Sun.Dec 25, 2022

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RevenueCat: Across 10,000+ Mobile Apps, Longer Free Trials Perform Better

SaaStr

RevenueCat (where I was lucky enough to be the first investor) automates subscription management for mobile apps. It recently published its annual review of data from the 10,000+ mobile apps it powers subscription management for and I learned a few interesting things: Longer Trials Are Better. This is always a debate, and RevenueCat is more focused on mobile apps that traditional browser / desktop apps.

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SEO for Facebook: 12 Tips to Better Your Facebook Page

Neil Patel

How many times a day do you open Facebook? Facebook is one of the most popular social media networks on the planet—with over 2.9 billion active users. It’s no secret that businesses should have a Facebook page if they want to reach a wider audience. However, many businesses are not seeing the success they hoped for with their Facebook pages. This may be because of misguided efforts, not engaging with their audience, or not having an SEO-optimized profile.

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A Deep Dive on The Early Days of SaaStr, SaaStr Fund, and When To Go Long

SaaStr

The other day Pete Kazanjy did a deep dive interview with me on a few topics we don’t touch on as often: * How SaaStr got started. * How Adobe Sign / EchoSign got started. * SaaStr Fund and how it works. * Why you need mentors, and when to go long. * Why SaaS is still on fire — but why we’re seeing deceleration from buyers. And a bunch of fun stuff.

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Dear SaaStr: When Is It Worth Enforcing an Autorenewal Clause if the Customer Doesn’t Want to Pay?

SaaStr

Dear SaaStr: When Is It Worth Enforcing an Autorenewal Clause if the Customer Doesn’t Want to Pay? Never. Just turn it off. Auto-renewal policies are definitively worth following. You really don’t want to have to go back to a customer for an affirmative renewal every year unless you have to. But you don’t want to ever threaten to sue a customer, or get into an uncomfortable position.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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Top SaaStr Content for the Week: Airtable’s CEO, Coatue Management’s GP, Samsara’s CMO, Demandwell and more!

SaaStr

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Why The Greatest Sales Teams Just Kill It On Dec 31. When Everyone Else Has Gone Home. (Updated). Coupa, Marketo, And the Great Coming Rebound in SaaS. Don’t Overdiscount When Things Get Harder.

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