Wed.Aug 29, 2018

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An upstanding brand – how team values influence how we work

Intercom, Inc.

A set of core values makes it easier for everyone to navigate behavioral expectations at Intercom, and for individuals to see how they might thrive here. As head of the Brand Studio , I’ve watched our team scale in a very short period of time. Defining a small set of true values is key to making sure teams like ours can grow and adapt quickly, without the need for demoralizing micromanagement.

Branding 132
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How SaaS Companies are Valued

Tom Tunguz

In a post earlier this week, I argued 1% of Salesforce’s revenues creates a unicorn. More broadly, I said that the biggest SaaS companies are so large, that they must have underserved customer segments. And there is an opportunity for a startup to identify that underserved segment, build a product to serve it better, and build a unicorn. I received a lot of comments about this post, but not the kind that I expected.

SaaS 120
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Pitching Your Product as a Must-Have: Developing a Sales Motion that Works

Sales Hacker

Here are 5 key things that have to be top of mind when you’re developing a sales motion. Being called a ‘nice-to-have’ solution feels like a gut punch, especially when you know it’s not true. And it’s tough to shift that thinking once it’s in a prospect’s head. If they think of you that way, it means you haven’t created enough value in your sales conversations.

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The Ultimate Guide to Building a Killer Sales Pipeline with Chatbots & Conversational Marketing

Sales Hacker

The post The Ultimate Guide to Building a Killer Sales Pipeline with Chatbots & Conversational Marketing appeared first on Sales Hacker.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.