Sat.May 01, 2021

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10 Criteria To Use To Pick Your Lead VC. If You Have Options.

SaaStr

Q: I’m a startup founder weighing multiple VC term sheets at similar valuations. How should I choose? My force-ranked list of criteria: #1. Who do I truly trust the most? This doesn’t mean who is the “best guy”, or smiley-est, or nicest. In fact, be wary of “grin frackers” Find out — who can I truly trust ? If any of them.

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5 Easy Steps to Fix an Http Error When Uploading Images to WordPress

The Daily Egg

You can’t have a successful website without visual content, including a good combination of images, icons, and graphics, with carefully thought and written text is the perfect combination to boost traffic. However, if you see an HTTP error, you won’t be able to upload images to WordPress. What does that mean, you ask? The HTTP […]. The post 5 Easy Steps to Fix an Http Error When Uploading Images to WordPress appeared first on The Daily Egg.

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SaaStr Podcast 449: How Notion is Winning at Enterprise SaaS by Building Community

SaaStr

How does a SaaS company reach enterprise buyers? Enterprise decision-makers have unique problems they need to solve, but they don’t always have time to experiment with a platform or sit through dozens of software demos to find the right solution. Abadesi Osunsade, the VP of Global Community & Belonging at Brandwatch and Notion’s CEO and Co-Founder, Ivan Zhao, share their secrets on how to grow an enterprise audience by building a community around your brand.

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Demographic Segmentation: What Is It & How Can You Use It?

Unbounce

Andi has 1.5 children, owns a condo, and spoils her Yorkshire Terrier, Boo-Boo. A stock image of a woman holding her Yorkie grins at you from above this user persona description. The profile kinda helps you understand your audience, but how the heck would somebody have 1.5 kids? Is Boo-Boo the.5? Don’t get me wrong—personas can be great for understanding your audience at a surface level.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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16 Minutes #63: Man, Mosquito, Malaria Vaccine

Andreessen Horowitz

Playing out against the backdrop of a global pandemic (including recent massive surges in regions around the world) is the news that came out a week ago … The post 16 Minutes #63: Man, Mosquito, Malaria Vaccine appeared first on Andreessen Horowitz.

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Top 9 Best Influencer Marketing Platforms to Consider in 2021

All that Saas

In this roundup, we are going to have a look at some of the best Influencer Marketing Platforms that you can use to connect with the right influencers, manage campaigns, measure analytics, and a lot more. There is one thing that has increased tremendously in the past decade and that is influencer marketing. According to a survey, worldwide influencer marketing was valued at 137 million U.S dollars in 2018.

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Voice of the Customer (VoC): Beginners Guide on How to Collect Data Plus Best Practices

User Pilot

Are you just starting to put together a Voice of the Customer (VoC) program? You’re in the right place. There are a lot of both in-app tools and outside the app methods of collecting user sentiment data to understand what your users really want, we’re going to show you the best practices and which common mistakes to avoid. Specifically, we’ll go over: 9 different methods on how to collect Voice of the Customer data. 6 best practices to follow for a successful Voice of the Customer program.

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What is SMS gateway and how it works

SaaS Metrics

You don’t need to use a mobile phone to send SMS messages. Rapidly developing information technologies resulted in introduction of SMS gateway – a mail-out interface. It is used to convert phone messages into email letters and HTTP requests. This technology is widely used by Testelium. To organize the process of SMS. Read more. The post What is SMS gateway and how it works first appeared on SaaS Metrics.

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The False Choice of Prepaid vs. Monthly Contracts

SaaStr

In scaling the cash-flow side of SaaS, there’s almost nothing more powerful than a nnual contracts combined with prepaid cash. It’s just such a huge benefit. You get all the cash up-front, and your churn almost by definition goes down. Because the earliest chance the customer has to churn is 12 months hence. So get pre-paid annual deals whenever possible.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.