Thu.Dec 05, 2019

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Ok, Google: Scale my SaaS business

Intercom, Inc.

? ?. Over a few decades, SaaS has evolved from a lofty concept to an integral part of the modern business landscape. In many respects, it’s now almost impossible to envisage a work environment that doesn’t rely on a SaaS product in some shape or form. But this supercharged evolution has meant that the world of SaaS is forever transforming at a breakneck pace.

Scale 118
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Recurring revenue: drive business growth with simple metrics

ProfitWell

Recurring revenue is the lifeblood of subscription companies, and for good reason. First, it lowers the activation energy required for companies to try the product. Companies can try the product before committing to a multi-year license. It also ensures customers receive perpetual value from the product. If the product doesn’t hold up its end of the bargain, a customer can churn.

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Trending Sources

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SaaS Cash Conversion Score – What Does It Mean?

OPEXEngine

Last week, Bessemer released interesting new research regarding the return on invested capital. Three key take-aways from their analysis: Founders and CEOs should evaluate how effectively they are turning their capital into ARR instead of the size of their funding rounds. A new metric, called the Cash Conversion Score (CCS), shows the return on investment for each dollar ever invested in the company.

Scale 45
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5 Interesting Learnings From Slack at $700m+ in ARR

SaaStr

Although most of us aren’t quite approaching $1b in ARR, we can still learn from the leaders. We last checked in on Slack as it was IPO’ing. Now with some time as a public company under its belt, what can we learn from them? Slack crossed $168 million in the past quarter revenue alone, growing 60%. That puts them at a $700m+ ARR run rate, with $1b ARR coming up in calendar 2020. 5 things I learned from their latest report: Growth is all fueled by going upmarket.

Cloud 175
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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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How to show up confidently anywhere (including sales calls!) with Alex Perry

Predictable Revenue

In sales, and in life, there are few traits more important than genuine confidence – the confidence that people exude when they are simply being themselves. When you can access that state, and harness it for the betterment of yourself and your job, you can move mountains.and close lots of deals, and Alex Perry explains how to do it! The post How to show up confidently anywhere (including sales calls!

Sales 173

More Trending

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10 Things That Aren’t Obvious About Partnering With Big Companies – Workday Ventures (Video + Transcript)

SaaStr

Small and large businesses are often seen as competitors, with small businesses owning a fierce mentality of proving themselves as a player in the game instead of an underdog. But what happens when these different sized businesses unite forces in strategic partnerships? In this session, Managing Director & Co-Head of Workday Ventures, Leighanne Levensaler will dispel the myths of partnering with large companies and reveal the 10 things that aren’t obvious with this kind of partnership.

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Nimble Ranked a Top 3 Global CRM Vendor on Capterra out of 700+ CRMs

Nimble - Sales

We’re excited to announce that Nimble was ranked in the Top 3 on Capterra’s list of Top 20 Customer Relationship Management Software out of 700+ CRM products! We Couldn’t Do it Without You! Capterra, the world’s first business software site to offer user reviews, shares Nimble’s passion for helping people grow their business by garnering […]. The post Nimble Ranked a Top 3 Global CRM Vendor on Capterra out of 700+ CRMs appeared first on Nimble Blog.

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Why Our G2 Reviewers Partnered with FastSpring

FastSpring

At FastSpring, we understand the important role that reviews play in the buying decision. Trusted third party sites like G2 are essential for buyers to be able to make an informed choice, especially when it comes to choosing a Merchant of Record (MOR) like FastSpring. We recently analyzed the reviews on our G2 profile and found some common themes as to why our customers chose our platform.

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How to Drive Customer Advocacy

Totango

Your business is successful because you deliver value to customers. Their growth supports your growth, and advocating for them with help you both be successful. Customer advocacy is the art of learning what customers need and working to help them gain the value that is in their best interest. This could mean introducing them to the features that will help them achieve their business goals, offering expansion opportunities, and more.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Tips for Digitally Transforming Your Communication Strategies

Nimble - Sales

Digital transformation, or DX, has been at the forefront of business conversations for several years as organizations search for the best ways to use the technology available today. At its core, digital transformation is defined by the use of the fastest, most effective technology to solve problems in your business; however, the application of DX […].

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7 B2B Marketing Trends for 2020

OpenView Labs

The B2B buyer’s journey is not the same as it was ten or even five years ago. Nowadays, B2B buyers perform an average of 12 searches online before engaging with a business. The shift in customer buying behavior is forcing marketers to modernize their marketing strategy. For example, they are using new tools to improve conversion rates as rapidly evolving technology directly influences the customer journey.

B2B 60
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Hiring Sales Reps: How to Recognize Top Performers BEFORE You Hire

Sales Hacker

When hiring sales reps, what qualities do you look for? This was the question Scott Barker posted recently on LinkedIn. It gets you thinking, doesn’t it? Having spent time as a BDR himself, Scott correctly identified that grit and curiosity are key identifiers for success in business development: “Intellectual curiosity & ridiculous grit. Those two things alone can make you successful in today’s world.

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Facebook hit with another lawsuit over misrepresenting video ad metrics

The Marketing & Growth Hacking Publication

You may not have heard of the high-tech company, Quirky, which filed for bankruptcy and then starting selling off its assets in 2015. You may, however, have heard of Wink , a home automation hub. Quirky was an early innovator and high flier in the home automation business, but it couldn’t survive on its own. It was forced to sell Wink as part of its bankruptcy.

Metrics 52
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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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How To Use Instagram With Small Retail Businesses? Everything You Need To Know

SaaS Metrics

Just because you are a small retail business doesn’t mean you shouldn’t be on Instagram. Over the last 5 years consumer habits have been changing, previously we couldn’t get enough of the mass-produced items from the faceless corporations. Now we are looking to smaller retailers and local businesses to get our shopping fix, but how can small retail businesses utilise Instagram to reach consumers?

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The battle is long over: Mobile is the clear winner

The Marketing & Growth Hacking Publication

We passed the tipping point in 2014. Since then, the use of mobile has exploded. If you’re still focusing on your desktop website first, you’re way behind. 71% of web traffic in the United States is mobile, according to ComScore. Mobile usage is larger than desktop in almost every country. Developing nations see an even higher usage as desktop PC saw slow (and low) adoption rates because of cost.

Mobile 52
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AWS beefs up SageMaker machine learning

IT World

Amazon Web Services has expanded the capabilities of its Amazon SageMaker machine learning toolkit to address a number of challenges that enterprises confront when trying to operationalize machine learning, from model organization, training, and optimization to monitoring the performance of models in production. Launched at the Amazon’s re:invent conference in 2017 , SageMaker aims to make machine learning adoption simpler for customers by bringing together a hosted environment for Jupyter noteb

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Subscription in the kitchen (Clone)

ProfitWell

Today, there’s nothing better than BBQ. We're also seeing subscription in the kitchen. Plus, learning how to amp up your product release posts. Because face it, they’re kind of lame. Your top subscription news. Down home cooking. What’s better than good old fashioned barbeque? (Well, if you’re a vegetarian, probably a lot of things.) But for the meat lovers out there, we have news.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Subscription Economy News: Week of 12/2/2019

Zuora

Every week, we bring you the top stories and analyses from the global Subscription Economy. The post Subscription Economy News: Week of 12/2/2019 appeared first on Zuora.

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Weekly Walk with Zipwhip’s CEO, John Lauer

OpenView Labs

The post Weekly Walk with Zipwhip’s CEO, John Lauer appeared first on OpenView.

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The Video-First Future of Ecommerce

Andreessen Horowitz

In the future, we’re all going to be shopping on video apps like TikTok. Whether you’re buying instant noodles or high-end sweaters, it has become increasingly clear that short video clips are the future of ecommerce. Think of them as … The post The Video-First Future of Ecommerce appeared first on Andreessen Horowitz.

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Groove in November: iOS and Android Apps, CRM Progress, API Updates, and More!

Groove HQ

Our product and engineering teams had another busy month in November with a host of improvements and new features to help you better support your customers, including: iOS and Android apps Widget improvements Live chat CRM Integration updates for Salesforce, Jira Cloud, and Jira Server While most teams slow down a bit over December with […]. The post Groove in November: iOS and Android Apps, CRM Progress, API Updates, and More!

Cloud 12
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People, Passion & Perfection: The Key Ingredients for an Awesome Product

Need help launching innovative software quickly? Dive into "People, Passion, and Perfection" and unlock the secrets to building excellent products in the digital age. Fast-track your journey with Tech Accelerator: Agile and Cloud-Native for flexibility & scalability AI-powered innovation for faster results Quality at every step for a flawless user experience See real impact across industries: Healthcare: Empower patients and medical professionals with intuitive solutions Education: Transform cla

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Why Every Startup Needs an Inverted Demand Generation Funnel, Part II

Kellblog

In the previous post, I introduced the idea of an inverted demand generation (demandgen) funnel which we can use to calculate a marketing demandgen budget based given a sales target, an average sales price (ASP), and a set of conversion rates along the funnel. This is a handy tool, isn’t hard to make, and will force you into the very good habit of measuring (and presumably improving) a set of conversion rates along your demand funnel.

Startup 97
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33 Customer Service Quotes to Inspire, Spark Questions & Help Your Team Thrive

Groove HQ

These legendary quotes contain timeless wisdom to help you and your team through any situation: the good, the bad, and the ugly. “Quotes” (see what I did there?) are tricky things. It’s far too easy to get lost in “motivation porn,” spending far too much time reading and sharing witty sayings, and not actually getting […]. The post 33 Customer Service Quotes to Inspire, Spark Questions & Help Your Team Thrive appeared first on Groove Blog.