Wed.May 18, 2022

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What is Double Opt-in? A Complete Guide to it.

How To Buy Saas

What is Double Opt-In ? A double opt-in is a technique used by companies to improve their email deliverability as well as their email subscription list. It is a method that can improve the overall email marketing results. Basically, A double Opt-In is a system that validates an email ID after collecting it by sending a confirmation email to that address which the customer has to go and approve.

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5 Interesting Learnings from RingCentral at $2 Billion in ARR

SaaStr

So we took a look at RingCentral early in this series at $1B in ARR. RingCentral is a very interesting case study in SaaS of starting very SMB, way in the early days of SaaS in 1999, keeping at it … and then tilting upmarket to going much more enterprise post-IPO. Fast forward to today, they are 27% SMB and 63% Mid-Market and Enterprise at $2B in ARR growing 33%.

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GAMES FUND ONE: Building the Future of Games

Andreessen Horowitz

?? New fund alert! ??. (Yes, venture capital funds do drops now!). Today, we are proud to announce GAMES FUND ONE , a16z’s inaugural fund dedicated to building the future of the games industry. Having been investors in this space … The post GAMES FUND ONE: Building the Future of Games appeared first on Andreessen Horowitz.

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Dear SaaStr: Does Freemium Always Work?

SaaStr

Q: Dear SaaStr: Does Freemium Always Work? No. Freemium and PLG models don’t always work. And sometimes, they only work partially. For Freemium to work, you need at least 2 things: The ability to get 50,000,000+ users at scal e. Why? Because even with a 2% conversion rate, that only gets you to 100,000 customers. You don’t need to start there, of course.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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A Startup’s Guide to Launching College Ambassador Programs

Andreessen Horowitz

For new consumer startups targeting young people, one of the most popular marketing strategies is an on-campus student ambassador program. Household names like Tinder, Bumble, and Red Bull leveraged these programs successfully in the early days (and still today) to grow their brands across the country, and today’s generation of startups continue to build on.

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Is Pendo Feedback Worth The Money? [+Better Alternatives]

User Pilot

Pendo Feedback is one of the most popular trademarks of pendo.io inc. But is it really worth all the hype? Pendo is a great digital adoption tool , and its Feedback module can cost you quite a bit. Let’s see if Pendo Feedback is worth spending all that extra money on. Without further ado, let’s dive in. TL;DR. Pendo is a platform that helps enterprises improve user onboarding and get in-app analytics and customer feedback.

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Airtable exec describes building a 'data hub' for the enterprise

IT World

Airtable has been lauded for reinventing that mainstay of office productivity software, the spreadsheet. But there’s a lot more to the company's low-code app than replicating spreadsheet functions in the cloud, according to Ilan Frank, who recently left Slack to be vice president of product at Airtable. Airtable combines the functionality of a relational database with an intuitive interface that lets users plan a team project, manage a sales pipeline, and more.

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A Startup’s Guide to Launching College Ambassador Programs

Andreessen Horowitz

For new consumer startups targeting young people, one of the most popular marketing strategies is an on-campus student ambassador program. Household names like Tinder, Bumble, and Red Bull leveraged these programs successfully in the early days (and still today) to grow their brands across the country, and today’s generation of startups continue to build on.

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RIP, macOS Server

IT World

When Apple announced recently that it was discontinuing macOS Server , the move didn’t come as a huge surprise. Apple has been deprecating and removing its core services for a while, and moving others – such as Caching Service – into the macOS itself. But let’s take a moment to say goodbye and contemplate what we will do without it. MacOS Server has a long and storied history.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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12 Best Free Responsive Email Template You Must Go For In 2022

How To Buy Saas

Here is a large collection of free responsive email templates. You will find Template categories include Business, E-Commerce, Food & Restaurants, Design & Photography, and Travel & Lifestyle. Use them for email newsletters, marketing campaigns, and more. These days designing responsive email templates from anywhere is a big task in itself, but you do not have to worry about it.

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Apple improves enterprise training to meet growing demand

IT World

Apple has overhauled the professional training and certifications it offers for IT support and management in an effort to build up the skills a growing number of enterprises now need. Can’t get the staff? Why not train them? We know that more and more companies are deploying Macs, iPhones, and iPads, which is creating a new challenge: demand for Apple-skilled tech support and staff is also growing.

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10 Customer Success blogs to read in 2022.

CustomerSuccessBox

Time doesn’t stop by the door and we move along with it. So has the customer success industry and the content around the space! It is being evolving drastically over the last couple of years. Searching for blogs in the arena is getting accessible slowly and it’s time you leverage the essential knowledge these blogs have to offer, to flourish! Here is the list of 10 Customer Success blogs to follow and save in your digital library in 2022!

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Miro looks to move beyond the whiteboard and support hybrid work

IT World

Miro has unveiled a host of new features and integrations designed to support hybrid working and move the company beyond being predominantly a whiteboarding tool. The collaboration software maker has added several new features this week, including three updated frameworks for its Miro Developer Platform, new integrations with the Google Meet and Webex videoconferencing tools, and improvements to interactive presentations.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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What is first-party data?

Intercom, Inc.

First-party data is the future of online engagement and customer experiences. There’s no two ways about it. In June 2021, Google confirmed that it will no longer track individuals online via cookies. This isn’t surprising given competitors such as Apple’s Safari and Mozilla Firefox are cookieless by default – however there are already debates about how Google will collect and use data thereafter.

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May 18 – Customer Success Jobs

SmartKarrot

Role: Senior Director, Customer Success Location: Remote, United States Organization: Coursera As a Senior Director of Customer Success, you will meet and exceed quarterly renewal bookings and revenue growth goals. Drive the customer success strategy and methodology for the region including renewal forecasting, success planning, business reviews, adoption playbooks and more.

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Maximize The ROI Of Your Customer Success Technology: An Interview With Jean Nairon

Valuize Consulting

Is Your Customer Success Technology Falling Short? The Customer Success (CS) technology industry has come a long way from its humble beginnings as a reactive and largely support-based solution. As customers’ needs and expectations have grown in scale and complexity, Customer Success Technology has radically evolved to enable an organization’s CS strategy to drive value realization for the customer and vendor through revenue retention and expansion.

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The Best Gifts for Customer Success Managers: A Curated Gift Guide for 2022

SmartKarrot

We know who you’re shopping for when it comes to holiday shopping. It’s your CSM who’s always there to save you when you need support, onboard new team members, and help you understand the right way to use the product. There’s only so much our CSMs can do for us during the year, but when the holidays roll around, we like sending them a thank-you from the bottom of our hearts.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Top 5 Best Practices to conduct Customer Exit Survey.

CustomerSuccessBox

It’s never easy to learn that a customer is about to leave. However, as they prepare to depart, you have a unique opportunity to know why. When properly organized and implemented, a customer exit survey offers a unique opportunity to dive deep and uncover valuable information that can lead to meaningful churn-prevention insights. What is the purpose of a customer exit survey?

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What is Real-Time Personalization? How Can It Improve Customer Experience?

SmartKarrot

Personalization… Personalization… Personalization…. It has become a buzzword for businesses – a proven tactic to grab customer attention and improve customer journey! Considering this, businesses are personalizing everything possible to entice their customers – from product personalization to personalizing their communication. Now, going a step ahead, businesses have started real-time personalization!

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InsightOut Partners with Sage to Offer Integration

InsightOutData

AUSTIN, TEXAS ( PRWEB ) MAY 12, 2022 InsightOut, a data analytics and management platform from Treehouse Technology Group, today announced a partnership with Sage, the leader in accounting, financial, HR, and payroll technology for small and medium-sized businesses (SMBs). The partnership will enable InsightOut to integrate with the Sage Intacct cloud financial management system, helping customers achieve a centralized single source of truth for reporting analytics.