Good Questions, Bad Asks: The UX Of Questions In User Onboarding
Chargebee
MAY 17, 2018
There are three strategies you can use to turn good questions into good asks—gradual engagement, information priming, and immediate impact delivery.
Thu.May 17, 2018
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Want a Sales Pipeline That’s ALWAYS Packing Piping Hot Deals? Follow These 6 Steps
Sales Hacker
MAY 17, 2018
Let’s take a minute to ensure the most important factors that affect the bottom line have a spotlight on them. Specifically, we’re focusing on the sales development process and how to build a sales pipeline—all from a high level. We’re charging forward with 6 simple steps to ensure that the focus is not lost along the path to accurate sales forecasting and predictive revenue.
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How Maxime Berthelot grew PixelMe to $5k MRR and kept his day job at Buffer
Chart Mogul
MAY 17, 2018
I spoke to Max about his experience with complete transparency at Buffer and how he managed to get his first paying customers for his side project PixelMe. A lesson in early-stage B2B growth. “You just have to think about what you really want to achieve with a side project…I really wanted to have a sort of laboratory to be able to experiment with ideas…” Today really excited to share this conversation with Maxime Berthelot ( @Maxberthelot ).
Bob Moesta on unpacking customer motivations with Jobs-to-be-Done
Intercom, Inc.
MAY 17, 2018
Why does someone switch from one product to another? It’s rarely the first reason they’ll offer. You have to dig deeper to find out, and that’s where Jobs-to-be-Done comes in. Bob Moesta pioneered the Jobs-to-be-Done (JTBD) framework in the mid 90’s, alongside Harvard Business School Professor Clayton Christensen. In short, JTBD is a research process that helps uncover a customer’s motivation for buying your product – the “job” your product is“hired” to complete.
Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
SaaS Identity + Security Operations Management with BetterCloud and Okta
BetterCloud
MAY 17, 2018
This post originally appeared on Okta’s Security Blog. . After nine months of hard work, we’re excited to launch our new baby into the world: BetterCloud’s technology integration and partnership with Okta. With over 200 mutual customers using both platforms, we had the opportunity to collaborate with ten of these joint customers at Oktane17—where our product teams gathered extensive feedback and requirements in a roundtable discussion.
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