Thu.Mar 07, 2019

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Tools, Tips, And Getting Ready For Testing: A Quick-Start Guide To CRO

The Daily Egg

Our co-founder, Neil Patel, once asked 208 companies one simple question: “Which marketing strategy has provided you with your biggest return on investment?” As a click-bait article might say, THE ANSWER WILL SHOCK YOU. It wasn’t SEO. They said they were actually getting the highest ROI from CRO (conversion rate optimization). And what’s fascinating is […] The post Tools, Tips, And Getting Ready For Testing: A Quick-Start Guide To CRO appeared first on The Daily Egg.

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In Celebration of International Women’s Day,We’ve Reserved 500 Tickets for the SaaStr Europa Inclusion Program

SaaStr

This year, in celebration of International Women’s Day , we are launching our SaaStr Europa 2019 Equality, Diversity and Inclusion program. We believe that true innovation depends on hearing from, meeting with, and listening to people with a variety of perspectives and diverse backgrounds. We strive to make all of our events, and the community and companies who participate in them, inclusive and encourage, and recognize people of all races, ethnicities, genders, ages, abilities, religio

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Developing diversity on sales teams: in conversation with #GirlsClub’s Margaret Weniger

Predictable Revenue

On this edition of The Predictable Revenue Podcast, co-host Collin Stewart welcomes Margaret Weniger, executive director of #GirlsClub, a growing mentoring and training organization focused on expanding the presence of women in sales. The post Developing diversity on sales teams: in conversation with #GirlsClub’s Margaret Weniger appeared first on Predictable Revenue - The Outbound Success Company.

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Lessons on traction from 4-time founder Hannah Chaplin

SaaStock

On this month’s episode of The Struggle, we speak with Hannah Chaplin, Co-Founder, and CEO of Receptive, a SaaS company that helps other SaaS companies make the most of the product feedback they get and turn it into insights that can help them grow. Receptive is Hannah’s fourth company, the second which is SaaS. She has been an entrepreneur since the age of 21 and knows all too well the struggles of starting a company.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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From conversion to retention: industry experts on improving your onboarding

Intercom, Inc.

More Trending

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How to Effectively Follow-up After Sales Meetings

OpenView Labs

The average salesperson is losing up to 40% of their deals because they’re not following-up effectively. After a sales meeting, do you ever experience a prospect ‘going dark’ on you? Everything felt like it should have gone great – the prospect seemed interested in the meeting, they asked the right questions, your sales pitch was stellar. And then you send 2-3 follow-ups…but no response.

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Subscription60: Thursday, March 7th

ProfitWell

Welcome friends, to National Cereal Day. Today, we’re mixing up all kinds of cereal concoctions as part of our life’s journey to find the greatest combination. But first, let’s see what’s up with a Chargebee x AtWorks design series, ConvertKit on the value of doing it live, and Trailhead teaching us tech. Click for sound. Get daily subscription insights direct to your inbox.

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Three Ways Startups Are Coming for Established Fintech Companies—And What To Do About It

Andreessen Horowitz

In the world of finance and financial technology, established companies are starting to look at the rearview mirror at fast-approaching startups, wondering just true the phrase “objects in mirror are closer than they appear” might be.

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riskmethods and Zurich Launch New Supply Chain Risk Management Services

The SaaS Garage

riskmethods and Zurich Launch New Supply Chain Risk Management Services March 07, 2019 09:00 AM Eastern Standard Time MUNICH & ZURICH–( BUSINESS WIRE )–riskmethods, a global leader in supply chain risk management, and Zurich Insurance Group (Zurich), today announced a strategic agreement providing Zurich’s commercial customers with new supply chain risk management services.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Sage Accounting review: A capable but imperfect accounts package

ITPro

Reviews. Sage’s self-service accounting software is a good all-rounder, but leaves something to be desired. 3.

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riskmethods and Zurich Launch New Supply Chain Risk Management Services

The SaaS Garage

riskmethods and Zurich Launch New Supply Chain Risk Management Services March 07, 2019 09:00 AM Eastern Standard Time MUNICH & ZURICH–( BUSINESS WIRE )–riskmethods, a global leader in supply chain risk management, and Zurich Insurance Group (Zurich), today announced a strategic agreement providing Zurich’s commercial customers with new supply chain risk management services.

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Why Your Reps Overestimate Sales Forecasts (And How to Prevent it)

Sales Hacker

“The reps are forecasting $1,000,000 this month,” I told my CEO back when I worked at InsightSquared. “Well, what are YOU forecasting?” He asked me. Now that I’m a seasoned sales leader, I understand the difference between the two. The Biggest Reason Reps Overestimate Their Forecasts. Most of the reasons reps are over-optimistic in their forecasts are psychological and are rooted in the nature of the AE job.

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What You Need to Raise Your Series A (And Why It Isn’t $100K MRR) Feat. Blossom Capital (Video + Transcript)

SaaStr

A common myth is that you need to make $100K MRR to go for your series A. But Ophelia Brown, Founder at Blossom Capital, is challenging that way of thinking. She founded Blossom Capital to focus on Series A regardless if you have hit that $100K MRR threshold. Here are some of the questions she (and other VCs) ask when you are going for your series A: What is unique about what this team is building?

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Join ChurnZero as a Sales Engineer

ChurnZero

Job Opening: Sales Engineer. Our fast-growing startup is looking for a skilled, self-motivated problem solver to join our team as a Sales Engineer. As a Sales Engineer , you are the technical expert during the sales process. You will work closely with the Account Executives to understand customer needs and articulate the unique value of proposed solution.

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As a manager or CEO, what were some of the dislikable qualities of your worst employee?

SaaStr

“Dislikable” is a bit of a rough term, and everyone (this author included) has some less-than-loveable qualities. But let me outline the negative aspects of managers that in my experience has 99.99% of the time led to them leaving / quitting / washing out in 3–9 months: Can’t meet deadlines. This may be OK in junior employees I guess. But never in a manager.

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The 5 Best Strategies to Win Back Lost Customers for Your Enterprise

Totango

Think of them as your customers—even when they’re heading out the door. That’s the ideal approach when a customer lapses. Churn is built into every business model, but just because churn is expected doesn’t mean it has to be accepted. Today’s customer-centered economy means every customer should feel your product is built around their needs. After investing time and effort into helping your customer through the onboarding and adoption phase, it can be discouraging to see them leave.

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What You Need to Raise Your Series A (And Why It Isn’t $100K MRR) Feat. Blossom Capital (Video + Transcript)

SaaStr

A common myth is that you need to make $100K MRR to go for your series A. But Ophelia Brown, Founder at Blossom Capital, is challenging that way of thinking. She founded Blossom Capital to focus on Series A regardless if you have hit that $100K MRR threshold. Here are some of the questions she (and other VCs) ask when you are going for your series A: What is unique about what this team is building?

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Why SKAGs Are No Longer a PPC Best Practice (and How to Respond)

Unbounce

The worst-kept secret, once upon a time. Step into my time machine , and let us take a journey. It’s 2015. You’re studying PPC best practices, looking for ways to level up your SEM campaigns and boost ROI from Search. You stumble upon a “hack” for optimal keyword performance, your elusive unicorn: the SKAG (Single Keyword Ad Group). You immediately apply the philosophy to your Adwords (now Google Ads) campaigns and, for a while, things go rather well.

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Weekly Walk with Matson’s CIO, Peter Weis

OpenView Labs

Editor’s Note: The following is a transcript of Casey and Peter’s conversation. It has been edited and condensed for clarity. Casey: Hey Weekly Walk viewers! I’m here with Peter Weis, CIO of Matson, which is a very large global logistics and transportation company. Hi there, Peter. Peter: Hi! Casey: Greetings from sunny San Francisco. So, I’m going to just toot your horn a little bit, Peter.

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