Mon.Oct 25, 2021

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Dear SaaStr: What is The Typical Conversion from Paid Pilot to Annual Contract in SaaS?

SaaStr

Dear SaaStr: What is The Typical Conversion from Paid Pilot to Annual Contract in SaaS? 70%+ once you are doing it right. Having said that, I’m not sure there is a “typical” number for only one reason … as you grow and scale and become a bigger player and a more established brand … you don’t need to do as many. By that I mean, most vendors once they are established flip pilots around into “opt-outs”.

Scale 271
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Inbound Vs. Outbound Sales Development

Predictable Revenue

Learn to identify the fundamental differences and merits of inbound and outbound sales development to implement them in your strategy effectively. The post Inbound Vs. Outbound Sales Development appeared first on Predictable Revenue.

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30+ Founders and Execs Share Pricing and Billing Practices … That Just Weren’t Worth It

SaaStr

Q: What billing or pricing tactic have you found in the end just wasn’t worth it? “[You] have to get some sort of dollar commitment for pilots in Mid Market and Enterprise deals. 9/10 times they don’t work otherwise.” and “Something we found really effective at CoursKey, and other vSaaS businesses will likely find as well: Instead of running pilots, sign a multi-year contract but give them an opt-out after 3-6 months.

Pricing 308
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Meet the Intercom team at Web Summit 2021!

Intercom, Inc.

We’re extremely excited to connect with the tech community – in person – at Web Summit in Lisbon from November 1st to 4th. This year’s event will be especially significant, as thousands of people from across the industry gather in person after so long in remote-working isolation. We can’t wait to see old friends and make new ones. The Intercom team is looking forward to showcasing our latest features and improvements to the world’s leading Business Messenger and powerful customer sup

AWS 198
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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15+ macOS Monterey changes to help you get work done

IT World

Just in time for the public debut of its revamped and updated MacBook Pros, Apple today releases macOS Monterey. Here are some of the key features of this release for enterprise professionals. Which Macs are compatible? Announced at WWDC 2021 , macOS Monterey is the 20th iteration of Apple’s desktop OS since it migrated to OS X back in 2000. Monterey works on most Macs that are five years old or so, and even some models that are older.

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What Is Marginal Profit?

Baremetrics

Marginal profit is the profit earned by a company when they sell one more unit of production. It is calculated as the marginal revenue (i.e., the amount of revenue earned by a company from the sale of one additional item of production) minus the marginal cost (i.e., the cost of producing one more unit of production). Marginal profit is a very important metric for firms to understand to decide how much they should produce, especially in a competitive market.

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Will Zuckerberg’s ‘metaverse’ change everything?

IT World

Facebook CEO Mark Zuckerberg has been making news lately by talking about the “metaverse.” Zuckerberg says it’s the future of Facebook — and the internet. He’s so committed to the idea that he intends to hire 10,000 Europeans to work on it , and even change the name of his company from Facebook to a metaverse-related brand. Are we all going to live and work in Facebook’s “metaverse”?

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Episode Four: 1 Email. 2 Takes. Great Potential. Terrible Tricks.

Sales Hacker

Write sales emails like a pro! Kristina and Will will look at common email mistakes (using real examples) and rewrite them so that you can learn what to do differently. Join Kristina Finseth (Director of Growth Marketing at Interseller) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails right here, every week on Sales Hacker.

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Intrinsic Value per Share and the Roadmap to Measurable Value Creation

Divestopedia

Companies need a roadmap to help them achieve measurable financial value creation. This article provides the various levers that company owners can focus on to amplify value in their business.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Top Applications That Works on SAAS Platform

SaaS Metrics

In this digital economy era, we are often connected to cloud-based technology or commonly known as SAAS. SAAS is a platform that works to make it easier for you to carry out daily activities. To learn more about it, see the information below: What is SAAS Some people may not understand what. Read more. The post Top Applications That Works on SAAS Platform first appeared on SaaS Metrics.

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Oct 25 – Customer Success Jobs

SmartKarrot

Role: Director of Customer Success Location: Remote, United States Organization: SheerID As a Director of Customer Success, you will assess Customer Segmentation and make recommendations to ensure our customers’ success as well as the scalability of the customer success program at SheerID. Build the process of working with SheerID’s largest customers and partner with Sales in developing a roadmap for revenue growth and retention.

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5 Ways To Ensure A Successful Cloud Implementation

SaaS Metrics

The move of business operations to the cloud is one of the outcomes of hyper digitization that the world is experiencing today. Even with the subject of digitization aside, companies do gain significant benefits in moving their business processes to the cloud, such as better security and scalability. But for a business. Read more. The post 5 Ways To Ensure A Successful Cloud Implementation first appeared on SaaS Metrics.

Cloud 52
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5 Ingenious Ways to Make Your Customer the Hero of Your Story

SmartKarrot

You might have come across the adage, ‘Customer is the King’, quite a number of times. There sure is a reason behind it. You have started your business for your customers and keeping them at the center of your business does make some sense. Though spotlighting customers is no new concept yet it still remains a highly underutilized content strategy for some of the brands.

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How To Package & Price Embedded Analytics

Just by embedding analytics, app owners can charge 24% more for their product. How much value could you add? This framework from Software Pricing Partners explains how application enhancements can extend your product offerings. You’ll learn: How to take a disciplined approach to pricing The three elements of the Packaging Decision Framework Ways to structure your new embedded analytics offering Download the White Paper to learn about How To Package & Price Embedded Analytics.

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Product Adoption Metrics – How to Measure and Improve Adoption in SaaS

User Pilot

Confused about which product adoption metrics you need to measure? Improving product adoption in SaaS is all about being at the right place at the right time. Or, in SaaS terms – prompting users to engage with the right features at the right moment. And measuring the right product adoption metrics will help you optimize your product adoption strategy.

Metrics 105
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4 Insights from Product-Led Growth Experts

FastSpring

During our visit to SaaStr Annual this year, I attended an excellent panel conversation with CMOs from Freshworks, Felicis Ventures, Twilio, and other leading SaaS companies about adding outbound sales to a product-led growth strategy. From the conversations I’ve had with many FastSpring customers, I know this is an area many developers want to improve.

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Top 10 Winning Pitch Decks from SaaS Unicorn Startups

SmartKarrot

You, as a startup, need growth and for growth you need funding. That is when the entire concept of pitch deck comes into play. When you have a winning pitch deck, it becomes a lot easier to convince your investors to give you a try and a plausible ladder to boost up your growth. In this post, we will delve into the top 10 winning pitch decks from SaaS unicorn startups and see what has made them seal the deal.

Startup 21