Fri.Jan 18, 2019

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The art of the follow-up and delightful customer service

Intercom, Inc.

Part of the familiar ritual of eating a meal in any good restaurant is the moment the waiter asks if you’re enjoying your food and whether there is anything else they can get for you. Now, you might not think much about that particular restaurant practice – after all, it’s just a simple follow-up question shortly after your food has arrived. However, there are a few lessons in this simple example of customer service that are valuable for all of us who work in customer support – above all, how i

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Trade Show Marketing Tips for Sales and Marketing Leaders in 2019

Sales Hacker

Trade shows provide great ways to gain new customers and strengthen relationships with existing clients. On the other hand, if not executed well, trade shows can be a cost center and a huge flop. So, how do you get the most ROI from participating at a trade show ? Based on my experience as a Director who has executed over 20+ shows with budgets ranging from $5,000 to $65,000 over the course of my career, this can be a daunting task.

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Churn Monster: Ghosted

ChurnZero

Churn Monster #8: Ghosted Customer. As part of our customer churn monster series today, we are going to be talking about ghosting. Unfortunately, in today’s society this has become a term that is used in both vocabulary and in practice. So, what do we mean when we say ghosting in a professional sense? Ghosting in the CS world is when a customer ceases all communication with you and has stopped responding to your attempts to contact them, leaving you without any explanation as to why they have go

Churn 49
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You Can’t Sell into the Enterprise Overnight

Sales Hacker

My husband Chris wrote an article recently that paints a picture of a salesperson as the curator of the customer’s purchase experience. As a professional buyer who has worked with hundreds of suppliers—from the largest to the fastest growing—having a person I trust, who can help me navigate both their organization and mine, is absolutely essential.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How SaaS Can Help Businesses Lower Cost of Ownership?

SaaS Metrics

Introduction Choosing between cloud-based or on-premises solutions has become an important decision to make for enterprises and SMBs that want to evolve alongside technology and stay competitive. While businesses try their best to commit to the most valuable, secure and accessible tools, choosing between different types of solutions can be tricky. Cloud computing has been steadily gaining momentum and has become a better investment than on-premises solutions in many ways.

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Sales Kickoff Agenda Ideas That Don’t Suck

Sales Hacker

Where Sales Kickoffs Go Wrong. We’ve all been there. Your VP and sales manager have been hyping up your sales kickoff (SKO) for weeks. You can tell that they’ve actually convinced themselves that this year’s sales kickoff agenda is going to be different. And to your surprise, the first 2.5 hours actually are different! You let yourself think: “Could this SKO be different?

Sales 66