Thu.Oct 31, 2019

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SaaS Upselling Techniques: How To Do It Right (Tips + Examples)

Incredo

Prologue to SaaS upsell Three months ago when you had only 600 subscribers, you chose a pricing plan that allowed you to send emails to a maximum of 2,000 users. Now when the number of your subscribers exceeds 1,980, you got an email from your email automation software provider (that’s a vivid example of SaaS upselling): “ Hello, [name]. We noticed you are reaching 2.000 subscribers and wanted to congratulate you.

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The 5 myths of building comp plans with Spiff’s Jeron Paul

Predictable Revenue

How much do comp plans matter? Going back to the 80s, the thought was that commissions are nothing but a hygiene factor – pick some amount and go with it. Of course, that couldn't be further from the truth. New studies have shown commissions can affect your top-line revenue by 8 - 20%. The post The 5 myths of building comp plans with Spiff’s Jeron Paul appeared first on Predictable Revenue.

Revenue 124
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How to Identify the Spooky Opportunities in Your Pipeline

InsightSquared

Halloween is here and there are spooky things all around us, but your sales pipeline should not be one of them. While others might be thinking of candy and costumes on October 31st, those of us who are part of the go-to-market engine are hoping we receive treats from our prospects and not tricks. To ensure we have a strong end to 2019, we need to know which of our opportunities are viable versus those who plan to ghost us.

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When should engineering managers write code?

Intercom, Inc.

Many engineers who make the transition to a management role face a bit of a conundrum – if I stop doing hands-on work, my team will lose a strong engineer and instead will gain an inexperienced manager. When I became a manager three years ago, this thought kept popping into my head, especially in the first few months, and breaking out of this mindset was one of the biggest challenges in my transition from maker to manager.

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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State of the Cloud 2019: Europa Edition with Alex Ferrara, Bessemer Venture Partners (Video + Transcript)

SaaStr

Bessemer Venture Partners’ Alex Ferrara takes a look at trends and predictions for the cloud industry in 2019. One of the most popular sessions from SaaStr Annual, this presentation will provides an in-depth look at the cloud computing industry across Europe and globally. Want to see more content like this? Join us at SaaStr Annual 2020. Alex Ferrara | Partner @ Bessemer Venture Partners.

Cloud 100

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5 Ecommerce Factors that Can Come Back to Haunt You

FastSpring

When you hear the word “haunted,” odds are the first thing that comes to mind is not ecommerce. But in keeping with the Halloween theme, I’m going to discuss five key factors in ecommerce that you don’t want to come back to haunt your software company. 1. Goblins, Ghouls, and Global Regulations | GDPR & PSD2. As the ecommerce space continues to develop and grow, so do the laws and regulations surrounding it.

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How do you market your B2B startup well during a demo presentation?

Net-Results

Here are three things I would touch on if you want to market your B2B well during a demo presentation: Solve a specific problem. In order to stand out, don’t try to fix the world’s problems. At the same time, don’t just build a product, because you have an idea you think is awesome. Instead, try to figure out an actual problem people are having. Salesforce became big, because companies were having a real problem with on-premise software installations.

B2B 73
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Why You Need to Step Away from the Keyboard & Meet People for Coffee

CloseSaaS

The world, as we know it today, is much more fast-paced than it once was. Technology is making it so that we can work remotely and reach people across the world just as quickly as we can someone just down the hall.

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Why We’re Investing in Tmunity

Andreessen Horowitz

“It’s hard to say ‘we want to cure cancer.’ We do. Sometimes it’s hard to think that you might actually succeed.” —Carl June, Fire with Fire. The battle against cancer is often compared to a war: genetic mutations turn our … The post Why We’re Investing in Tmunity appeared first on Andreessen Horowitz.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Should You Give Up on the Ghosts? (Why It Happens & How to Respond)

Sales Hacker

Ghosts are real. At least they are in the sales profession. You got a lead… Strike that. You had a lead. Now, it seems you’re dealing with a ghost. As you probably know, getting “ghosted” in sales means the dialogue you were having with a prospect appears to have abruptly ended. Though the early conversations seemed promising, your potential client is suddenly invisible.

Pricing 45
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Navint + Statera. Modernizing Lead-to-Revenue Business Operations.

Navint

By Jim Martindale, CEO of Navint If you are a regular reader of our blogs, you know we have been examining the Subscription Economy for some time. Now it’s time to put words to action. We are very excited to announce Navint’s strategic acquisition of Statera, a leading quote-to-cash implementation provider and Salesforce implementer. The acquisition not only doubles Navint’s size.

Revenue 40
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SaaS FP&A – Are You Up to the Challenge?

OPEXEngine

Heading into the 2020 planning season, SaaS FP&A teams are working to finalize 2020 budgets and planning. Over the past decade benchmarking software and SaaS companies , I’ve had the chance at OPEXEngine to work with hundreds of amazing Finance execs who work incredibly hard at getting the right data to support their company’s goals. I’ve been a business partner of Finance and the CFO in several public companies in past lives, and SaaS Finance today is a more demanding operation than Financ

Finance 40
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To Create a New Category, Name the New Game

OpenView Labs

Editor’s Note: This article was first published on LinkedIn here. . Brilliant category narratives evangelize a new discipline for winning – while positioning the old one as obsolete. In the 1990s, I ran the New York City Marathon three times. Each year, the night before the race, I would attend a carbo-load party at a popular running club.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Navint + Statera. Modernizing Lead-to-Revenue Business Operations.

Navint

By Jim Martindale, CEO of Navint. If you are a regular reader of our blogs, you know we have been examining the Subscription Economy for some time. Now it’s time to put words to action. We are very excited to announce Navint’s strategic acquisition of Statera, a leading quote-to-cash implementation provider and Salesforce implementer. The acquisition not only doubles Navint’s size, but more importantly empowers us to provide solutions to the critical challenges that today’s recurring-revenue org

Revenue 40
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350 million messages per day

ProfitWell

Today, we see an NPR-owned app go freemium , a social media management platform is sprouting an IPO (although not a profit), and Vendr raises $2 million to replace your enterprise sales team. Your top subscription news. NPR looks to freemium. Pocket Casts is a podcast app that can be freely downloaded, or for a $0.99 monthly subscription that allows you access to more features and storage space.

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Subscription Economy News: Week of 10/28/2019

Zuora

Every week, we bring you the top stories and analyses from the global Subscription Economy. The post Subscription Economy News: Week of 10/28/2019 appeared first on Zuora.

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Weekly Walk with BigPlay Strategies’ Customer Success & Experience Leader, Lynn Tsoflias

OpenView Labs

The post Weekly Walk with BigPlay Strategies’ Customer Success & Experience Leader, Lynn Tsoflias appeared first on OpenView.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Woven CEO Tim Campos on how to spend your most important asset

Intercom, Inc.

? ? ?. Two weeks into Tim Campos’ job as the CIO at Facebook, Mark Zuckerberg’s executive assistant asked him to join the CEO for an important meeting at 8 a.m. the next morning. But when he arrived, his boss was nowhere to be found. In reality, a group of the top brass’s EAs wanted to talk about how their calendar app was destroying their productivity and credibility in the form of double-bookings and missed meetings.

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Tip of the Week

InsightSquared

Wake up. C heck your email. Start the day. That’s a typical morning for most of us in the workforce. You scan your phone to see if there is anything that needs your attention right away before heading into the office. When we finally get a few minutes at our desks before heading into our first meeting, we’re sifting through the emails we couldn’t get to before, while trying to manage the new ones that have come in during our commute.

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5 Ways We Use BetterCloud at BetterCloud: A Love Story

BetterCloud

At BetterCloud (the company), we—unsurprisingly—use BetterCloud (the product) quite a bit. Like every company, we on- and offboard employees and manage changes in titles, external file sharing, and many SaaS apps. In fact, we have over 200 apps in our IT service catalog! . Our last major revamp of internal BetterCloud workflows was in 2017, when we released Dynamic Fields.

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Revenue recovery: stop churn, keep customers, increase revenue

ProfitWell

If it ain’t broke, don’t fix it—and try not to replace it either. For subscription businesses, churn rate is everything. They want their subscribers to sign up and stay signed up, but customers sometimes need a little extra encouragement if they’re going to stick with a subscription. This encouragement is part of churn management, a process that businesses implement in the name of revenue recovery.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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5 Thank You Pages That Take Post-Conversion to the Next Level

Unbounce

If you’re like me, you say “please” and “thank you” automatically. You’ve been saying these magic words since you were a kid. Because you were strongly motivated. Forget your manners, and you’d be humiliated in front of your family or strangers. Refuse altogether, and you’d be denied the obscure object of desire. . “What do we say ?

Scale 144