Wed.Aug 21, 2019

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Five star advice: Insider tips for dealing with software review sites

Intercom, Inc.

Online marketing content has long been dominated by brands creating product descriptions, how-to guides, branded articles, and blog posts to promote their business. While content creation is still an integral part of digital marketing, potential prospects are increasingly interested in seeing what independent sources have to say about your product. That is why peer-to-peer content is on the rise.

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5 Great Tips on Quality Link Building for SEO in 2019

Nimble - Sales

Link building is the heart and soul of digital marketing success. It is simply the process of getting other websites to link back to your website. This helps improve the status of your website or business in search engine results. The SEO status of your website depends on a number of factors and one of […]. The post 5 Great Tips on Quality Link Building for SEO in 2019 appeared first on Nimble Blog.

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Persuasive Words and Phrases: the Good, the Bad, and the Silent

Sales Hacker

The right words have the power to overcome most of the objections faced by every salesperson , and the best salespeople know the words that sell. They also know which words work against them… and which moments call for no words at all. “ What you do and say during sales conversations is the most decisive separator between mega-successful salespeople and average salespeople,” says Gong CEO Amit Bendov.

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A 6-Point Checklist to Foolproof your SaaS Pricing Experiments

Chargebee

The first rule of SaaS pricing is to keep testing. Here's a checklist that will make sure that no pricing experiment ever plays out to be an afterthought.

Pricing 89
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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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3 Experts Advise on How to Integrate Salesforce CPQ with Cloud Financials

Sage Intacct

As firms purchase Salesforce CPQ to bring efficiency and controls to their quoting process, they look for ways to streamline entering order information into their financial system. Particularly with land-and-expand subscription business models, they need to track upsells and renewals against the performance obligations from the original sale, in order to track and increase CLTV.

Cloud 74

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How do in-person sales or customer success impact WTP and churn?

ProfitWell

Subscriptions are all about relationships. And this week's question from Jason Hamilton at Testlauncher got us thinking about a crucial part of building those relationships – actually meeting our customers face-to-face. To see how in-person sales and customer success affects the long-term success of subscriptions, we looked at the data from over 3.5 thousand companies and nearly twenty thousand subscription consumers to see how it all shakes out.

Churn 61
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How Twilio nailed a billion-dollar niche by walking in its customers' shoes

CloseSaaS

Twilio is a “cloud communications platform as a service” company based in San Francisco valued in billions. Founded in 2008, Twilio reached $100 million in annual revenue in 2014 and $600-plus million in 2018.

Cloud 52
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Infographic: Cyber Security Facts And Stats

Backlinkfy

Cyber-crime is not a joke but a real fact that most companies had or will encounter. In the infographic below, you can see how crucial cyber-attacks were for well-known companies as well as our weaknesses that hackers can use in their advantage. Cybersecurity needs to be in a top priority among with employments security awareness training. How will you protect your information in today?

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4 Questions You’re Not Asking During Your Sales Coaching 1:1s (But Probably Should)

OpenView Labs

The single biggest sales coaching mistake you can make is simply choosing not to coach. So if you’ve got a coaching program in place, or you plan to start one soon, great job! You’re on the right path. That being said, when it comes to sales coaching , you don’t get an A for effort. Your 1:1s shouldn’t feel like you’re just checking the box. In fact, if you can’t see a direct, measurable impact from your sales coaching program, then you’re doing it wrong — and you’re wasting everyone’s time (har

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Big Switch targets shadow IT, hybrid cloud growth with fortified software family

IT World

Big Switch has rolled a variety of new software packages aimed at simplifying customer networks and helping them manage on-premises and hybrid-cloud data-center growth. The products include a version of its Big Cloud Fabric (BCF) for Amazon Web Services virtual private cloud (VPC) management, adding support for Global VPCs (G-VPCs), and a cloud-based version of its Multi-Cloud Director (MCD).