Tue.Dec 14, 2021

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$100 Million ARR Pivot: From Platform Product to Vertical Apps With Treasure Data CEO Kazuki Ohta (Podcast #506 and Video)

SaaStr

It can be easy for SaaS companies to lose momentum if they haven’t quite found the perfect product-market fit. How can you get back on track? Kazuki Ohta, CEO & Founder at Treasure Data, shares his company’s story of how pivoting at the right time saved their business and accelerated their growth to $100 million ARR. The Platform: $0 – $5 Million ARR.

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What you should do before your cloud goes down

IT World

Boy, was that fun or what? When Amazon Web Services’ (AWS’) US-EAST-1 Region started having fits with its application programming interfaces (APIs) on Dec. 7, we found out just how much we all depend on AWS. (Even people who’d never heard of it knew something was wrong when their Disney+ and Netflix shows didn’t appear on TV, the new Roomba robot vacuum cleaner stopped cleaning, and those “smart” lights didn’t work—because they all rely on AWS.

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4 Marketing Sessions at SaaStr Scale 2021: Reprise VPM + Reprise VPS, Tipalti CMO, Airtable CMO, Guru VPM

SaaStr

With one day left to go until SaaStr Scale 2021 on December 15th, we’re looking at an incredible speaker line-up this year. Team SaaStr wants to make sure you know about all the great content that’s on tap so here are a few marketing-centric sessions to add to your list. Tickets to Scale are free, so be sure to sign up to join us live. SaaStr Scale is dedicated to bringing you the playbooks for scaling to $100M and beyond.

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Top 22 Full Stack Developers to Follow in 2022

Frontegg

Full stack developers are a coveted breed. They are dynamic, versatile, and have the ability to overcome a wide range of engineering obstacles. We are glad to share a list of 22 leading full stack developers you must follow in 2022 to stay in touch with the latest trends and developments in the SaaS and IT spaces. #1 John Sonmez. Founder of Bulldog Mindset, Technical Adviser at Health Hero 43.4K followers on Twitter and 17.2K followers on LinkedIn.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Why you should install the latest Apple updates

IT World

If you use a Mac and an iPad to get things done, the fact that Apple hasn’t yet introduced Universal Control (now promised for spring ), might put you off installing the latest Apple updates — iOS 15.2, iPadOS 15.2 and macOS 12.1. But there are very good reasons to do so. The update that fixed the internet. Last week news arrived of a nasty vulnerability in Apache’s Log4j software library that could easily be used to steal data and credentials from web services and install software onto servers

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Thanks to Our Customers & Talented Employees, NP Digital Wins Agency of the Year

Neil Patel

I’m proud to announce that MediaPost, a well-respected media, advertising, and news publication, recognized NP Digital as the Search/Performance Agency of the Year. This announcement is a testament to the hard work of our growing pool of talented employees as well as our major enterprise and SMB clients. As a previous finalist in 2021, winning this year’s award is especially meaningful due to all of the extra hard work and dedication our team put in.

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How to Build Customer Loyalty During the Holiday Season

Totango

The holidays give you a unique annual opportunity to build goodwill with customers that can last all year and promote long-term loyalty. Because of this, knowing how to build customer loyalty during the holidays greatly strengthens your ability to cultivate stronger relationships with your customers. You can use a number of methods to promote customer loyalty during the holiday season.

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Budget Planning 2022: Product vs. Sales

OpenView Labs

It’s December – your 2022 budget is drafted, circulated, revised, completed and board approved… right? Perhaps it is, but there is no call for panic if it isn’t yet. I certainly wouldn’t recommend it, but I’ve seen budgets get approved 6 months into a fiscal year. Whether it’s complete or not, there is a 100% chance that the budget will be adjusted over the course of 2022.

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Windows 11 cheat sheet

IT World

Released in October 2021, Windows 11 is the first numbered update to Microsoft’s operating system in more than six years. You would expect there would be dramatic changes between Windows 11 and Windows 10. But there weren’t. To a great extent, Windows 11 looks and works much like its predecessor. That said, there are quite a few minor differences between the two, and the new OS may take some getting used to.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Grow Your Startup Organically Outside of a Major Market with Brian Trautschold

Sales Hacker

In this episode of the Sales Hacker Podcast, we have Brian Trautschold , Cofounder and COO at Ambition , a 10-year-old sales gamification startup based in Tennessee, not the Bay Area or Atlanta. Join us for an inspiring conversation about perseverance and organic growth outside of a major market. powered by Sounder. If you missed episode #190, check it out here : How to Control Your Internal Brand with David “Hersh” Hershenson.

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Making Yourself Visible as a Leader with Dawn Farhi

30 Day Leadership

In this episode of The B2B Leadership Podcast , best-selling author and leadership coach Nils Vinje speaks with Dawn Farhi, VP of Customer Success at Simpplr. Podcast highlights: 0:58 - Dawn's background - Dawn explains her current role at Simpplr. 2:36 - The concept of the intranet - How has it changed today? 7:06 - Dawn's first leadership role - How did her first role come about?

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How to Get Out of the Death Valley Curve

SaaSHolic

The phrase “death valley curve” is a traditional concept that references the period between a startup’s initial seed investment and its first revenue. You’ll hear this term used frequently among venture capitalists. The phrase derives from how a startup’s cash flow burn looks when plotted on a graph. During this time, the startup will deplete the initial equity capital that its shareholders invested.

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Zuora Joins BlackBerry Ivy Advisory Council to Accelerate the Subscription Economy for the Automotive Industry

Zuora

By Amy Konary, Vice President and Founder of Zuora’s Subscribed Institute Today, we’re excited to announce that Zuora® has joined […]. The post Zuora Joins BlackBerry Ivy Advisory Council to Accelerate the Subscription Economy for the Automotive Industry appeared first on Zuora.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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How to become anonymous on the Internet

SaaS Metrics

The era of permissiveness and anarchy online is rapidly coming to an end. The new order must be met prepared and armed. First, we should dwell on the question, but why do we need anonymity on the net? Yes, indeed, anonymity is a personal choice of everyone, and many people do not. Read more. The post How to become anonymous on the Internet first appeared on SaaS Metrics.

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Making Yourself Visible as a Leader with Dawn Farhi

30 Day Leadership

In this episode of The B2B Leadership Podcast , best-selling author and leadership coach Nils Vinje speaks with Dawn Farhi, VP of Customer Success at Simpplr. Podcast highlights: 0:58 - Dawn's background - Dawn explains her current role at Simpplr. 2:36 - The concept of the intranet - How has it changed today? 7:06 - Dawn's first leadership role - How did her first role come about?

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4 Tips for selecting the right SAAS provider

SaaS Metrics

Running a business comes with several difficulties and risks. For this reason, business owners often look to services and mediums to mitigate the risks, cut expenses and solve the difficulties that come with the day-to-day running of a business. One of those services is SaaS (software as a service). Implementing SaaS in. Read more. The post 4 Tips for selecting the right SAAS provider first appeared on SaaS Metrics.

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Understanding Revenue Recognition Methods

Chargebee

Monitoring a company’s cash flow is a quick way to understand how well the business is doing. But there can be different metrics in revenue reporting. Accurately reporting revenue may get tricky as subscription businesses expand and customize their offerings.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Music Genres You Can Listen to While Studying That Are Underrated

SaaS Metrics

Do you love to listen to music while studying? Are you looking to change the type of music you are listening to? Then this is the article for you. We will look at a couple of musical genres that are fantastic to listen to when studying but are underrated. Music helps you. Read more. The post Music Genres You Can Listen to While Studying That Are Underrated first appeared on SaaS Metrics.

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BetterCloud Is Named a Leader Across Six Product Categories in G2’s Winter 2022 Grid Reports

BetterCloud

Editor’s Note: In the minutes since this post was originally published, G2 named us a Leader in more of its Winter 2022 grid reports. We’ve updated the post here to reflect those new honors. Just three months ago, we proudly announced that G2 had named BetterCloud the Leader in its SaaS operations management grid for Fall 2021. Today, G2 released its Winter 2022 grid reports—and we’re back to announce that BetterCloud was named a Leader in six product categories and 14 grids covering mid-market

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A Complete Guide To Understanding Software As A Service (SaaS)

SaaS Metrics

With continued digital transformation, software vendors always improve on current applications and services or build new ones. Software As A Service is one such application and is a revolution in the business community. Given that it’s cloud-based, SaaS can offer more benefits than traditional software. These benefits can be short-term or long-term.

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Customer Success as a Profit Centre

CustomerSuccessBox

Customer Success(CS) is the most efficient way to grow your MRR/ARR. Many modern SaaS companies grow exponentially as a result of efficient CS initiatives. Yet, Customer Success is looked upon as a ‘ cost center ’. If you’re starting out, set up the CS team as a profit center (a profit-making business that brings back revenues more than it costs). Operate the CS team as a business, and think ‘out of the box.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Why Venture Capitalists Are Doubling Down on Technology

OPEXEngine

Increasing competition, rising deal prices, and a diverse start-up landscape are compelling corporate investors to pinpoint their differentiators. Technology is reshaping the economy, and it starts with venture capital. Technology was a driving force behind the boom in venture investments over the past decade. From 2010 through 2020, tech start-ups made up a majority of venture funding across all deals by independent venture capital (VC) firms and corporate venture capitalists, according to Bain

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Dec 14 – Customer Success Jobs

SmartKarrot

Role: Vice President, Customer Success Location: Remote, McLean, VA, US Organization: Logi Analytics, an insightsoftware company As a Vice President of Customer Success, you will own a Customer Experience strategy, to include presales, onboarding, services, support, and technical account management. Collaborate with Sales, Customer Account Management and others to refine and deliver an exceptional customer experience.

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Why Venture Capitalists Are Doubling Down on Technology

OPEXEngine

Increasing competition, rising deal prices, and a diverse start-up landscape are compelling corporate investors to pinpoint their differentiators. Technology is reshaping the economy, and it starts with venture capital. Technology was a driving force behind the boom in venture investments over the past decade. From 2010 through 2020, tech start-ups made up a majority of venture funding across all deals by independent venture capital (VC) firms and corporate venture capitalists, according to Bain

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7 Types of Freemium that Every SaaS B2B Product Marketer Should Be Aware Of

SmartKarrot

There are several revenue models available in the B2B SaaS world to optimize the product. One of them is freemium. Although it is one of the most popular methods, it is not for everyone. . Before moving ahead with our subject matter, let us closely discuss what freemium is and what makes it tick. The words free and premium combine to make the term Freemium.

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10 Red Flags in Integrated Payment Partnerships: Moving Towards a Mutual Benefit

Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It unveils ten critical red flags to watch out for, from the dangers of hidden fees to the constraints of restrictive contracts. This guide is crucial for identifying potential pitfalls and aligning with the right partners.

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What Makes a Start-up Stand Out as a Venture Capital Opportunity? Lessons for 2021–2022

SmartKarrot

What makes a start-up attractive to venture capitalists? That is — quite literally — a billion-dollar question. In 2020, start-ups in India raised a total of $10 billion in VC funding, a historic high barring 2019 when this number reached $11.1 billion. It means that despite a rocky economic climate, interest in start-ups remained high, and they continue to be a key pillar for our economic growth.