Recap Emails: Better Follow-Up for More Wins
Sales Hacker
JANUARY 18, 2021
You’ve just had a great discovery call with a qualified prospect. You’ve both agreed to meet next week for a demo, and your champion has agreed to invite the economic buyer to the call. You need to ensure that they follow through and show up to the demo, while also setting yourself apart from the other vendors that they’re evaluating. A tight recap email is a great way to do this.
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