Tue.Feb 22, 2022

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You Need to Hire to Hire a VPM That Knows Your Playbook. Here’s How (It’s Easy).

SaaStr

Ok we’ve talked a bit more on SaaStr over the years on how to hire a Great VP of Sales , but hiring a Great VP of Marketing is just as important. Maybe in some ways more so, in that you can generally hire a great VP of Marketing earlier. More on that here: We’ve talked about getting the hire right especially on one axis — making sure they’ve done Demand Gen.

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Why Early Valuations Might Surge in 2022

Tom Tunguz

Will year-end Series A and B valuations top or trail those of January? This question sits atop most founders' lips and boardroom agendas. The broad market sentiment is they will be lower. Public-market software valuations have withered more than 60% from their highs. Alarm about interest rates, QE ending, and geopolitical risk have swirled around public technology companies, kinking the valuation curve.

Finance 342
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NOW is the Time to Apply to Speak at SaaStr Annual or SaaStr Europa 2022!!

SaaStr

We are gearing up for 2,000+ at SaaStr Europa 2022 on 7-8 June and 10,000+ at SaaStr Annual 2022 on Sep 7-8!! We’ve already got plenty of incredible speakers lined up, from the CEOs of ZoomInfo, ServiceTitan, Miro, Udemy and so much more! But we’re still less than half slotted up. What we’re most interested in: Founders of well-known SaaS leaders — especially those that rarely speak.

SaaS 186
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Security at Intercom: How our InfoSec team protects our customers’ data and trust

Intercom, Inc.

??At Intercom, we think deeply about how to deliver the safest, most secure experience possible for our customers and their customers. . As a SaaS business, Intercom is a data processor: our customers entrust us with their data, which we store and process on their behalf. From the beginning, we’ve considered customer data to be one of Intercom’s most critical assets and focused our efforts on protecting it by building strong internal security foundations for our product and infrastructure. .

Data 118
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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Don’t be Coinbase. Don’t crash your site.

IT World

I hated the Coinbase Super Bowl ad immediately. The last thing I want is for yet more people to be conned into buying into a Bitcoin pyramid scheme. I also thought, as I saw that colorful QR code bouncing around the screen like a screensaver from the 1990s, that this was going to blow up in the company’s face. I was right. Surojit Chatterjee, Coinbase’s chief product officer, said Coinbase had more than 20 million hits on its landing page in a minute.

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More Trending

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No, Microsoft, don’t require an account to set up Windows 11

IT World

Dear Microsoft — we need to talk. Recently, you pushed out a new preview version of Windows 11 and snuck in a major change that many of us in IT aren’t happy about. You first made this change in Windows 11 Home, where you required users to install the operating system with an Internet connection and set up the system with a Microsoft account. (At the time, many thought requiring a Microsoft account for Home users was a good idea.

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Typefaces and Branding: How to Boost Brand Recognition with Your Font Choice

Unbounce

Branding is all about first impressions. Those impressions matter on a landing page. CXL highlighted a British study asking participants about their perception of health websites. When the people who took part gave feedback on the website, 94% of their comments related to design. The design elements you choose for your landing pages — including typefaces —affect your brand’s reception and recognizability.

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Slack outage stymies some business users

IT World

The team channels platform was down at mid-morning in the US; Slack says it's still trying to identify and fix the problem.

Business 122
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Helping Reps Tell Their Company Story More Effectively

Sales Hacker

In this episode of the Sales Hacker Podcast, we have Jonathan Friedman , CEO & Co Founder at Demostack. Join us for a conversation about how Jonathan’s company is helping reps tell the story of their companies more effectively and productively — Freeing up time to spend in more engaging conversations with their customers and prospects. powered by Sounder.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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BrandPost: Human errors cause significant IT security problems for small businesses

IT World

Candid Wüest recalls the time he worked with a client whose systems became infected with ransomware after an employee fell for a phishing attempt. The individual was tricked into downloading and running a file, believing it had come from someone in the IT department. The breach wreaked enough havoc that the company had to shut down operations for the remainder of the day — and the next day as well.

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Slack outage stymies some business users

Network World

The team channels platform was down at mid-morning in the US; Slack says it's still trying to identify and fix the problem.

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Signing up with a cloud provider? Don't forget to set an exit plan

IT World

In my last post , I wrote about a cloud platform (Rackspace) that made leaving its environment impressively difficult. So it makes sense now to explore ways companies can better prepare for an exit — and precisely how to exit when the time comes. The problem is that few legal departments focus enough on exit details, especially when they just negotiated a new, long-term agreement.

Cloud 74
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Identifying Different Types of Bottlenecks as a Leader with Eric Valasek

30 Day Leadership

In this episode of the B2B Leadership podcast, best-selling author and leadership coach Nils Vinje speaks with Eric Valasek, Senior Director of Engineering at Nauto. Podcast highlights: 0:19 - Eric's background - Eric explains his role at Nauto. 3:05 - First leadership position - How did Eric transition from an individual contributor to a leader? 8:25 - Freedom to fail - How is that environment fostered within a team?

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Apple’s new workplace transition isn’t going well

IT World

Since the COVID-19 pandemic struck, employees have developed new expectations of what they want from their workplace. Many large organizations are facing problems meeting these new needs — and Apple is one of them. You gotta go down and join the union. Apple employees have tended to be loyal, but this seems to be changing as retail workers seek to set up unions and reports claim an insurrection is taking place over remote working practices.

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Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

There are many ways to classify SaaS companies, but differentiating companies based upon who their customers are presents the best approach for measuring performance and driving success for SaaS businesses. This is because using a customer-centric definition highlights the key operational differences that drive strategic decision-making at these businesses as well as influencing the relevant performance indicators for them.

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Trello introduces Dashcards to boost portfolio work tracking

IT World

Trello today unveiled several new features to its platform designed to help users better track and prioritize their work. The move comes a year after the work management tool overhauled its platform and introduced Trello views, which allow users to manage their work beyond the standard board format. Trello today said it's extending the reach of views even further so users can manage work across multiple boards in one place through Workspace Calendar and Workspace Table views.

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What Is a Good Customer Churn Rate?

Chart Mogul

Customer churn rate, also known as logo churn rate is a key indicator of the health of your SaaS business. At a high level, the customer churn rate gives you the rate at which your customers are canceling their subscriptions. A high customer churn rate can be deadly for your business. In this post, we … Customer churn rate, also known as logo churn rate is a key indicator of the health of your SaaS business.

Churn 52
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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Why workforce management faces a daunting post-COVID world

IT World

Over the past two years, COVID-19 pandemic has reshaped the workforce in many ways. More people work from home or other remote locations, meaning when and how they do their jobs has changed dramatically. And temporary and "gig" workers have also become a larger part of the workforce, presenting challenges and opportunities for organizations. With more people working at multiple organizations simultaneously, and opting to change jobs as part of the Great Resignation , companies have been scrambli

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Identifying Different Types of Bottlenecks as a Leader with Eric Valasek

30 Day Leadership

In this episode of the B2B Leadership podcast, best-selling author and leadership coach Nils Vinje speaks with Eric Valasek, Senior Director of Engineering at Nauto. Podcast highlights: 0:19 - Eric's background - Eric explains his role at Nauto. 3:05 - First leadership position - How did Eric transition from an individual contributor to a leader? 8:25 - Freedom to fail - How is that environment fostered within a team?

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Common Mistakes Drivers Make When Buying a Car

SaaS Metrics

Buying a car is similar to buying a house, as it is a big decision, a major milestone, and an expensive purchase. In addition to that, it is also fun and exciting. However, it is also easy to get caught up in all the excitement and end up regretting your choices. Keep. Read more. The post Common Mistakes Drivers Make When Buying a Car first appeared on SaaS Metrics.

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Anchoring in negotiation: What is means and how to overcome it

CloseSaaS

The anchoring effect is a key heuristic in the sales negotiation process. It's part of every purchasing process—whether you know it or not.

Sales 52
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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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How To Build A Reliable IT System For Your Business

SaaS Metrics

In this technological era, it’s impossible to imagine a business that operates without at least a basic IT system. Businesses rely on the power of IT systems for every aspect of their daily operations. Digital solutions and hardware that are linked together help in improving internal communication and processes between different departments, Read more.

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Feb 22 – Customer Success Jobs

SmartKarrot

Role: Sr Director of Customer Success Location: Remote, United States Organization: Bluewater Hayes Inc. As a Sr Director of Customer Success, you will develop strategies that enhance and improve customer experience and drive differentiate customer value, including providing a compelling digital customer post-sales experience. Build and lead a team of onboarding, customer training and account management professionals.

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5 Ways to Scale SaaS and Sales Teams with Zoom’s CRO Ryan Azus (Video)

SaaStr

As you scale up a business, you’ll see an increase in demand for product, followed by an inevitable increase in sales. As a result, you’ll have to hire more people, reform your processes, and tailor your systems to accommodate the new demand—all without breaking anything. . But how should you proceed when it comes to scaling your sales team? Ryan Azus, the Chief Revenue Officer (CRO) of Zoom, shares with Bryan Elsesser, SaaStr VP of Sales, how he scaled their remote sales team to adapt to the gr

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Augmented Analytics: Frequently Asked Questions

SmartKarrot

As smart technologies continue to evolve, industries such as healthcare, finance, construction, education, retail, etc., are taking advantage of modern solutions. Augmented Analytics is one such emerging technology that has completely changed the way people perceive data analytics, data manipulation, monitoring, and, data literacy. The popularity of augmented analytics is because it adds value to the analytics lifecycle, insight delivery, and the entire process of data preparation, and analysis.

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10 Red Flags in Integrated Payment Partnerships: Moving Towards a Mutual Benefit

Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It unveils ten critical red flags to watch out for, from the dangers of hidden fees to the constraints of restrictive contracts. This guide is crucial for identifying potential pitfalls and aligning with the right partners.

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How to Grow Active Users in SaaS: 7 Proven Tactics With Examples

User Pilot

Looking for proven ways on how to grow active users in your SaaS business? When it comes to making users engaged and increasing the number of daily engaged users , there are certain points you need to figure out first. Good news! This article has your back. Let’s dive in. TL;DR. Active users are people who interact with your SaaS platform during a specific period of time.

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The Chief Customer Officer’s Guide to Achieving Team Alignment

SmartKarrot

Team alignment is crucial for ensuring that all members of an organization understand the vision and mission of a company and work together in a structured manner to attain the end goal of the organization. As a Chief Customer Officer, you need your team to understand your customer success goals and work in alignment with the strategies developed by you.

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Exclusive Talk: Continuous Documentation and Developer Happiness

Frontegg

Swimm, a cutting-edge continuous documentation solution provider, is helping engineering teams work in harmony and focus on innovation. With more and more SaaS companies adopting this technology on a global scale, Swimm has also announced an impressive 27.6M Series A funding round. We had the privilege of interviewing the CEO, Oren Toledano. Let’s get started.