Wed.Mar 11, 2020

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What Could the Venture Market Look Like in the Coronavirus Era

Tom Tunguz

What could happen to the fundraising market in the coronavirus era where organizers cancel events, the financial markets suffer from a bear market, and there is a lot of uncertainty? The most recent event to use as an analogy is the 2008 financial crisis. In 2008, I had just joined the venture industry, and then Lehman fell. So this was a bit of a trip down memory lane.

Marketing 359
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How to Create an Effective Marketing Strategy for Associations

Incredo

Associations face a unique challenge in marketing, in that they have to cater to a very specific audience and ensure they’re going to become long term members. And each association has different challenges to begin with, so traditional marketing strategies won’t work very effectively either. In this post we’re going to talk about the crucial parts of a great marketing strategy for associations. . 1.

Strategy 257
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SaaS + TechCrunch: Why Now Is the Best Time to Start a SaaS Company

SaaStr

Right before the current tumult, TechCrunch had me on their Equity podcast to talk about how today was the best in times of SaaS. A lot has changed since we did that podcast just a few weeks ago! But the points stand. Today remains the best of times to start and to scale a SaaS company. Take a listen here: “W ith the markets in turmoil and fear running rampant through the global economy, you might not think it’s the right moment to start a company.

SaaS 206
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The Zero-Sum Fallacy: ARR vs. Services

Kellblog

Some SaaS startups develop a form of zero-sum delusion early in their evolution, characterized by following set of beliefs. Believing that: A customer has a fixed budget that is 100% fungible between ARR (annual revenue revenue) and services. It is in the company’s best interest to turn as much of the customer’s budget as possible into ARR.

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SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

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Answers to Your Burning Forecasting Questions

InsightSquared

Sales forecasting is a massive challenge. It’s not only time-consuming, but rarely accurate, which leaves sales organizations to base key business decisions on gut feel. . That’s why we introduced InsightSquared Forecasting : a collaborative approach to sales forecasting that supports the whole sales organization. . In our webinar, “ Nail Your Forecast with InsightSquared ”, you filled every minute of our Q&A with solid questions — and then some!

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Meeting Math: 2 Key Metrics for Tracking The Value in Your Calendar

Sales Hacker

Sales and Ops leaders swim in a world of numbers. At-plan? Forecast? Current pipeline? CAC? It goes on and on. But what should you do with these numbers on a day-to-day basis? Enter Meeting Math, a new set of numbers for sales and ops leaders, which are actionable rather than conceptual. Developed by Kronologic , Meeting Math focuses on two metrics: Average Value Per Meeting and Lead Deficit.

Metrics 71
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How to Repurpose Video Content Across Sales and Marketing Channels

Adhere Creative

Want a streamlined way to create multiple pieces of content that you can share across various channels? Video is your answer! Video has already been well-established as the go-to medium for the foreseeable future. We’ve shared many of the impressive stats before: Embedding a video on a webpage increases the chance of being on the first page of search engines by over 50%. 90% of shoppers say they discovered a new brand or product on YouTube.

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The Ultimate Guide to SMB Conferences of 2020

Nimble - Sales

Have you already decided which of the countless conferences and events across the globe you want to attend in 2020? Attending a marketing conference is a great opportunity to network, present your ideas and work to others, learn about up-and-coming technology trends in the industry, meet new potential clients, and expand your knowledge. There is […].

SMB 90
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How workflow automation can make inside sales teams more productive

CloseSaaS

As an inside sales rep, we want ourselves to close all deals and build connections with prospects. But it can be challenging and distract us from what we really want to accomplish.

Sales 52
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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Groove’s Product Roadmap: What to Expect for the Rest of 2020

Groove HQ

What does 2020 hold? It’s fair to say that 2019 was an awesome year at Groove. We shipped a ton of new features and products and iterated on what we already had—doing our best to make sure you have everything you need to support your customers as easily as possible. To mention just a few […]. The post Groove’s Product Roadmap: What to Expect for the Rest of 2020 appeared first on Groove Blog.

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What You Should Know About Exponential User Growth [Podcast]

OpenView Labs

Brian Balfour has seen, been responsible for, and taught exponential user growth since the early 2000s. In this episode of BUILD, learn why he thinks growth shouldn’t be a function at a company, why product growth is like the game Battleship, and a whole lot more. ? ?. The post What You Should Know About Exponential User Growth [Podcast] appeared first on OpenView.

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Churn Reasons: You’re Not Digging Deep Enough

ChurnZero

Churn Reasons: You’re Not Digging Deep Enough. This is a guest post by Jay Nathan , Founder & Managing Partner at Customer Imperative. Disappointed, but oddly satisfied, I hung up the phone from a call with a recently-churned customer. I wasn’t satisfied that we lost a customer, but I was now armed with valuable new information that would lead to a breakthrough in our sales model.

Churn 52
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Just grabbing a quick bite

ProfitWell

Today, Quibi means more than just "quick bite." It means major market success. Appcues also helps us reduce friction—and, we're bringing SaaStr on home to you. Listen wherever you get podcasts: Your top subscription news. Quick bite, lots of dough. We are no stranger to covering the team at Quibi on Recur Now—first when they made their debut at the Consumer Electric Show, then when they spent $1 billion to crusade into the streaming market, and most recently after their spotlight at the Super Bo

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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6 Customer retention metrics vital to growth | ProfitWell

ProfitWell

According to Walker , 2020 is the year where businesses need to shift their mindsets from "customer-focused" to "customer-committed." For years, aggressive customer acquisition strategies have dominated the marketing space. But as cost containment becomes a priority for businesses looking to thrive in the modern digitally-transformed marketplace, keeping existing customers happy and loyal is now a primary concern.