Thu.Jun 30, 2022

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How to Use Comedy To Drive Brand Awareness

Predictable Revenue

Shelby Dash and Kristina Clifford joined the Predictable Revenue podcast to discuss how to use comedy in your content marketing to drive brand awareness. The post How to Use Comedy To Drive Brand Awareness appeared first on Predictable Revenue.

Branding 147
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Salesloft, Zendesk, Salesforce and More: “There’s No Slowdown Yet”

SaaStr

With all the doom and gloom on Twitter, you could be forgiven for thinking SaaS customers have somehow evaporated. And perhaps they will. But not today. Not today. Kyle Porter, CEO of Salesloft, was kind enough to share that well into nine-figures of ARR, they are not only growing 53%, but hit the plan early for this quarter — and are seeing no signs of any slowdown, at least not yet.

B2B 300
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Form specialist Caroline Jarrett on designing surveys that work

Intercom, Inc.

?. For years, people have been abusing surveys. From dull subject lines to the wrong questions, from sending out questionnaires after the fact to sending them way too often, there is a lot that organizations have gotten wrong about how to design a survey. Today’s guest is fighting to preserve the value of surveys in the face of all this misuse. Caroline Jarrett became interested in forms around 30 years ago while delivering optical character recognition systems to the UK Inland Revenue, which in

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Dear SaaStr: If a VC Backs Out of a Signed Term Sheet, Should the Entrepreneur Spread the Word?

SaaStr

Q: Dear SaaStr: If a VC Backs Out of a Signed Term Sheet, Should the Entrepreneur Spread the Word? No. First, there’s a good chance it’s at least 1% your fault. Rarely in an auto accident is one party truly 100% at fault. Are you sure you didn’t hide something, even inadvertently? That you were totally upfront about that issue with your co-founder?

Business 228
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Establishing a Single Source of Truth for Smart Recurring Revenue Management

Sage Intacct

One of the biggest roadblocks encountered by SaaS companies involves a lack of data centralization. An approach that puts all your company’s data in one centralized location across employees and departments is known as a single source of truth (SSOT).

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More Trending

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Should you start going to business conferences again?

IT World

Back in the 2010s, I averaged almost 100,000 miles a year on business travel. I went to endless Linux, open-source, and cloud conferences. When COVID-19 hit, I went from flying around the country and to Europe every few weeks to driving to the grocery store every few weeks. Now, I'm back on the road — and in the air — again. So far, in 2022, I've been to Boston, Valencia, Spain, and Austin for work.

Travel 90
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Mid-year Recap: Web3 and Science Collide

Andreessen Horowitz

Scientists have acknowledged for years that there are large structural problems in science: the funding system is dysfunctional, results are frequently unreproducible, and scientific knowledge is siloed. Recently, a small but passionate group of technologists, scientists, and entrepreneurs have envisioned web3 and blockchain-based tools as potentially breaking these structural logjams.

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The evolution (and eventual end) of computer monitors

IT World

(Disclosure: All of the vendors mentioned are clients of the author.) I met this week with Stefan Engel, Lenovo’s vice president and general manager of visuals business, and we chatted about where monitors are — and where they are going. That prompted me to reflect on why monitors are likely headed toward obsolescence by the end of the decade, and the different approaches Dell, HP, and Lenovo are taking now.

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Episode 4: 60 Seconds with Hannah Ajikawo (Seattle)

Sales Hacker

Go from zero to sales in just 60 seconds. I’m Nick Capozzi (head of Storytelling at Demostack and 2x’s Top 10 LinkedIn Sales Superstar), and I’m on a roadshow across the U.S. where I’m putting sales leaders in the hot seat. In each city, I get your favorite sellers on camera for 60 seconds to answer your burning questions — as many as they can in under a minute.

Sales 69
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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Here comes the 'destination workplace.'

IT World

In a market economy, some human spaces are provided as services that compete with other services to attract customers. This is true of hotels, gyms, and shopping malls. But it hasn't been true of workplaces. In the past, the workplace was provided by a monopoly provider — the company you worked for. As a result, offices hadn't been particularly appealing or creative, with industry exceptions like tech, where the nature of employment can be fluid.

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The Importance of Partnerships in the Great Unbundling

Andreessen Horowitz

The API economy and a Cambrian explosion of apps are transforming best-in-class tech from monolithic tools to a stack of 20 applications that work together. Amid this … The post The Importance of Partnerships in the Great Unbundling appeared first on Andreessen Horowitz.

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Gartner predicts PC shipments to fall by 9.5% this year

IT World

Global PC shipments are set to decline by 9.5% in 2022, according to the latest forecast by Gartner. “A perfect storm of geopolitics upheaval, high inflation, currency fluctuations and supply chain disruptions have lowered business and consumer demand for devices across the world and is set to impact the PC market the hardest in 2022,” said Ranjit Atwal, senior director analyst at Gartner, in comments published alongside Gartner’s data.

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Why Is It Important to Own Your Merchant Data?

Infinicept

Software companies choose to become payment facilitators – rather than having third parties manage their payments – to advance a variety of goals. They might want to increase their revenue or improve the payments experience for their customers. A desire to own their merchant data is also high on this list of motivating factors. But why is that important?

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How To Package & Price Embedded Analytics

Just by embedding analytics, app owners can charge 24% more for their product. How much value could you add? This framework from Software Pricing Partners explains how application enhancements can extend your product offerings. You’ll learn: How to take a disciplined approach to pricing The three elements of the Packaging Decision Framework Ways to structure your new embedded analytics offering Download the White Paper to learn about How To Package & Price Embedded Analytics.

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Reviewing the latest Apple rumors

IT World

On Today in Tech, join Michael Simon and Ken Mingis as they separate the facts from fiction about the new 13-inch MacBook Pro, the M2 chip, the M2 MacBook Air, and the latest rumors.

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See Future Changes to Your Recurring Revenue with CMRR

Chart Mogul

Wouldn’t it be great to see how the deals your sales team has just closed will impact your MRR? Or see how scheduled cancellations will impact your end of quarter results? We have got good news. And no, you will not need to rev your Delorean up to 88mph to see your upcoming MRR movements. … Wouldn’t it be great to see how the deals your sales team has just closed will impact your MRR?

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How to set up and use Focus modes on iOS 16

IT World

Focus mode is Apple’s way of helping users get the task at hand done filtering out the noise. It's available in iOS and for iPads and Macs and can be a real productivity boost — if you know how to set it up right. This is how it works. Finding Focus. Since iOS 15, Focus has appeared as an option in Control Center , or via Settings>Focus. In iOS 16, due out this fall, it can recommend relevant Lock Screens for the Focus options you provide, such as a data-rich Lock Screen for work.

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What is a good User Adoption Rate for your SaaS business?

CustomerSuccessBox

For a SaaS business, product adoption is one of the leading indicators of a successful and growing business. According to Harvard Business Review , it costs 5 to 25 times more to acquire a new customer than keep an existing one. Reflecting on the fact that customer retention is the backbone of SaaS. This eventually translates into the importance of keeping track of the User Adoption Rate , especially when you’re running a subscription-based business model.

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People, Passion & Perfection: The Key Ingredients for an Awesome Product

Need help launching innovative software quickly? Dive into "People, Passion, and Perfection" and unlock the secrets to building excellent products in the digital age. Fast-track your journey with Tech Accelerator: Agile and Cloud-Native for flexibility & scalability AI-powered innovation for faster results Quality at every step for a flawless user experience See real impact across industries: Healthcare: Empower patients and medical professionals with intuitive solutions Education: Transform cla

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3 Tips For Hiring An IT Managed Services Company

SaaS Metrics

The invention of modern technologies and the dawn of the internet enable customers to shop for products and services online. Besides, it allows them more freedom to decide which brand to shop from. This increases competition between business enterprises with similar offerings on the market. To keep up with the market competition, Read more. The post 3 Tips For Hiring An IT Managed Services Company first appeared on SaaS Metrics.

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The Ultimate Feature Checklist for Evaluating a Subscription Billing Software

Chargebee

Billing is quite literally the 'engine' that keeps your business running. This is a comprehensive checklist of all the must-have features of a subscription billing software, why they're critical, and how they would influence your revenue growth.

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5 Basics Of Managed Software As A Service

SaaS Metrics

You might be searching around the internet for quite some time. You’re looking for business applications you need for your team, business, or organization. And then you stumble upon managed software as a service (MSaaS). You now wonder what it is and how it can benefit you. Well, you’ve landed in the. Read more. The post 5 Basics Of Managed Software As A Service first appeared on SaaS Metrics.

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Instant Payout Solutions

Agile Payments

Instant Payout Solutions.

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Embedded Analytics: A Force Multiplier for Business

The possibilities for embedded analytics to drive real value for businesses, end users, and society are as fascinating as they are limitless. No matter the industry, brand after brand is finding that analytics can be the solution to a multitude of business challenges. Go deep with five insightsoftware customers as they share the details of their analytics journeys and discuss the transformative power of data.

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Jun 30 – Customer Success Jobs

SmartKarrot

Role: Customer Success Director Location: Remote, Boston, MA, US Organization: meQuilibrium As a Customer Success Director, you will advance meQuilibrium’s strategic relevance by driving the integration and adoption in other areas of Human Capital Management and business units within the customer organization. Collaborate closely with Sales to support expansion opportunities.

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6 Change Management Hacks for Sales and Marketing Alignment that Lasts

Sales Hacker

Account-based marketing (ABM) is a growth tactic and revenue accelerator, but many sales reps and even sales leaders are skeptical about this approach. ABM doesn’t work without tight sales and marketing alignment. To get there, sales needs to be all in. That’s why the most important factor for ABM success is sustained change management. Learn: Why is sales and marketing alignment important to ABM?

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The Art of Ensuring Customer Success During Mergers and Acquisitions

SmartKarrot

Customer success is one aspect of corporate SaaS mergers and acquisitions that is sometimes overlooked. Organizations are guilty of putting it on the back burner even though it is one of the most crucial factors in success. During mergers and acquisitions, even the slightest operational change can significantly influence both the staff and the clients.