OpenView Labs

AUGUST 27, 2019

Much of the business world is going multi-channel because the alternative is increasingly untenable. Sticking to just one channel might allow you to keep the quality extremely high and build up a lot of momentum with certain followers, but it greatly limits your options for reaching a significantly-fragmented audience. Now consider the thriving SaaS industry, barreling towards saturation with countless services (many offering similar features).

Strategy 40

Strategy SaaS Software Review Systems Review 40

SaaS Metrics

AUGUST 27, 2019

Introduction A CRM (Customer Relationship Management) system has become an essential piece of software for enterprises that want to effectively manage interactions and relationships with their potential and existing customers. CRMs help businesses streamline processes, stay connected with their customers and improve profitability. The ultimate goal of a CRM is to improve profitability by improving business relationships through effective contact and sales management.

Social Media 69

Social Media SaaS Enterprise Software 69

ProfitWell

AUGUST 27, 2019

Picture this. You’ve just landed the biggest customer in your SaaS company’s history, adding tens of thousands of dollars to your income in a single sale. After the cash lands in your account (and after you’ve cleaned up from the inevitable champagne-and-pizza party), you’ll no doubt want to update your accounts to reflect your newfound revenue. Not so fast.

Payments 40

Payments Revenue SaaS Payments Payment Services 40

SaaStr

AUGUST 27, 2019

Around 2013 or so, the Cloud started to grow far faster than any of us had thought it would: Amazon Web Services revenue 2018 | Statista. The markets took a while to catch up. There were dips in 2016 and otherwise. But enterprise buying went on a tear. It turned our CIOs and bigger companies were ready to transfer as much as another 20% of their $1 trillion+ IT budgets to Cloud far faster than any of us knew.

Cloud 130

Cloud Azure AWS Enterprise 130

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

Neil Patel

AUGUST 27, 2019

Ubersuggest started out as a tool that provided suggestions through Google Suggest. And although that’s great, everyone these days is using Google Suggest to come up with keyword ideas. There have to be more keyword ideas out there that get more search volume and aren’t competitive, right? Well, there are, and now with the new Ubersuggest , you’ll get access to them.

Marketing 112

Marketing 112

IT World

AUGUST 27, 2019

SAN FRANCISCO – VMware has added new features to its core networking software that will let customers more securely control cloud application traffic running on virtual machines, containers or bare metal. At its VMworld event, the company announced a new version of the company’s NSX networking software with support for the cloud-based advanced load balancer technology it recently acquired from Avi Networks. [ Also see How to plan a software-defined data-center network and Efficient container us

Cloud 70

Cloud Software Technology Data 70

FastSpring

AUGUST 27, 2019

FastSpring’s Employee Spotlight is a Q&A series that features the hardworking, intelligent, and fun people that make FastSpring great. Get to know the fantastic team behind the ecommerce platform! In this post, we’re featuring our Engineering Manager, Venu Chilukuri: Q: What is your role at FastSpring? A: I serve as a manager in the Engineering department.

Engineering 60

Engineering Management Leadership Software Engineering 60

Totango

AUGUST 27, 2019

In today’s customer-centered economy, focusing on short-term customers is an outdated business model. Instead, enterprises must nurture every customer relationship to increase retention and customer lifetime value (CLV). . Customer lifetime value is the net profit acquired from a customer throughout a company’s relationship with them. The easiest way to calculate CLV is to multiply the annual profit gained from a customer by the average length of time of customer retention.

Customer Lifetime Value 61

Customer Lifetime Value Underperforming Technical Team Acquisition Education 61

Cobloom

AUGUST 27, 2019

Struggling to generate a decent number of customer referrals? Feel like your growth is being throttled by your customer referral program? Don't worry: most SaaS companies are in the same position, and often, it's caused by the same handful of problems. Today, I'm helping you plug the holes in your customer referral strategy, and overcome nine of the most common customer referral mistakes made by SaaS companies.

SaaS 65

SaaS Strategy 65

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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

Payments

IT World

AUGUST 27, 2019

SAN FRANCISCO—VMware has uncorked a variety of software products and services aimed at letting customers more quickly and securely build and manage hybrid-cloud environments. More apps will be built and deployed in the next five years than in the last 40 to support workloads including analytics and connecting IoT devices, said Kip Colbert, vice president and cloud CTO for VMware, and that will require more expansive hybrid-cloud platform.

AWS 61

AWS Cloud Azure CTO 61

CloseSaaS

AUGUST 27, 2019

A predictive dialer makes selling so much more exciting, doesn’t it? Sales teams that have it, have superpowers of sorts—they can close more sales, can reach a wider audience and don’t have to worry about wasting time listening to voicemails or busy tones when making outbound calls.

Investment 52

Investment Sales Business 52

IT World

AUGUST 27, 2019

Many organizations are turning to the public cloud, taking advantage of the speed it enables developers to deploy applications in their organizations. According to IDG in their 2018 Cloud Computing Survey , 73% of organizations have at least one application, or a portion of their computing infrastructure in the cloud. [1] But in some cases, certain data and applications cannot run in the public cloud due to data sovereignty and compliance policies.

Cloud 49

Cloud Data compliance Development 49

Hull

AUGUST 27, 2019

Results Summary. Make outbound sales efforts more intelligent through better data enrichment and segmentation capabilities. Save time by eliminating the need for CSVs to share data across systems and to conduct regular data cleansing. Simplify a CRM migration with clean, consolidated data. “We needed a solution for data enrichment that would help us better manage our data and push it between our tools.

Data 45

Data Management Sales Finance 45

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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

Development

BetterCloud

AUGUST 27, 2019

There are unicorns in the wild! Well, at least in the business world there are. A unicorn is defined as a startup with a value of over $1 billion. Understandably, reaching this milestone while still in the startup state is a monumental task. These organizations have challenges just like any other business. But because of their phenomenal growth rates, their challenges are heavily magnified, especially for IT.

Onboarding 45

Onboarding Scaling Startup User Experience 45

Zuora

AUGUST 27, 2019

by Zuora interns: Cami Steppe, Employee Communications, and Sarah Shaffer, Employer Brand Marketing Summer has flown by and we are […]. The post Meet the Interns: August 2019 appeared first on Zuora.

Communication 40

Communication Branding Marketing 40

Net-Results

AUGUST 27, 2019

Speaking from a marketer’s perspective… 1. Looking stupid when your beautiful plans and customer journeys are destroyed by the unrelenting fists of reality. 2. Looking stupid when your $5000 ($50k?) campaign brings in absolutely no leads. 3. Getting clobbered during sales-marketing meetings with the fact that the leads you did generate suck. 4.

Marketing 40

Marketing Sales 40

ProfitWell

AUGUST 27, 2019

Subscriptions to people could be what you never knew you needed. Today, we dive deep into the concept of subscribing to humans, take a look at a new episode of the ProfitWell Report, and argue the value of customer success teams in a segment called Overrated/Underrated. Today's Top Subscription News. Mind the Gap. An Old Agency Proverb once said, "No agency is retained for the services they provide, but for the services they provide well.

AI Search 40

AI Search Artificial Intelligence AI Subscription 40

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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

Payments

SaaStr

AUGUST 27, 2019

How to Design a Sales Comp Plan to Get You to $100M with Work-Bench, Movable Ink, MongoDB and Concert Finance. This panel will speak tactically to various comp design options as a way for management to determine and promote ideal behavior in their front-line teams. This will include diving into the pros and cons of the various comp design models, including MBOs, detailed incentive structures and flat commission rate payouts, as well as the nuance between using comp design as a motivational facto

Sales Recruiting 130

Sales Recruiting Sales Hiring Scale Sales 130

Kellblog

AUGUST 27, 2019

We’re announcing today that I’m joining the board of directors of Profisee, a leader in master data management (MDM). I’m doing so for several reasons, mostly reflecting my belief that successful technology companies are about three things: the people, the space, and the product. I like the people at both an investor and management level. I’m old friends with a partner at ParkerGale, the private equity (PE) firm backing Profisee , and I quite like the people at ParkerGale , the culture they’v

Artificial Intelligence 45

Artificial Intelligence Machine Learning compliance Data 45

OpenView Labs

AUGUST 27, 2019

We are excited to welcome Axonius to the OpenView family as we lead their $20M Series B. Axonius is an agentless cybersecurity asset management platform that allows enterprises to identify all of the assets, both known and unknown, on their network and instantly remediate any gaps in security coverage. The asset management challenge. It might seem intuitive, but in security, it’s critical to know about every asset that’s connected to your network and to have the ability to enforce your security

Cybersecurity 40

Cybersecurity compliance Cloud Churn 40