Natalia Luneva
JUNE 28, 2021
Hosting your own branded podcast comes with many benefits, including: Positioning yourself as a thought leader and building your personal brand. Starting relations with guests – experts, potential customers, partners. Reaching your guest’s network and expanding your audience. Generating different formats of content from a single episode.
SaaStr
JUNE 28, 2021
There’s a pattern I see again and again, probably with 30% of venture-backed start-ups, maybe 40%. Their burn rate sneaks up on them, and becomes a bit out of control — without feeling like it. This usually doesn’t happen in the very early days, when you just have a few employees and almost no real marketing or sales expense. But it starts to creep up on you as early as $1m ARR.
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Predictable Revenue
JUNE 28, 2021
If your company’s conversion rates need a boost, David Priemer’s insight, stemming from a long, successful sales career will certainly be of value. David is an award-winning research scientist with exceptional analytical skills that have helped him lead winning sales teams. The post Salespeople Need To STOP Selling “Value” – With David Priemer appeared first on Predictable Revenue.
Intercom, Inc.
JUNE 28, 2021
This year has brought many joys and challenges for the LGBTI+ community – from new online spaces, to coming out stories, to a renewed commitment to elevate Black trans and queer voices. At Intercom, we’re proud of our thriving, inclusive employee group for LGBTI+ employees and allies, aptly named InterProud. Each June, Pride is a time for learning, reflection, and celebration within Intercom.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Neil Patel
JUNE 28, 2021
Confused about Google’s core web vitals update? Not sure what it means for your SEO? Join my free live webinar on June 29th at 8 a.m. PST to learn more. I’ll cover what core web vitals are, why they matter, and what changes you need to make to your website. Sign up for the core web vitals webinar free here. When Google updates roll out, there are usually a few people who think that SEO is dead and the sky is falling.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
CustomerSuccessBox
JUNE 28, 2021
As Customer Success Managers one of our many hats is to ensure our customer champions know how to get the most out of your product. We work closely with our customers to ensure they are well trained on the product. The customers are informed of new features and updates. They get answers to their questions and review their utilization to provide enhancement guidance.
Baremetrics
JUNE 28, 2021
Accuracy is an issue when it comes to financial metrics. Keeping track of all of your different sources of income, and doing so to the extent where you can say “this is the correct MRR for the entire business”, is nearly impossible. Then, let’s say you succeeded to track MRR with accuracy, how about your expenses? That’s a whole other ball game. Some people will use PayPal or another payment gateway to keep track of their revenue and expenses - but what if Stripe isn’t the only payment gateway y
Sales Hacker
JUNE 28, 2021
Early on in Amy’s sales career, she went through a career-defining training that taught her how to have conversations about customer’s businesses. It taught her how to ask the right questions: Who are their competitors? What are their own corporate values? How do they communicate with their partners? She truly had to learn about their business, not just go in and sell.
Baremetrics
JUNE 28, 2021
Many SaaS subscription products launch with prices far below their potential value. Maybe they do this to encourage sign-ups. Or perhaps it’s just a stab in the dark. Regardless of the cause, there seems to be a strong potential for increased revenue from price adjustment. That's why we're devoting an entire series of articles to price optimization- specifically for subscription-based businesses.
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
SaaS Metrics
JUNE 28, 2021
Currently, cloud-native is the talk of the town when we talk about business mainstream. With the advent of cloud-native, as a business owner, you have only two options: adopt it, or remain in the dark. A report by a business wire that includes over 300 IT decision-makers reveals how the mainstream businesses. Read more. The post Why Would Adopting a Cloud-Native Strategy Be a Worthwhile Investment for Businesses?
Trujay
JUNE 28, 2021
According to Melena Consulting Group, research has shown that employee empowerment goes hand in hand with higher performance, more job satisfaction, and increased loyalty to the company. That’s why if you’re a leader, empowering employees puts you head and shoulders above the rest. This article will delve into the best leadership traits to empower […].
CustomerSuccessBox
JUNE 28, 2021
There is no exception to the fact that this Covid pandemic has hit hard on a lot of businesses. But, the year 2020 has seen a boom in the Customer Success space, as a lot of SaaS businesses are now identifying Customer Success as a strong business imperative. The companies have realized the importance of customer success in an overall increase in revenue and profitability.
SaaStr
JUNE 28, 2021
We’ve written this point before, embedded in other posts. We’ve talked about it in many presentations. But it’s time to call out One Simple Hack to getting sales going in your SaaS start-up, in the early-ish days. One of the best there is in SaaS. I’ll tell you the trick. It’s going to sound simple, but it isn’t, because almost everyone gets it wrong.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
SmartKarrot
JUNE 28, 2021
Role: Director of Customer Success (Nonprofit) Location: San Francisco Bay Area, US Organization: Windfall As a Director of Customer Success, you will train, develop, and mentor a team of Customer Success Managers. Own 50+ strategic accounts including large universities, health systems and national nonprofit organizations. Proactively reach out to customers with ideas and solutions on how to leverage our product to improve their internal processes and workflows.
User Pilot
JUNE 28, 2021
Is your customer engagement marketing strategy bringing in expected results? If the answer to that question is ‘No’, then it might be time for a change. As the user experience is becoming increasingly important (even more so than product and pricing for many brands), improving user engagement is crucial. If executed well, a consumer engagement marketing strategy not only increases your revenue but also maximizes the customer lifetime value.
Neil Patel
JUNE 28, 2021
Do you remember when only celebrities and major companies had personal brands? Actors, musicians, Fortune 100 businesses, and athletes got all the attention and dominated the airwaves. Now, nearly anyone willing to put in the time and effort can become a “thought leader” in a specific niche. It won’t happen overnight, of course. You only need to do a quick Google search to see that ordinary people from all over the world are using new personal branding tools, particularly social media, to craft
Sales Hacker
JUNE 28, 2021
What the heck is revenue marketing? Is it just a different name for familiar things (we see you, growth marketers)? Or is it an entirely different way of thinking about marketing’s role in the GTM/revenue org? We’re seeing marketers reinventing the way they engage with their sales team—and their customers—throughout the buyer journey. Revenue marketing is just one example.
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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.
CustomerSuccessBox
JUNE 28, 2021
Net Promoter Score (NPS) was first developed in 2003 by Bain and Company and it measures the loyalty of customers to a company. Net Promoter Score scores can range from -100 to 100. The closer to 100, the better it is. But let us look at a very important question. Is NPS still relevant? An NPS is a method that uses a single survey question to gauge customer satisfaction with a product.
Sales Hacker
JUNE 28, 2021
Recently, I was asked to join two Mutual Action Plan (MAP) building sessions with customers. The first customer needed help customizing a MAP template for an $800K deal. The second call was with a rep working on a MAP worth $10M. That’s a big deal to anyone’s quota. We spent about an hour together in each session, and I gave them homework to add detail to the outline we worked on together.
Chargify
JUNE 28, 2021
When Australian legal services company Lawpath tried out Chargify Business Intelligence, having single-source data at their fingertips transformed their analytics and decision making. The post New Business Intelligence Tool Completely Transformed this Australian Legal Service’s Internal Operations appeared first on Chargify.
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