Wed.Jan 23, 2019

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10 Effective Ecommerce Optimization Tips to Increase Conversions

The Daily Egg

Ecommerce optimization should be the focus of all online merchants who are spending time and money attracting new visitors to their online stores. After all, what good is traffic if it’s not converting to a sale? The fact is, even a slight tweak to your e-commerce pages can lead to a 50% or more boost in […] The post 10 Effective Ecommerce Optimization Tips to Increase Conversions appeared first on The Daily Egg.

Sales 262
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We are landing in Hong Kong for SaaStock Asia 2019

SaaStock

We are super excited to announce that SaaStock Asia , taking place in Hong Kong on 14-16th of May, is now open for registration. Building on the success of three flagship conferences in Dublin, as well as numerous smaller conferences around Europe and US that have brought together thousands of SaaS founders, execs and investors, we’re taking this SaaS show globally, touching down on a total of 5 continents in 2019.

Scale 229
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Eugene Wei's Novel Mental Models for Technology

Tom Tunguz

In the car yesterday, I listened to an interview with Eugene Wei, who described the dynamics of consumer technology as if they were plain as day. It’s rare to hear someone lucidly describe complex topics like the reasons for Twitter’s success and struggles. Eugene wrote many of his ideas in this post though there are some ideas that I found only in the podcast.

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Verifying Bank Account Ownership: Understanding your Options

Agile Payments

Advances in the online payments sphere have now made it possible for businesses to verify bank account ownership. This real-time checking account verification can confirm that a consumer or business owns the account, and is authorized to transact. Verifying Bank Account Ownership via an online application provides businesses with comprehensive, instantaneous insight into the person/business whose check payment the business wants to accept or enroll in a recurring billing plan.

Banking 77
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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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6 Strategies for “Magical” Sales and Marketing Alignment

Sales Hacker

Last week, I got a marketing email announcing a major promotion (three months free) about a product I had just purchased and paid full price for. When I contacted my Sales rep to ask about the promotion and see if they could grant me the discount, he said he knew nothing about it. Needless to say, this made him look bad in my eyes. I mean, why did I know more about his company than he did?

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Understanding Return on Equity for Privately Owned Businesses

Divestopedia

Complete with examples, see how return on equity is calculated and how you can make it work for your business. You should understand the implications of not reaching that market-driven cost of capital and what that will cost you, the owner.

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What’s New for Security Startups?

Andreessen Horowitz

Wait a minute… things are actually getting better — and not worse — for security practitioners today?

Startup 66
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Podcast: Stephanie Breedlove Shares Real Numbers and Tips from Selling Her Business in this Interview

Divestopedia

Stephanie Breedlove talks the actual numbers from the sale of her business so you get a real example of what's possible (and what not to do!) at the negotiations table.

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How Can Product Analytics Benefit Banks?

Rakam

Having an understanding of user behavior is crucial for the banks to design better apps and products which would make users loyal to the brand. Many banks use Business Intelligence tools, but only the minority of the banks empowers their teams with the product analytics. In this article, we will talk about the various uses cases for the banks. Reduce churn rate and regain customers who churned Case: The bank wants to regain the users who churned previously by launching a campaign specifically fo

Banking 49
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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What is Istio? The Kubernetes service mesh explained

IT World

Microservice architectures solve some problems but introduce others. Dividing applications into independent services simplifies development, updates, and scaling. At the same time, it gives you many more moving parts to connect and secure. Managing all of the network services — load balancing, traffic management, authentication and authorization, etc. — can become stupendously complex.

Azure 40
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Join ChurnZero as an Outbound Marketing Manager

ChurnZero

Outbound Marketing Manager. Join ChurnZero as a Outbound Marketing Manager. We are a startup located in Arlington, VA. Our fast-growing startup is looking for a forward-thinking Outbound Marketing Manager. Reporting to the Director of Marketing, this role aligns ChurnZero’s marketing and sales efforts. The manager is responsible for developing, managing and measuring outbound marketing programs encompassing, roadshow events, conferences/tradeshows, email marketing, and sales enablement.

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Linux’s Hyperledger to give developers supply chain building blocks

IT World

The Linux Foundation's blockchain initiative – Hyperledger Project – has created a set of developer tools to allow the creation of supply chain-specific applications running atop the distributed ledger technology (DLT). The Hyperledger Grid project , as it's called, will initially offer businesses modular software and smart contract components to address problems such as tracking and tracing shipped goods, electronic certifications and bill of lading exchange. [ Further reading: What is blockcha

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Subscription Economy News – Week of 01/21/19

Zuora

Every week, we bring you the top stories and analyses from the global Subscription Economy. The post Subscription Economy News – Week of 01/21/19 appeared first on Zuora.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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What is Istio? The Kubernetes service mesh explained

IT World

Microservice architectures solve some problems but introduce others. Dividing applications into independent services simplifies development, updates, and scaling. At the same time, it gives you many more moving parts to connect and secure. Managing all of the network services — load balancing, traffic management, authentication and authorization, etc. — can become stupendously complex.

Azure 40
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Retention is a lesson in proactivity

Intercom, Inc.

Prevention is better than cure – it’s an age old adage that can be applied to the health of your customer churn and retention rates. When should you engage with your customers to prevent churn? If you are waiting for someone to stop logging in, unsubscribe or cancel, you’re too late. Don’t wait until customers stop using your product before doing something about it.

Retention 106
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Linux’s Hyperledger to give developers supply chain building blocks

IT World

The Linux Foundation's blockchain initiative – Hyperledger Project – has created a set of developer tools to allow the creation of supply chain-specific applications running atop the distributed ledger technology (DLT). The Hyperledger Grid project , as it's called, will initially offer businesses modular software and smart contract components to address problems such as tracking and tracing shipped goods, electronic certifications and bill of lading exchange. [ Further reading: What is blockcha

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Are You Maximizing the Yield of All Leads that Enter Your Funnel?

InsightSquared

Whether your sales and marketing teams are crushing their numbers or they are struggling to generate sufficient pipeline, there is always a desire for more leads at the top of the proverbial funnel. As the head of an inside sales team or a demand generation leader, you’re probably having frequent discussions about increasing lead volume or improving lead quality.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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#SaaS: A Simple Customer Discovery Plan

Point Nine Land

We are in 2019, an unbelievable number of articles, guides, and other white papers has been written about customer discovery already, and yet, I feel like plenty of early-stage founders could spend much more time talking to potential customers. This post aims to share a very simple and actionable plan to conduct customer discovery at early-stage. If you’d like to be notified of our next posts you can subscribe to our newsletter.

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How to Avoid Frequent Recurring Billing Mistakes

FastSpring

The success of many SaaS businesses is dependent on how well they can effectively acquire and retain new customers. When it is set up correctly, recurring billing can fulfill both of these requirements by not only supporting your business with a consistent revenue stream but also boosting customer loyalty with a hassle-free collection process. It seems then, that recurring billing is one proven way to grow your business.

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A Comprehensive Guide To Lifting SEO With Question Keywords Optimization

Backlinkfy

Out of the total number of searches Google gets in a day, maximum ones are ‘Question-related.’ According to the data by Internet Live Stats , 2018 had about 3.5 billion searches per day. Moving on to 2017, close to 8% search queries were question oriented, as stated in Jumpshot study published on Moz. Above mentioned statistics have cleared that the way towards creating a major difference to the SEO strategy begins with optimizing the website for question keywords.