Mon.Nov 30, 2020

How to Fix Your SaaS Solution's Value Chain

Cobloom

What's a SaaS solution's value chain? It's simple, it's all the parts of your offering that link up in order to turn customer income at one end into a solution the customer values at the other.

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On Your Next Big Deal? Double Your Pricing.

SaaStr

There’s a fun — and very lucrative and rewarding — exercise I like to go through with most of the startups I work with. It’s goes like this: First, who’s your largest customer? Now, do you have a prospect in the pipeline that’s somewhat similar? You do? Great.

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Best Event Management Software

The Daily Egg

It’s been six hours of driving but you’re almost there. You’ve always wanted to visit the Grand Canyon and finally said “the heck with it,” hopped in the car and took off. But, in all your excitement you forgot to pack your phone charger. You’re about 20 minutes away when your phone dies.

How Long It Roughly Takes to Close a Deal in SaaS. And Why.

SaaStr

Q: How long does it usually take to close a deal in SaaS? Ok here’s a really rough set of timelines to how long it takes to close an Opportunity in SaaS: So: A $5k deal, or say $499 a month, can often be closed in a call or two.

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"I Love Filling Out 12-Page Applications and Waiting Weeks For a Response,” Said No Merchant Ever

Learn how becoming a payment facilitator can improve a merchant’s experience and your revenue.

Here’s to 2021: Accurate, Agile Sales Forecasting

InsightSquared

When it comes to sales forecasting , it’s a simple truth: if you can see what’s coming, you can prepare and react accordingly. In many cases, you can even change future results before they become foregone conclusions. .

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Generative Media: The Future of Visual Marketing

Neil Patel

Every minute, Facebook users upload 147,000 photos, and Instagram users post over 347,000 stories. That’s a tremendous amount of content entering the digital space every day—which may be a problem for digital marketers.

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Talking Leadership with IBM, Microsoft, and Coursera

Zuora

Last week I had the opportunity to participate in a great Fortune Executive Leadership Roundtable called “Capitalizing on the Subscription […]. The post Talking Leadership with IBM, Microsoft, and Coursera appeared first on Zuora. Subscribed Weekly / Thoughts from Tien Tzuo

What is Video Search and How Can it Help Your Business?

Neil Patel

Studying how people use video search to find the content they want is an essential but often neglected area of marketing. When we understand how video search engines work, we can begin to devise marketing strategies around this traffic source.

Here’s What the Future Of SEO Looks Like for the Next 5 Years

Nimble - Sales

SEO moves fast. Fail to keep on top of the latest Google updates and SEO news, and you’re at risk of falling off the face of the search results pages.

How to Measure DevSecOps Progress and Ensure Success

Speaker: Shannon Lietz, Director of DevSecOps Team, Intuit

You've finally done it: You've won over C-Suite and your DevSecOps team is up and running. You feel ready to take on rising security threats while continuously delivering quality software updates. But how do you monitor your new program? Are you truly able to gauge the state of your projects? To ensure the success of this new breed of a team, you need to know the metrics to look at and how to advocate these metrics to C-Suite and stakeholders. Join Shannon Lietz, Leader and Director of DevsecOps at Intuit, and learn to lead your DevSecOps team to the top.

How to Level up Your Writing Skills for Irresistible PPC Ads

Neil Patel

Marketers and business owners alike know the inherent value of PPC ads. With 64.6% of consumers interacting with Google ads when online shopping, it’s no wonder PPC ad creation is growing exponentially.

Zero-based budgeting makes a comeback, but it’s different this time

OPEXEngine

With help from cloud platforms and AI-assisted technology, going back to the start each budget cycle is easier and leads to more accurate cuts. Zero-based budgeting is gaining in popularity as companies cut costs because of the pandemic, but it’s not the slash-and-burn tactic it used to be.

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How Can iPaaS Help Your Digital Marketing?

Neil Patel

If there’s one thing you need from your digital marketing toolbox, it’s efficiency. You need access to real-time data so you can quickly make the most effective decisions and convert those all-important leads into paying customers.

Outseta Company Update - December 2020

Outseta

By Geoff Roberts · 5 min read I think we’re all excited to see 2020 drawing to a close… but I’m psyched to report that our final company update of the year includes three huge product updates that Outseta customers have been looking for.

The Complete Guide to SaaS Revenue Modeling

In today’s climate, it’s more important than ever for SaaS companies to build rock-solid financial models on which they can operate and make key business decisions. The teams at SaaSOptics and Burkland have teamed up to create a comprehensive guide to the most difficult aspect of financial modeling: revenue forecasting.

Best Customer Service Software

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. When your human team has trouble managing your customer service needs with sticky notes and cluttered inboxes, you need a new solution.

The SaaS Freemium Model

Frontegg

Freemium has become the industry standard as well as a highly successful marketing strategy for many developer-facing SaaS applications. For developers it’s extremely important to be able to test drive a product and not have to feel pre-committed until it has been ultimately approved.