Fri.Jun 28, 2019

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4 Customer Success Lessons That You Can Learn From Playing Tetris

ChurnZero

4 Customer Success Lessons That You Can Learn From Playing Tetris. I’ve never considered myself a gamer. While Guitar Hero was a part of my life growing up – though I never really nailed those solos – my video game consoles have mostly gone unused. Our time has never been more valuable, and between all of our personal and professional engagements, it can be hard to partake in leisurely activities like gaming.

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The Ultimate Mobile Analytics Cheat Sheet

Chart Mogul

Whether you’re driving new streams of revenue or engaging on-the-go users, you need to know how your app is performing. These are the key metrics that will help you understand your mobile growth operations. From all corners of the world (from Vancouver to Seoul), the ChartMogul team is buzzing about mobile. Our new Google Play integration and the advent of our mobile subscription analytics solution has thrust us into exciting conversations with app developers and mobile growth leads.

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Lead Prospecting on Twitter: Try This 3-Step, No-Fluff Process

Sales Hacker

It’s pretty easy to find marketing applications for Twitter, but what about sales applications for the little blue bird? Are there any — besides the fluffy and non-specific things, like “engage with leads,” that we hear about all the time? Actually, yes! Twitter can be a very powerful nurturing tool for lead prospecting. And we thought there should be a fluff-free process you could implement to use Twitter to connect with prospects at a higher rate.

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a16z Podcast: Entrepreneurs, Then and Now

Andreessen Horowitz

A lot in technology — and venture — happens in decades. New cycles of technology come and go, including some secular shifts; a new generation of founders matures; and so much more changes.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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How To Calculate And Optimize Your Churn Rate

FastSpring

When companies look at strategies to scale their business there’s almost always a prevalent focus on customer acquisition. Businesses are always on the lookout for ways to expand their user base, attract new customers, and generate new leads. The common trend among all these tactics is a huge focus on the new, so much so that your existing customer base can quickly become an afterthought.

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What Happened at Ramp 2019? Highlights from the Ops Event of the Year

InsightSquared

Ramp 2019, the revenue ops event of the year organized by InsightSquared, returned this year with exciting news and insightful discussions. Over the course of 3 days from June 12 to June 14, Ramp 2019 brought together more than 400 sales, marketing and business operations practitioners to learn from the world’s most recognized go-to-market professionals.

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Katie Burke of Hubspot on Embracing the Skeptics

ProfitWell

If you ask someone to define “culture” in your office, you might get a response about ping-pong tables or beers on tap. But we know culture constitutes something so much greater. It’s the collection of habits you accept and nurture within your organization. It’s molding the same foundational principles that drive the core of behavior, but also having fiercely diverse views in all other aspects.

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Navigating the (Often Tricky) Offer Process

OpenView Labs

You’ve scoured through resumes, interviewed your top candidates, and finally believe you’ve found the one (a little like dating, right?). Now the only thing between you and your dream candidate is an accepted offer. Though the offer process is often tricky and intimidating, it doesn’t need to be. Come prepared by being competitive, involving the right people and negotiating knowledgeably.

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Outseta Company Update - June 2019

Outseta

By Geoff Roberts With the first half of 2019 coming to a close, we have some significant updates this month—if you’re an Outseta user you may have already noticed them as a large portion of Outseta just got a major facelift! Here’s what we’ve been working on. Zapier Integration Much of the beauty of Outseta has always been that you don’t need to integrate the core tools that your business relies on—they work together seamlessly by default.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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SaaStr Podcasts for the Week with Matrix Partners, ActiveCampaign, Insight Squared, and Dropbox — June 29, 2019

SaaStr

Ep 245: David Skok is a serial entrepreneur turned VC at Matrix Partners. He founded four companies: Skok Systems, Corporate Software Europe, Watermark Software, and SilverStream Software and did one turnaround with Xionics. Three of the companies he founded went public and one was acquired. Jason Lemkin is the Founder @ SaaStr, the world’s largest SaaS community and leading early-stage SaaS fund with investments in Automile, TalkDesk, Algolia and more.

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The Top 2 Questions Customer Success Managers Should Ask in Every Meeting

TriTuns

Many Customer Success Managers (CSMs) struggle with lacking the confidence, or the experience , to have the most productive conversations with their clients. They tend to get nervous or uncomfortable with asking clients about business issues and discussing what it will take for the client to renew. For some reason, many CSMs just don’t come out and have a direct conversation and ask the client what’s important.