Thu.Jan 16, 2025

article thumbnail

3 Ways to Create and Nurture Great Customers for Long-Term Success with Workato’s SVP Embedded Sales

SaaStr

Workato’s SVP of Embedded Sales and Director of Solutions Marketing joined us at SaaStr Annual to talk about how to nurture customers — a great topic in general, but especially for embedded sales and APIs that can take a while to scale. The Second Most Important SaaS Hire? Customer Success. Here’s Why It Changes Everything A few key learnings from Workato’s SVP of Embedded Sales Nam Lee and Director of Solutions Marketing Hannah Peacock on why Customer Success is the game

article thumbnail

The Digital Watercooler is Gone

Sparktoro

I used to log onto Twitter in the mornings and see people talking about a major brands latest ad campaign, skim through the latest viral marketing thread, and DM my friends for the tea of the main character of the day.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

When You Raise Venture Capital, A Clock Starts Ticking. At First, Softly. Then Louder and Louder.

SaaStr

When you raise venture capital, a clock starts to tick, at first softly, and then more loudly Its a race to in the next 18 months, max, at least double your valuation Its a higher hurdle, and shorter timeline, than most intuitively realize — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) December 19, 2024 So were back to Good Times in venture and tech.

article thumbnail

6 Social Listening Tools and What They’re Best for (With Alternatives)

Buffer Resources

Social listening is the art and science of monitoring what your buyers and potential customers are saying about: Your brand Your competitors Topics related to your product or service Staying “in the know” about all these simultaneously is no easy feat. This is where social listening tools come in. They help you monitor brand mentions on major social media platforms, identify emerging trends in your niche, and package these online conversations into actionable insights for your soci

article thumbnail

Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

article thumbnail

From Blank Canvas to a Brilliant Presentation with AI

Tom Tunguz

A few days before the deadline, I’d find myself in that familiar pool of anxiety : staring at a blank digital canvas, clock ticking, knowing the next 20 hours would dissolve into a blur of bullet points, chart creation, & late-night pixel-alignment. Time to make a presentation. With AI, I’ve slashed the time it takes to build a presentation from a full day down to just a few hours I start with the essence - three key ideas or stories that will resonate with my audience.

AI 113
article thumbnail

A Deep Dive into ISO 27001 Password Requirements

Scytale

No matter how you choose to look at it, passwords are the digital equivalent of keys to your businesss most valuable assets. Yet, weve all heard those horror stories of passwords like 123456 or password being cracked in seconds. Thats where ISO 27001 requirements come in – specifically, those related to password protection. The goal of ISO 27001 password requirements goes well beyond simply creating strong passwords; they play a key role in helping SaaS businesses build a robust and impene