Tue.Apr 12, 2022

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Dear SaaStr: How Do You Change the Price of Your SaaS Product Without Upsetting Existing Customers?

SaaStr

Raise prices on existing customers, Doesn’t help if you are growing quickly. Just makes them unhappy. Raise prices on new customers, Forces you to deliver more value. Often makes everyone more happy. — Jason BeKind Lemkin #???????????? (@jasonlk) April 7, 2022. Dear SaaStr: How Do You Change the Price of Your SaaS Product Without Upsetting Existing Customers?

Pricing 237
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Best Practices for Outbound Sales Sequences

Predictable Revenue

Darryl Praill joins the Predictable Revenue Podcast to share best practices and common mistakes companies make when implementing outbound sales sequences. The post Best Practices for Outbound Sales Sequences appeared first on Predictable Revenue.

Sales 147
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Trending Sources

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5 Interesting Learnings from Square, er Block, at $16B in Net Revenue

SaaStr

So is Square a SaaS company? It’s not even Square anymore as a company … it’s now Block. The majority of its revenue is now from Bitcoin transactions, not “traditional” payments and software. And yet … and yet … its engine is all software and really SaaS. At least still for now. Its software and services business is the one with the real operating margins.

Payments 266
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How to Drive Business Growth By Fostering Your Community

Andreessen Horowitz

Everyone’s familiar with the concept of a go-to-market (GTM) plan, but in the world of bottom-up adoption and product-led growth, a go-to-community (GTC) plan is equally as important. As the name suggests, go-to-community is the process of operationalizing and optimizing your community-building efforts to align them with business outcomes. Growing a healthy community can create.

Business 108
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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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250+ No Cost Equality and Inclusion Passes Left for SaaStr Europa 2022!

SaaStr

We’re gearing up for 2022 SaaStr Europa in-person again in sunny Barcelona , at the spacious muchly open air and outdoors convention center by the sea, 7-8 June!! As part of that, we are (of course) bringing back our Equality, Inclusion and Balance program to set aside 1,000 no cost VIP Passes to Annual. Please join us. We want this to be the most inclusive Annual ever!

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What is a chief customer officer?

ChurnZero

Does your company have a chief customer officer (CCO)? If not, it might be time to consider the role for your organization. Would your business benefit from appointing a chief customer officer ? We’ll help you answer the most common questions to determine whether you need a CCO to attain your goals. Definition of a chief customer officer. What is a chief customer officer ?

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Duckduckgo launches privacy browser beta for macOS

IT World

Privacy-centered search engine DuckDuckGo today launched the beta of its desktop browser for macOS. The browser is designed from the ground up to maintain privacy, the company said, meaning it will not collect information about users and will not install cookies or tracking codes on devices. DuckDuckGo also said it can block “hidden trackers” before they load.

Mobile 98
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How to Implement Effective Account-Based Marketing Strategies with Auseh Britt

Sales Hacker

In this episode, we’ve got Auseh Britt , a seasoned B2B marketer with 20 years of marketing experience across a wide range of industries and companies spanning global hospitality to startups, who currently serves as the VP of Growth Marketing at Terminus. Join us for a great conversation about what account-based marketing is and what it means when it’s done well. powered by Sounder.

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Q&A: What tech firms can do to grow their Black workforce

IT World

The technology industry is expected to see a 13% uptick in employment through 2030. Black Americans, however, are notably underrepresented in the industry. While Black workers account for almost 12% of the overall workforce in the US, Black men represent 7.4% of the technology labor pool, and Black women represent just 3%. In February, Jobs for the Future (JFF), a nonprofit research and workplace equity strategy organization, published the results of an analysis of more than 200 start-ups, schoo

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Top 10 Insights from Customer Success Executives in 2022

Totango

At Totango’s 2022 Global Executive Forum , customer success leaders from around the world came together to connect with their peers, share ideas and learn about new products and opportunities. To wrap up the event, Totango COO Jamie Bertasi shared 10 key takeaways she gathered from all the presentations and conversations that took place during our summit.

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Sales Enablement: Your Secret Weapon to Building a World-Class Sales Team

Sales Hacker

For many years (and well-intentioned efforts) sales teams have struggled to recruit, retain and grow talent. While there are many hurdles to overcome when building sales teams, organizations too often underutilize the power of their sales enablement team. With the help of enablement, sales leaders and managers can differentiate their company during the hiring process by showing a commitment to the growth of their team members and careers.

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Box throws its hat into the digital whiteboarding ring

IT World

Enterprise cloud content management company Box has today announced Box Canvas, a virtual whiteboard that allows workers to collaborate visually while working remotely. Box Canvas provides users with a set of templates, alongside free form drawing and text options, diagrams, wireframes, and process flows using visual elements like shapes and connectors to easily present data and ideas visually.

Cloud 73
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How To Build Your Personal Brand With Kristi Faltorusso

30 Day Leadership

In this episode of the B2B Leadership podcast, best-selling author and leadership coach Nils Vinje speaks with Kristi Faltorusso, VP of Customer Success at ClientSuccess. Podcast highlights: 0:27 - Kristi's background - Kristi explains her role at ClientSuccess. 2:04 - A trip back in time - How did Kristi get into her first leadership position? 6:52 - Proactive problem solving - Kristi learned a key piece of advice at the ripe old age of 24. 9:08 - First leadership position - How did Kristi navi

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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The 2022 Guide to Zero Touch Automation

BetterCloud

We’ve spent a lot of time on this blog discussing all the ways you can automate IT tasks with a SaaS management platform (SMP). We have also deep-dived into how automation can make IT a lot more efficient , as well as keep employees productive and improve your SaaS security posture. As SMPs have grown in functionality and extensibility, so too has the power of the automated workflows you can orchestrate.

SaaS 52
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How To Build Your Personal Brand With Kristi Faltorusso

30 Day Leadership

In this episode of the B2B Leadership podcast, best-selling author and leadership coach Nils Vinje speaks with Kristi Faltorusso, VP of Customer Success at ClientSuccess. Podcast highlights: 0:27 - Kristi's background - Kristi explains her role at ClientSuccess. 2:04 - A trip back in time - How did Kristi get into her first leadership position? 6:52 - Proactive problem solving - Kristi learned a key piece of advice at the ripe old age of 24. 9:08 - First leadership position - How did Kristi navi

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Customer Success Checklist for 2022

CustomerSuccessBox

While the core of the Customer success function involves anticipating client difficulties and providing proactive solutions to the customers. The needs of customers are continuously evolving and with that, you as a business should also reshape your strategy to keep up with the trend and maintain the growth of your business. Here we have jotted down the essential strategies to be included in your Customer success checklist for the year 2022.

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10 Recruiting & New Hire Interviewing Best Practices

OPEXEngine

The other day a founder asked me about interviewing because a candidate had described me as “a great interviewer,” and she wanted to know why. (And for that matter, so did I.). Emboldened by this seeming endorsement, I dashed off what turned into a lengthy email on interviewing and recruiting, a topic about which I am passionate not because I think I am good at it but because I think I am not.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Apr 12 – Customer Success Jobs

SmartKarrot

Role: Director of Customer Success Location: New York, NY Hybrid Organization: Crealytics As a Director of Customer Success, you will develop strong connections with key client stakeholders to understand their needs and invest in their long-term success. Serve as a client escalation point for addressing technical, creative, and data-related retailer and advertiser requests.

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Best practices for designing effective and engaging surveys

Intercom, Inc.

We recently launched Intercom Surveys , a game-changing new feature that will revolutionize how you gather data and personalize your customer experience. Our unique Surveys tool makes it easy to turn questions into answers, answers into insights, and insights into actions. Not only do our surveys help you to capture and analyze data, but they also allow you to drive new, engaging experiences in real time.

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15 New C-Suite Titles: Hype or Here to Stay?

SmartKarrot

The ‘C’ in the C-suite refers to the Chief. The officers in the C-suite are the leading executives and the key decision-makers of the business. Earlier, in the case of most organizations, the C-suite had three key titles – the CEO – chief executive officer, the COO – chief operating officer , and the CFO – chief finance officer. As businesses and requirements evolved, more titles such as the CMO – chief marketing officer, CTO/CIO – chief technology/information officer, CHRO – chief human r

New CTO 10
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The Role of AIOps in Digital Transformation

SmartKarrot

A look at the organizational landscape shows that many companies, especially B2Bs, are moving towards digital transformations – using IT tools and technologies to boost organizational performance. The primary motivation for digital transformation (DX) is the many benefits of hybrid and multi-cloud infrastructures. On the other hand, Artificial Intelligence (AI) has gained a lot of traction in recent times.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.