Tue.Nov 05, 2019

Stop saying yes: four reasons you should start saying no

Close.io

Sales reps want more and more prospects in their pipeline each day. And they want to close every single one of them. You know it. I know it. But closing prospects often comes with a caveat: saying yes to a prospect’s wants WAY too often. For many businesses that’s been the way forward for years.

Marketing Trends for 2020: Here’s What Will Happen That Nobody is Talking About

Neil Patel

The new year is right around the corner. And I know you are already prepared because you read this blog and tons of other marketing blogs, right?

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Can Your Executives Growth with Your Company?

OpenView Labs

Editor’s Note: This article was first published on Inc. As you build your startup, one of the most difficult choices you have to make is about your existing executives. Can they scale with the company or is it the right time to bring in people with more experience to lead?

Subscription renewal: getting customers to renew subscriptions

ProfitWell

I’m sure most of you have suffered from it at some point. An unexpected charge shows up on your credit card without warning. An automatic subscription renewal charge for a subscription you’re no longer using or that you don't even remember signing up for.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

What are the key differences between venture debt and venture capital?

SaaStr

You will get a lot of different answers here, but let me highlight one thing most folks miss: There is no free lunch. Venture capital / equity is expensive. You often have to sell 15%, 20%+ of your company in chunks. Sell 3–4 chunks and that’s most of the company sold … off.

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10 Of My Favorite SaaStr Posts on Building Your First Great Sales Team

SaaStr

Boy over the years at SaaStr we’ve done a lot of posts (and videos and sessions) on hiring your first great sales team. I recently re-read a bunch using our excellent Algolia-powered search and wanted to share some of my favorites: 1.

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How to Use Dynamic Content to Skyrocket Email Engagement

Vero

We’re living in a world where customers want to be treated as individuals rather than just names in a database. According to Salesforce , 84% of customers say that being treated like a person, not a number, is key to winning their business.

The Top 5 Product Usage Metrics for Customer Success Teams

Totango

Product usage metrics reveal the relationship your customer has with your product—and provide context for the relationship you should be having with your customer.

Have You Heard of SaaSOps Professionals? They’re Here to Stay

BetterCloud

You might see a new role opening up soon in your IT department: SaaSOps Engineer. We introduced the SaaSOps movement at Altitude , our annual IT conference, because it was clear to us that this category exists.

The North Star Playbook

Every product needs a North Star. In this guide, we will show you the metrics product managers need to tie product improvements to revenue impact. If you are looking for a more-focused, less-reactive way to work, this guide is for you.

7 Marketing Strategies for Targeting Millennials in 2020

Nimble - Sales

By population, they’re one of the largest generations in America — and a huge audience for brands. However, many companies have struggled with marketing to millennials. 2020 is a fresh start in a new decade — and for businesses, a chance to target millennials more effectively than ever.

Our Intercom API Integration using Ruby as an Example

Upscope

I asked Joe, our CTO, to cover how the Intercom API integration with our app is done using Ruby. He gave me an overview of the Rails job that syncs data between our app and Intercom and gave me the code below, to which I've added some comments.

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Boo! Halloween 2019

Zuora

Here at Zuora, we take our celebrating pretty seriously. Since the company’s inception, Halloween has been a festive, spooky, and, […]. The post Boo! Halloween 2019 appeared first on Zuora. Life at Zuora

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Is your product socially acceptable?

ProfitWell

Today, we see the power of social proof. Plus, sales advice from a master and why the freemium model isn’t going anywhere. Your top subscription news. Socially accepted.

How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.

The Sales Summit: The trends and challenges shaping the future of sales

Inside Intercom

Inspired by the release of our book Intercom on Sales , we wanted to take a fresh look at three big topics – speed, automation, and growth. We wanted to know: what are sales leaders doing to bring velocity to their sales cycle?

5 Financial Reports Every Business Should Be Running

OPEXEngine

Can financial reporting analysis really help your business grow? Absolutely! To employ a data-driven finance approach, CFOs need to move finance functions up the analytic value chain to offer more detailed analyses, better forecasting, and increasingly granular information on products, suppliers, customers, and more. In turn, their analyses inform the business, increase corporate agility, and point the way to cost savings.

Making our user storage more scalable and secure

Inside Intercom

Our mission is to make web business personal. We want our customers to be able to have the same delightful, personal experiences talking to their customers as they do talking to their friends.

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How to Use Dynamic Content to Skyrocket Email Engagement

Vero

We’re living in a world where customers want to be treated as individuals rather than just names in a database. According to Salesforce , 84% of customers say that being treated like a person, not a number, is key to winning their business.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.