Mon.Feb 03, 2025

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One Thing is Clear: AI Makes a Lot of Business Software Look Awfully Expensive Today. Is Deflation Coming?

SaaStr

50 cents of compute for 500 dollars of value — Sam Altman (@sama) February 3, 2025 So just how much will AI remake classic B2B software? We are still learning. On the one hand, new AI-first entrants are rocketing to $10m ARR in a year. On the other hand, the classic leaders in SaaS have rebounded from 2024 lows both in terms of growth and market caps.

AWS 291
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Audience Research: The Complete Guide for Marketers in 2025

Sparktoro

We launched SparkToro four years ago with the firm belief that audience research and the knowledge that the tech giants gather about us should be accessible to all.

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The Playbook for Going Upmarket with Stripe’s CRO and Checkr’s COO

SaaStr

"How @stripe Began to Target Enterprise Buyers" with CBO @jdewitt29 : 1Picked 30 names to win 2Built small Lighthouse Dev Team to do work 3Dev team came into every sales call 4Needed add solutions team pic.twitter.com/qNf3MhlayI — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) January 31, 2025 Want to know when to move upmarket and how to actually pull it off?

Scale 269
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How To Manage Old Content on a News Website

The Moz Blog

Managing old news content? Learn proven strategies to update, archive, or remove articles to boost SEO, streamline performance, and maintain site authority.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Dear SaaStr: What Are The Best Strategies for Raising Capital if Your Goal is To Get Acquired?

SaaStr

Dear SaaStr: What Are The Best Strategies for Raising Capital if Your Goal is To Get Acquired? Well, first, let’s be clear — it’s tough if your core goal is to get acquired for a big price in most cases. There really aren’t that many good acquisitions done a year. So if that’s really your goal — vs. building an Amazing Company — I’m worried you’ll fail.

Strategy 260

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Rethinking B2B Video: Why Your Strategy is Backward (And How to Fix It)

Adhere Creative

When most B2B companies think about video, they go straight to high-budget, commercial-style productions. You know the oneslarge production crews, crazy equipment lists, and a budget that makes your CFO break into a cold sweat.

B2B 59
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Top 5 SaaS governance best practices

BetterCloud

Does this sound familiar? You realize you need a new tool to solve a problem so you quickly sign up for the leading, most relevant SaaS app. Rinse and repeat a few dozen times and suddenly youre drowning in a sea of subscriptions. Youre not sure what youre paying for , which apps are even being used, and whether your data is secure. This is the reality for many organizations today.

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The Future of Renewal Management: How Automation is Changing the Game

Blulogix

By BluLogix Team The Future of Renewal Management: How Automation is Changing the Game Introduction Renewals should be a seamless, predictable part of any subscription or service-based business. Yet, for many companies, theyre a manual headachefilled with last-minute scrambles, missed opportunities, and revenue left on the table. The good news? The future of renewal management is here, and its automated.

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How to Build a Competitive Positioning That Sets You Apart

Kalungi

Learn how to craft a winning competitive B2B SaaS positioning strategy using the Best, Better, Only framework and Seth Godins Positioning Grid.

B2B 40
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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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7 Top CRO Tips on Annual Planning

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. 7 CRO tips for smarter annual planning 1.

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Threads Drives 73.6% More Engagement Than X — Here’s What You Need to Know

Buffer Resources

Social media platforms are becoming mirrors of each other, but their results are anything but identical. Threads is driving significant engagement. However, X still surpasses Threads in MAU, meaning you could reach more people there. So where should you focus your efforts? For creators and brands, understanding which platform delivers better results can be the difference between thriving and wasting resources.

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Best Examples of Marketing Automation with CRM: Maximizing Efficiency and Results

Nimble - Sales

Marketing automation and customer relationship management (CRM) systems are a powerful combination for businesses looking to streamline their marketing efforts, enhance customer engagement, and drive revenue. Together, they allow companies to automate repetitive tasks, track customer interactions, and deliver personalized The post Best Examples of Marketing Automation with CRM: Maximizing Efficiency and Results appeared first on Nimble Blog.