Free Trials Done Right Work. But Here Are 5 Times They Don’t.
SaaStr
JUNE 18, 2020
Q: Is free trialing still an effective way to get customers in your B2B SaaS these days? Free Trials are Great. And really, it would be great if every app had one today. It’s 2020! But they don’t always work. It depends. We aren’t all Zoom. 5 Interesting Learnings From Zoom. As It IPOs. Downsides to Free Trials: The Free Trial Has To Work — and Be Great.
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