Cobloom

NOVEMBER 9, 2020

How often do you check the analytics data for your SaaS lead generation campaigns? Weekly? More often? Less? Checking your metrics can turn your lead generation strategy from good to great. It’s the difference between repeating the same, well-trodden path because ‘that’s what worked last time’ and breaking new ground because ‘that’s what didn’t work last time, so here’s what we can do to make it better’.

Data 96

Data SaaS Metrics Strategy 96

SaaStr

NOVEMBER 9, 2020

Things are still going to get worse. But a 90% effective vaccine is a reminder that things snap back faster than we realize. E.g., trade shows are already full in China. Maybe: – Go grab that office lease at half off – Hire Bay Area VPs now while they'll work anywhere. — Jason BeKind Lemkin (@jasonlk) November 9, 2020. So while Covid rages across the U.S. and Europe, news comes that we may have a 90% effective vaccine coming.

Underperforming Technical Team 320

Underperforming Technical Team Sales Hiring Travel Cloud 320

Neil Patel

NOVEMBER 9, 2020

With the ability to take a lot of guesswork out of conversion rate optimization, eye-tracking software and heat maps can reveal some startling insights into increasing conversions (and avoiding sales killers) that can benefit every business. Here are 7 important eye-tracking studies that give a sneak peek into common browsing patterns and elements of human behavior that all marketers need to know. 1.

Scale 145

Scale Marketing Pricing Engineering 145

SaaStr

NOVEMBER 9, 2020

Q: Does the wise advice to always say no to sponsored features would also apply to a SaaS startup selling to mid-market (ACV 20k to 50k+) and has yet only 2 clients? No. This is not wise advice, it is bad advice in many cases. As long as the deal size is big enough. If a potential deal, is > $20k-$50k-$100k+ in the early days, you should consider one-off features if: the paid feature would also benefit other similar customers , now or in the future; the feature is or should be on your roadm

Startup 269

Startup SaaS Marketing 269

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

Neil Patel

NOVEMBER 9, 2020

The problem with selling your startup is the long exit time. Sometimes it can take as long as seven years before you can sell your business and hop on the next idea. And the investors? They feel the same way. Who wants to wait almost a decade to buy a startup when the face of tech is evolving at such a rapid pace? Plus, the price tag on those more established businesses often run into the billions.

Technical Review 144

Technical Review Payment Methods Acquisition Development Team Review 144

Andreessen Horowitz

NOVEMBER 9, 2020

Healthcare is perhaps unique in that the entire system exists entirely to serve the patient… and yet, in many ways, that same patient is not the customer. In fact, the patient—and the patient’s voice—can often be lost or overlooked in … The post Bio Eats World: We, The Patients appeared first on Andreessen Horowitz.

Healthcare 114

Healthcare 114

Zuora

NOVEMBER 9, 2020

Appropriately enough, the first mobile phones were car phones. Lars Magnus Ericsson (yes, of that Ericsson) developed the first car […]. The post The Unbundling of the Automobile appeared first on Zuora.

Mobile 98

Mobile Development 98

Sujan Patel

NOVEMBER 9, 2020

Reaching $1 million in annual recurring revenue (ARR) is a big target for a lot of small businesses. I get that. It’s a big, impressive-sounding number. But it’s important to remember that your job isn’t just to get to $1 million – it’s to build a marketing or growth engine that can get you to […]. The post How to Grow a SaaS Company From $1m-$10m ARR – Experience From Mailshake & When I Work appeared first on Sujan Patel.

SaaS 60

SaaS Engineering Revenue Marketing 60

Sales Hacker

NOVEMBER 9, 2020

B2B selling is as much a science as it is an art that stems from your ability to understand pain points, educate, and connect with customers on a person-to-person level. The post Quit Guessing, Start Knowing: Selling with Intent appeared first on Sales Hacker.

Education 52

Education B2B Sales 52

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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

Payments

Hull

NOVEMBER 9, 2020

Today, Hull hosted a webinar with Wes Bush of ProductLed and Chris Casey of Pusher to talk about a key component of executing a solid product-led strategy: leveraging customer behavior data. As marketers, we all know the merits of demographic, firmographic, and technographic data by now. Third-party data vendors like ZoomInfo and Clearbit have become strongholds in our martech stacks for years.

Retention 52

Retention Data Innovation Acquisition 52

SaaS Metrics

NOVEMBER 9, 2020

There comes a time in the life of every entrepreneur when they realize that it is time to change offices. Either because you need to hire more people, you want to invest in new markets, increase your sales or change the infrastructure of your company and for this you need Furniture Removalists experts to relocate your offices in 2020. But when is the Right Time to Move Offices?

Sales Hiring 52

Sales Hiring Investment Sales Marketing 52

Hull

NOVEMBER 9, 2020

Today, Hull hosted a webinar with Wes Bush of ProductLed and Chris Casey of Pusher to talk about a key component of executing a solid product-led strategy: leveraging customer behavior data. As marketers, we all know the merits of demographic, firmographic, and technographic data by now. Third-party data vendors like ZoomInfo and Clearbit have become strongholds in our martech stacks for years.

Retention 52

Retention Data Innovation Acquisition 52

SmartKarrot

NOVEMBER 9, 2020

Role: Enterprise Customer Success Regional Director Location: Clearwater, FL, US Organization: KnowBe4 The Enterprise Customer Success Regional Director will be responsible to take extreme ownership in developing high performing Enterprise Customer Success teams and successfully manage the daily, weekly, monthly, and quarterly production. Track, manage, and ensure that the Enterprise Customer Success teams are delivering exceptional customer experiences.

Customer Success 10

Customer Success Customer Lifetime Value Enterprise Onboarding 10

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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

Development

OpenView Labs

NOVEMBER 9, 2020

If search engine optimization (SEO) is part of your startup’s marketing strategy—and it more than likely should be—you’ll need to build backlinks to your website at some point. As Moz explains, backlinks are important to SEO because they “represent a ‘vote of confidence’ from one site to another” and are “a signal to search engines that others vouch for your content.”.

Engineering 86

Engineering Acquisition Marketing Business 86