Thu.May 27, 2021

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Your First 5 Sales Hires to Jumpstart Pipeline Generation

SaaStr

By Lars Nilsson. For the past 10 years, I’ve been a sales advisor for the portfolio companies of early stage venture capital firm True Ventures. It’s fascinating work for a sales mind like mine that’s focused on helping brilliant people turn ideas into revenue-driving businesses. . Although, in consultations with founders of many of these SaaS companies, I’m often caught by surprise to learn that they’ve made upward of a dozen hires, but zero are for customer-facing roles.

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Join.me Review

The Daily Egg

Join.me is the top conference calling software choice for remote collaboration and client reaching. It has a robust set of features and excellent streaming capabilities designed to offer two services: hosting a meeting and joining meetings. Part of the LogMeIn family of services, the software tool offers a no-frills approach to online meetings. You get […].

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Catch Up on All the Incredible, Top Sessions from SaaStr Enterprise 2021!

SaaStr

We’ve put together all the incredible session from SaaStr Enterprise 2021 up on the Enterprise site here : Catch up on so many new favorites!! The post Catch Up on All the Incredible, Top Sessions from SaaStr Enterprise 2021! appeared first on SaaStr.

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Webex Review

The Daily Egg

Good conference call services allow users to meet virtually without compromising security or productivity. You can rely on Webex to do just that, as you might expect from a service by Cisco, one of the leading technology companies in the world. And it goes a step further: Webex is a collaborative workspace that combines conferencing, […]. The post Webex Review appeared first on The Daily Egg.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Dear SaaStr: How Do I Convince My Customers with Monthly plans to Upgrade to Annual Plans?

SaaStr

Q: Dear SaaStr: How Do I Convince My Customers with Monthly plans to Upgrade to Annual Plans? My advice: Don’t. It’s too many calories expended for not enough benefit. Let me explain what I mean …. Large customers only pay via invoices, especially for any deal of any material size (>$10k a year). Invoices have their own annoying set of characteristics (they can be Net 60+, you have to deal with procurement, etc.).

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Technical SEO Audits: Tips For Successful Implementation

Neil Patel

According to BrightEdge, 68 percent of all online experiences start with a search engine , and 53 percent of website traffic comes from organic search. Yet, only 0.78 percent of these searchers click results on the second page of Google. That means if you’re not showing up on the front page of the SERPs, you aren’t getting traffic. It’s clear why SEO is a top priority for marketers.

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Reducing Product Risk and Removing the MVP Mindset

Casey Accidental

I originally wrote this piece internally at Eventbrite and thought it might be valuable to folks who do not work at Eventbrite as well. Slightly edited to remove Eventbrite jargon. What is the right way to build products? Earlier in my career, I would have told you everything should be AB tested, and that you should build only as little as you need to validate a hypothesis.

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Website Migration Made Easy

Trujay

Running a website demands your undivided attention. To ensure its success, consider updating the content regularly and providing relevant (and factual) information to visitors. Keeping up with site maintenance can be daunting, so choosing the right CMS platform that provides you with an accessible toolbar to reduce your efforts is crucial for successful management. […].

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How to Score Double-Digit Conversion Rates—A Marketing Hero’s Journey

Unbounce

Rey Skywalker. Bilbo Baggins. Harry Potter. What do these cult-classic heroes all have in common? Kick-ass origin stories. The same goes for marketers. It’s fascinating to learn how the marketing heroes of today became the pros we all know, love, and aspire to be. Enter Daniel Parscal, marketing specialist and PPC extraordinaire. As the digital marketing strategist for CD Baby , he regularly sees double-digit conversion rates in his landing page campaigns.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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7 Strategies for Memorial Day Sales

Neil Patel

Memorial Day means many things to many people. At its heart, it’s a day to commemorate the brave American soldiers who died fighting for this country. For many, the Memorial Day weekend also marks the start of summer and a chance to grab a deal in the annual holiday shopping event. The shopping event is no longer the preserve of brick-and-mortar stores.

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Nimble Reviews 2021: Why Users Say They Love Nimble

Nimble - Sales

No matter what kind of business you’re in, customer satisfaction is a top priority. Customers are the backbone of your business. Without them, it would be impossible to grow your business. It’s essential to listen to peer reviews because it’s one of the main things potential customers look at before making their buying decision on […].

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How to Run Ads With iHeartRadio AdBuilder

Neil Patel

How do you maximize your exposure? If you ask ten marketers this question, you’ll likely get lots of similar answers: Google Ads , social media marketing , etc. What you’re asking is which platforms offer massive traffic and have strong conversion rates. Now, imagine you’re a marketer for a local business. How do you maximize your exposure now? Those digital campaigns with tons of traffic aren’t necessarily the answer for a brick-and-mortar store trying to get their community through the door.

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Zoom-to-Face: How to Digitally Walk Your Sales Floor

Sales Hacker

For a lot of organizations, the game plan for going remote amounted to, “Next week the office is closed.”. Going forward, we have to take remote seriously if we want to stay competitive. That means thinking of the sales team as remote-at-heart, not remote-by-default. “Remote for now” thinking can lead to missed opportunities in all senses of the word.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Investing in Talos

Andreessen Horowitz

When crypto first emerged, the traditional finance world mostly ignored it. We expected these institutions would eventually want to participate in the crypto economy, and that there would be a need for a company that would help bridge the gap … The post Investing in Talos appeared first on Andreessen Horowitz.

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Top 10 Tools to Get Your App PLG-d

Frontegg

Product-Led Growth (PLG) is a consumer-centric scaling, conversion, and retention philosophy that uses the product itself as the primary growth driver. Besides it’s proven business results, this strategy helps empower end-users to get the best possible product for their needs. Let’s learn more about how you can become PLG-ready and get familiar with the Top 10 tools you must adopt today.

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Investing in Pyn

Andreessen Horowitz

Our investment in Pyn was announced earlier today. Joris and Jon are building a key aspect of enabling a future of work that we all want to be a part of with Pyn, and here’s why: . Great communication is a … The post Investing in Pyn appeared first on Andreessen Horowitz.

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How to Analyze Marketing Channels and Campaigns in ChartMogul

Chart Mogul

By capturing marketing channel data and sending it into Chartmogul, you can run reports that show you exactly what channels and campaigns are generating customers & revenue. Do you know what marketing campaigns and channels are generating the majority of your customers & revenue? What about how certain channels compare in terms of ARPU, customer retention & LTV?

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Q&A: Ask Scott & Amy How They Do It

Sales Hacker

Amy and Scott somehow manage to kick butt with their respective sales consulting businesses and keep, like, 11 balls in the air at once. We all have a thing or two we could learn from them. Join Scott and Amy during this live Q&A to pick their brains about career growth, personal finance, side hustles, time management and, heck, even surfing if you want.

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How to Analyze Marketing Channels and Campaigns in ChartMogul

Chart Mogul

By capturing marketing channel data and sending it into Chartmogul, you can run reports that show you exactly what channels and campaigns are generating customers & revenue. Do you know what marketing campaigns and channels are generating the majority of your customers & revenue? What about how certain channels compare in terms of ARPU, customer retention & LTV?

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What Is an RFI and Why Do You Need One?

SaaS Metrics

A Request For Information, also known as an RFI, is a document that businesses use to determine the capabilities of a particular supplier. It can grant insight into their products and services, giving business critical information that can help them decide whether or not to proceed with negotiations. An RFI is a. Read more. The post What Is an RFI and Why Do You Need One?

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Joint Success Plan: An Essential Tool for Driving Outcome-Based Customer Success

SmartKarrot

Every business has realized the importance of an outcome-based selling for customer success. A joint success plan is but a means to do it. Let me break this down for you. A joint success plan is a means to the end of customer success based on value. A joint success plan is a powerful and simple tool for outcome-based customer success management. The main aim of a joint success plan is to help solution providers align their processes with their customers’ goals and objectives.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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4 Types Of Baccarat That Bring Tremendous Variations To Online Casino

SaaS Metrics

Undoubtedly baccarat casinos are at the top of the list of casino games in the world. You can compare baccarat casinos with other casinos, but the baccarat casino type will be ahead of all different casino types at the end of the day. Sports betting is one of how gamblers are flocking. Read more. The post 4 Types Of Baccarat That Bring Tremendous Variations To Online Casino first appeared on SaaS Metrics.

Metrics 52
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Snowflake No Longer Has a Headquarters. That Might Just Be All of Our Futures.

SaaStr

Snowflake in many ways is a classic B2B company. Not in technology or market — no it’s start-of-the-art there. But it’s run by one of the most proven, seemingly traditional B2B CEO, Frank Slootman. Before that, he was CEO of ServiceNow. And he just put an end to their corporate HQ. Snowflake now has no corporate HQ, and has listed Bozeman, Montana — where Slootman and their CFO reside — as the nominal headquarters.

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How We Built a Strategic IT Roadmap (Plus 4 Ways You Can Too)

BetterCloud

Something I have heard a lot throughout my career was that IT was always considered a cost center, and that being considered a partner to the business was a real struggle. The frank truth is that at most companies, your departmental stakeholders may need to be convinced that IT can and should be included in strategic planning conversations. For anyone working in an IT department, it might seem obvious to you that your work is important.

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SaaS Financial Audits: What to Expect and How to Prepare

SaaSOptics

SaaS Financial Audits: What to Expect and How to Prepare. SaaS financial audits. There’s nothing else like it in a typical SaaS business. Imagine if your sales team had to go through last year’s opportunities with a fine-toothed comb and prove they followed the (often quite fluid) sales process with the expectation of zero inaccuracies or oversights. .

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10 Red Flags in Integrated Payment Partnerships: Moving Towards a Mutual Benefit

Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It unveils ten critical red flags to watch out for, from the dangers of hidden fees to the constraints of restrictive contracts. This guide is crucial for identifying potential pitfalls and aligning with the right partners.

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How We Built a Strategic IT Roadmap (Plus 4 Ways You Can Too)

BetterCloud

Something I have heard a lot throughout my career was that IT was always considered a cost center, and that being considered a partner to the business was a real struggle. The frank truth is that at most companies, your departmental stakeholders may need to be convinced that IT can and should be included in strategic planning conversations. For anyone working in an IT department, it might seem obvious to you that your work is important.