Mon.Sep 06, 2021

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6 Easy Steps to Trademark a Phrase

The Daily Egg

If you’ve thought of a good phrase or slogan for your business, you should consider protecting that catchphrase with a trademark. Phrases. The post 6 Easy Steps to Trademark a Phrase appeared first on The Daily Egg.

Business 307
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Dear SaaStr: Who Should Our First Head of Customer Success Report To?

SaaStr

Q: Who Should Our First Head of Customer Success Report To? Ah, who should Customer Success report to. It’s not super simple. There are generally 3 options in the early and middle days: CEO. VP of Sales (once you have one). VP of Something Else. Finance sometimes. Product sometimes. The other “business” co-founder. There are clear Pros and Cons to reporting to a VP of Sales.

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Convertful Review

The Daily Egg

Is Convertful worth the money you invest for access to powerful CRO tools? Absolutely. Do we recommend it as the tool of. The post Convertful Review appeared first on The Daily Egg.

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Urgency Beats Discounts. And The Best Discounts Create Urgency.

SaaStr

We’ve been running an A/B test at SaaStr for 5+ years now. As the SaaStr Annual comes up, we run 2 campaigns at the end of the month. One offers 30% off tickets, “expiring Monday” The other just says “ticket prices going up on Monday.” Guess which one performs better? The latter. And it doesn’t even require a discount at all.

Pricing 235
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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How Will We Value a Crypto Token?

Tom Tunguz

Imagine you have a dollar to invest and you can choose between two options: a public cloud service or a layer 1 blockchain. How do you decide which is more attractive? How does a token differ from equity? The answer is that tokens can act remarkably like equity if they are structured in the right way. In addition, tokens offer one benefit beyond equity: utility.

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The Perfect SaaS Landing page

Baremetrics

First impressions matter. This concept applies to businesses every bit as much as it does to people. So what’s the first thing a prospect sees in relation to your business? In most cases, it’s the landing page. Once a prospect has landed there, you only have a few moments to convince them that your service is right for them. That does not mean flooding your audience with information about the product.

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4 quick tips for Cortana in Windows 10

IT World

Microsoft’s digital assistant Cortana was one of the major additions to Windows 10 when it first came out. But it was launched back in December 2015, and it’s changed quite a bit since then. Over the years, it’s had new features added, and then others taken away. Depending on which version of Windows you’re using, it may be integrated directly into the Windows Search box, or run as an entirely separate app.

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How We Netted $100k by Using Marketing Attribution Data to Personalize Email

Sales Hacker

??. When a new lead is generated by marketing and comes into your CRM, how do you personalize your initial outreach? It’s likely you probably look the lead up online and personalize the email sequences based on some type of demographic or firmographic data, like their industry and company size. We used to do that at Simul too, but we found a more effective way.

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10 Examples of Strategic SaaS Website Designs

SaaS Metrics

Over the next few years, studies have predicted that Saas (software-as-a-service) will grow the number of platforms used by many businesses. To sustain this growth and take advantage of many new SaaS startups and services have been rising. In five recent years – 1,400 SaaS companies and brands have been launched. With. Read more. The post 10 Examples of Strategic SaaS Website Designs first appeared on SaaS Metrics.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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How to Help Your Team Master Digital Selling

Sales Hacker

Learn the latest tips from Kristina Finseth of Interseller and David Krauss of Freshworks in a lively discussion on how to help your team close digital-first deals faster. The post How to Help Your Team Master Digital Selling appeared first on Sales Hacker.

Sales 58
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7 Important Metrics and KPIs for Evaluating Support Services

SaaS Metrics

In today’s world, business performance needs to be constantly monitored, especially across the three divisions that communicate with end customers: sales, marketing, and support. Fortunately, the performance of these departments is relatively easy to measure. And there are several methods to get meaningful numbers that describe the situation. If done right, these.

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Sep 06 – Customer Success Jobs

SmartKarrot

Role: Sr. Director of Customer Success Location: Lafayette, Louisiana Metropolitan Area, US Organization: SchoolMint As a Sr. Director of Customer Success, you will manage, grow, professionally develop, and mentor an existing Customer Success team. Provide the vision and direction of customer success (Support & Professional Services) strategy and processes with innovation and creativity.

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Serious About Customer Success? Your Business Intelligence (BI) Tool is Not Enough!

SmartKarrot

If you were looking for an old friend, what social platform would you pick- Facebook or Medium? . Your company is passionate about customer success and the experience you offer, and rightly so. But, choosing the wrong platform can cause huge damage in the long run. This is the gap between what your business intelligence tool offers and your customer success goals.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.