Don’t Hire VPs With The Wrong Titles
SaaStr
SEPTEMBER 23, 2021
Dig deeper on a lot of titles during recruiting. A "VP of Product Marketing" rarely knows anything about demand gen, ABM, etc. A "VP of Revenue" often knows nothing about inside sales or building a sales team. A "CRO" often doesn't want to do sales anymore. — Jason BeKind Lemkin (@jasonlk) September 22, 2021. Ok this is a seemingly simple post but if you are hiring your first or second batch of VPs it will really, really save you some time.
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