Customer expectations at all-time highs: How companies can keep up
ProfitWell
AUGUST 18, 2020
It was less than two years ago when Sarah experienced the frustrating and draining challenge of trying to get out of her five-year water heater contract. She called the provider, Reliance, to cancel the remaining two years of her contract so she could purchase her own water heater. She knew that she would have to pay some sort of penalty. But she never expected to spend so much to break her contract.
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