Wed.Dec 12, 2018

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Reducing Page Load Times by 90%

Tom Tunguz

Over the last month, I’ve been modernizing this site with one goal in mind: speed. The net result from that effort is a 90% reduction in page load time from 5 seconds to about 500 milliseconds. At Google, I learned page load time is highly correlated to engagement metrics including bounce rate and time on site. I’ve been focused on it ever since.

Cloud 121
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There’s more than one path to $100 million

The Angel VC

A couple of years ago I wrote a post titled “How fast is fast enough?”. The subtext of the question was “How fast do you have to grow if your ambition is to get to $100M in ARR and build a very large company”. It’s an important question, as your target growth rate determines your hiring plan, budget, and fundraising strategy. In that post, I looked at how long it took publicly traded SaaS companies to get to $100M in ARR and concluded that if your goal is to reach $100M in ARR, you should try to

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How to Properly Record Deferred Revenue in SaaS

The SaaS CFO

Software subscriptions are the life of every SaaS business. But most SaaS companies I have spoken with are incorrectly recording their most important revenue stream. That is subscription revenue and the corresponding deferred revenue balance. And I don’t blame you. Often, your accounting is outsourced to a bookkeeper or accountant. Your bookkeeper compiles your financial […].

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Sales Tools – Made in Belgium

yoursales

Sales Tools: Made in Belgium. Tools for sales are flooding the market and the flood seems to increase in strength every year. That said, few know there’s a vibrant community of sales tools and sales tech stack vendors packed together in Belgium. They’re Solving Puzzles in Gent, Belgium. You may have visited and studied our sales tools overview – the most recent version for 2018 can be found here.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Sales Training is Only One-Third of What You Need to Be Doing for Sales Enablement

Sales Hacker

If the impact of your sales enablement initiative seems disappointing or misunderstood, it could be because of your organization’s (all too common) mistake of confusing sales training with sales enablement. There’s no doubt that sales training is key for reps’ foundational knowledge of their company and the product it equips them with the basics they need to do their jobs.

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There’s more than one path to $100 million

Point Nine Land

A couple of years ago I wrote a post titled “How fast is fast enough?”. The subtext of the question was “How fast do you have to grow if your ambition is to get to $100M in ARR and build a very large company”. It’s an important question, as your target growth rate determines your hiring plan, budget, and fundraising strategy. In that post, I looked at how long it took publicly traded SaaS companies to get to $100M in ARR and concluded that if your goal is to reach $100M in ARR, you should try to

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Sales Tools – Made in Belgium

yoursales

Sales Tools: Made in Belgium. Tools for sales are flooding the market and the flood seems to increase in strength every year. That said, few know there’s a vibrant community of sales tools and sales tech stack vendors packed together in Belgium. They’re Solving Puzzles in Gent, Belgium. You may have visited and studied our sales tools overview – the most recent version for 2018 can be found here.

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27 SaaS & Subscription Influencers and Experts to Follow into 2019

2Checkout

If you’re an entrepreneur nurturing your own company to a full-blown success, you are always looking for insights and ideas to take your business to the next level, right? But you’re probably super busy as well, and don’t always have the time to figure out where you should be looking for those insights.

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Authorized Dealer Program: What Is It and Why Do You Need One?

TrackStreet

In an ideal world, a manufacturer would sell its products only to distributors or wholesale partners it knew and trusted, and those wholesalers or distributors would then sell that inventory only to retailers the manufacturers knew and trusted. Finally, these reputable retailers would sell these products only to end-user customers - abiding by all of the manufacturer’s reseller guidelines, of course.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Comparing Onboarding Email Cadence Across 5 SaaS Free Trials (14 Days)

SaaS Onboarding Emails

How many emails should you send during a free trial? We’re going to review the cadence of onboarding emails for 5 different SaaS companies with 14-day free trials. To start, I chose 5 series that I’ve reviewed email by email. The full breakdown for each series is linked. The free trials included: Shopify CoSchedule Zendesk Evernote Basic monday.com Next, I wanted to understand how often companies reach out to trial users over the two-week period.

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Building Halifax’s Salesforce Ohana

CloudKettle

Over the last three years, we’ve been fortunate enough to participate and/or help lead a number. The post Building Halifax’s Salesforce Ohana appeared first on CloudKettle.

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Subscription Economy News – Week of 12/10/18

Zuora

Every week, we bring you the top stories and analyses from the global Subscription Economy. The post Subscription Economy News – Week of 12/10/18 appeared first on Zuora.

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8 Keys for a Successful Financial Audit

SaaSOptics

For SaaS businesses, audit preparation can be stressful. Here's how to make it easier.

SaaS 58
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Sales Stack 2019: The Tools

yoursales

SALES STACK 2019 SALES TOOLS FOR. PROFESSIONAL SALES SALES STACK 2019: THE TOOLS SALES STACK 2019: THE TOOLS I t’s 2019 and we’re back at the sales tools workshop, working out the best sales tools for your sales process. It’s going to be an exciting year. You’ll get lots of content from us along with advice for your sales process.

Scale 99
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The ultimate marketing technology stack for 2019

Intercom, Inc.

You might be familiar with Scott Brinker’s famous martech landscape slide. Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. By early 2018, Brinker had updated it with almost 2,000 more vendors — that’s nearly 7,000 marketing software companies fighting for the same buyers’ attention.

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Sales Stack 2019: The Tools

yoursales

SALES STACK 2019 SALES TOOLS FOR. PROFESSIONAL SALES SALES STACK 2019: THE TOOLS SALES STACK 2019: THE TOOLS I t’s 2019 and we’re back at the sales tools workshop, working out the best sales tools for your sales process. It’s going to be an exciting year. You’ll get lots of content from us along with advice for your sales process.

Scale 99