Wed.Mar 25, 2020

article thumbnail

The 15 Second Rule: 3 Reasons Why Users Leave a Website

The Daily Egg

How long do users stay on your website? Less than 15 seconds. That’s how long you have to capture someone’s attention on your website. I’ve dubbed this “the 15 Second Rule.” If you haven’t generated interest in 15 seconds, then you probably aren’t going to. How do you do that? Let’s take a look at […]. The post The 15 Second Rule: 3 Reasons Why Users Leave a Website appeared first on The Daily Egg.

364
364
article thumbnail

Data Lake Engines - The Essential Layer of the Next Generation Data Architecture

Tom Tunguz

In 2015, we partnered with two young founders to build Dremio. Tomer Shiran and Jacques Nadeau had just left MapR, and they came to work from our offices in Menlo Park. We shared a vision for a new way of working with data. Today, the company is announcing a $70M Series C to help them along that journey. More data is being stored in data lakes like Amazon S3 and Azure Data Lake Storage.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Website Navigation: Tips, Examples and Best Practices

The Daily Egg

Your website’s navigation structure has a huge impact on conversions, sales, and bounce rates. If visitors can’t figure out where to find what they want, they’ll leave. That’s the last thing you want. Instead, create clear, hierarchical website navigation that helps your visitors find what they want instantly. Why Is Navigation Important on a Website?

Sales 357
article thumbnail

Do Investors Prefer 12-Month Convertible Notes Over 24-Month Notes?

SaaStr

Q: Do Investors Prefer 12-Month Convertible Notes Over 24-Month Notes? It depends on if the investment is material to the investor, and how big an “outcome” they are looking for. The duration of the notes and really and other terms besides price really don’t much matter if (x) the amount invested is small, and (y) the goal is a big return or nothing.

Pricing 165
article thumbnail

How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

article thumbnail

Tips for using Intercom to help with your Covid-19 response

Intercom, Inc.

It’s a challenging time right now, and you might be seeing more customer conversations as a result. We’ve written about how you can manage your customer communications in a crisis detailing how you can proactively make it easier for your customers to get the answers they’re looking for, as well as on dealing with the inbound queries that you might be facing.

More Trending

article thumbnail

The Zuora.org Pledge to #StopTheSpread

Zuora

As our global situation changes daily we’re extremely committed to making sure our customers are supported and our ZEOs are […]. The post The Zuora.org Pledge to #StopTheSpread appeared first on Zuora.

95
article thumbnail

Understanding IVR For Utility Companies

Agile Payments

Despite the convenience of online payments, 62% of utility customers claim to prefer making a payment without logging into a system. Likewise, more than ¾ of general consumers have claimed to make at least one payment per month via the phone.

article thumbnail

How subscription companies are reacting to COVID-19

Zuora

This is a stressful time, that’s for sure. As the coronavirus (COVID-19) continues to spread, we’re seeing trends in how […]. The post How subscription companies are reacting to COVID-19 appeared first on Zuora.

article thumbnail

How to Run a Successful Email Marketing Campaign in 2020

Nimble - Sales

Email as a marketing and promotional channel is admittedly one of, if not the oldest marketing channel, and has actually been around since the 1960s in a very limited form. So, with all the newer channels and technologies from social media, visual-oriented promotions, and mobile-focused marketing, it’s no secret that many marketers and so-called experts […].

article thumbnail

The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

article thumbnail

InsightSquared Earns “Leader” Badge in New G2 Sales Analytics Report

InsightSquared

The customers have spoken! We are excited to once again be ranked as a leader in the G2 Grid® Report for Sales Analytics. In addition, we were honored as a Leader in Business Intelligence and Top Performer in AI Sales Assistant. G2 Crowd provides competitive analysis based on the voice of the customer. This enables solution-seekers to compare options with real user feedback.

article thumbnail

The a16z Podcast: The Delivery-Optimized Future of Food

Andreessen Horowitz

The spike in online ordering and food delivery—a trend that’s particularly relevant now—is evidence of how tech is fundamentally changing how and what we eat. Is this the end of the traditional restaurant experience as we know it? In this … The post The a16z Podcast: The Delivery-Optimized Future of Food appeared first on Andreessen Horowitz.

Trends 60
article thumbnail

10 Critical Brand Marketing KPIs You Should Be Measuring in 2020

OpenView Labs

When it comes to creating new marketing campaigns for your brand, data is king. Using a data-driven strategy ensures that you can not only create but even predict how some of your brand marketing campaigns are going to go. There are a few Key Performance Indicators (KPIs) your brand might already be tracking, and in this post, we want to highlight more important ones as you plan through and execute your next marketing campaigns.

article thumbnail

Subscription businesses are seeing more churn right now. We want to help.

BrightBack

As this current crisis evolves, one thing is clear: we’re all in this together. Across the subscription industry, sales forecasts are rapidly changing, companies are adapting to working remotely and teams are hatching new ways to keep businesses afloat. There’s a silver lining here. We’re reconnecting. Spending more time with loved ones at home and rethinking what distance really means.

Churn 52
article thumbnail

6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

article thumbnail

10 Things We Learned From Season 8 of the BUILD Podcast

OpenView Labs

Well, folks, that’s a wrap on season eight of BUILD , our podcast about building products, teams and companies. Executives from thought-leading companies joined us to share their candid points of view on GTM and product strategy, organizational design, optimizing productivity and so much more. Before we say goodbye, we wanted to leave you with a bonus episode that recaps 10 of our favorite moments from this season.

article thumbnail

How to Develop the Perfect Story for Your Video

Adhere Creative

“Storytelling is the most powerful way to put ideas into the world.” Robert McKee. In the not-so-distant past, we approached marketing and advertising much differently than we do today. Instead of appealing to the people searching for a solution, campaigns and ads tended to focus on the product or service instead. As competition increased and the science behind marketing emerged, marketers began to see how saturated and noisy marketing messages had become, thus creating the need to shift towards

article thumbnail

Customer retention: the foundation of acquisition and growth

ProfitWell

Acquisition is the weakest growth lever. How do we know this? We studied the levers—acquisition, retention, and monetization—of 512 SaaS companies. We found that monetization and retention have much higher revenue impacts than acquisition when considering the same level of impact across each growth lever. When you break down the data, it makes sense.

article thumbnail

How to Grow Your TikTok This Year

SaaS Metrics

By now, you’ve probably got a pretty good idea about what TikTok is. Basically, it’s the new Vine that was once called Musically, and it hasn’t taken long to take over and dominate the social media industry. While it may not be as popular as Instagram or Facebook yet, it’s well on its way, which means that it’s definitely one to watch – and be on. If you’ve just signed up for a TikTok account and you’re wondering how to go about growing it, read on.

article thumbnail

How To Package & Price Embedded Analytics

Just by embedding analytics, app owners can charge 24% more for their product. How much value could you add? This framework from Software Pricing Partners explains how application enhancements can extend your product offerings. You’ll learn: How to take a disciplined approach to pricing The three elements of the Packaging Decision Framework Ways to structure your new embedded analytics offering Download the White Paper to learn about How To Package & Price Embedded Analytics.

article thumbnail

723 SaaS growth freaks

ProfitWell

Today, we dive into the video conferencing software world —one of the few products really thriving during a time of isolation. (Toilet paper, you’ve had your time in the limelight.). We also look at the value of B2B SaaS "influencing." Plus, a bit on bootstrapping. Listen wherever you get podcasts: Your top subscription news. So you want to be an influencer?

SaaS 43
article thumbnail

PODCAST 102: How to Build and Scale Marketing Organizations with Elissa Fink

Sales Hacker

The post PODCAST 102: How to Build and Scale Marketing Organizations with Elissa Fink appeared first on Sales Hacker.

Scale 49
article thumbnail

Try Micromilestones to Push Through Slower Growth

SaaStr

When I was CEO at EchoSign, I made a big strategic error in Year 1. I set an insane plan of going from $0m to $2m in ARR in our first 12 months in business. It wasn’t because I couldn’t build a model — the model was sound. The mistake was a combination of not knowing enough about SaaS back then, and also having incredible confidence in the team’s past track record.

article thumbnail

How to Manage a Remote Team (4 Fears You MUST Overcome)

Sales Hacker

With teams suddenly going remote in response to COVID-19, sales leaders are now managing sales teams that are 100% remote. While many sales leaders express concern about not having the right systems in place to run a remote team, what they’re really worried about is: Will my team perform in this new environment? Will they respond quickly to shifting priorities?

article thumbnail

People, Passion & Perfection: The Key Ingredients for an Awesome Product

Need help launching innovative software quickly? Dive into "People, Passion, and Perfection" and unlock the secrets to building excellent products in the digital age. Fast-track your journey with Tech Accelerator: Agile and Cloud-Native for flexibility & scalability AI-powered innovation for faster results Quality at every step for a flawless user experience See real impact across industries: Healthcare: Empower patients and medical professionals with intuitive solutions Education: Transform cla

article thumbnail

IT Community Discussion Recap: IT Leaders Share How They’re Successfully Enabling Remote Workforces

BetterCloud

Sometimes, it takes a community. As fully remote workforces become the new normal, IT is facing new unexpected challenges. How do you empower end users to be productive (and secure)? How do you keep everybody updated? And logistically, how do you provide physical laptop inventory to remote workers? We recently pulled the IT community together to discuss all of this—and more.