Sat.Dec 17, 2022

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Five Predictions for 2023

Tom Tunguz

Every year I make a list of predictions & score last year’s predictions. Here are my predictions for 2023. ML propels SaaS into a massive second wave that increases workers’ productivity measurably. Machine learning models predict code, synthesize images, author blog posts reducing composition time by a factor of 2 or 3. Users grow accustomed to this very quickly & ML becomes a requisite feature in most workflow SaaS.

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Don’t Overdiscount When Things Get Harder. It Only Makes Things Worse.

SaaStr

So when things get tougher, and deals get harder, it’s natural to reach for almost anything to close deals. There are only so many levers sales can pull. And discounting is one. And while Atlassian and a few ones hold the line on never discounting at least some of their products, most of us need to employ discounting as a routine part of bigger deals and enterprise sales.