Q&A: Why High Touch and Tech Touch Should Be Friends, Not Enemies
ChurnZero
JULY 16, 2021
Today’s customers expect (and sometimes demand) a never-ending wheel of attraction, engagement, and retention after purchasing both the simplest and most complex of SaaS offerings. So, when the volume of customers creeps up, how do you incorporate automation to scale, without sacrificing that personalized white-glove experience you’ve worked so hard to develop?
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