you’re expected to respond to customers fast , resolving issues or converting leads as quickly as possible without losing that personal touch.

Making Better Business Decisions Faster at Atlassian [Podcast]

OpenView Labs

This episode features BUILD superfan, Abde Tambawala, Head of Business Strategy, Operations and Monetization at Atlassian. His team focuses on making better business decisions, faster.

Why Some Videos Win and Others Fail: Lessons from 20,000,000 One-to-One Videos

Sales Hacker

The post Why Some Videos Win and Others Fail: Lessons from 20,000,000 One-to-One Videos appeared first on Sales Hacker. Sales Process Sales Technology Webinars