Fri.May 10, 2019

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Data-Driven Sales Enablement (In 4 Easy Steps)

OpenView Labs

Effective sales enablement in the Digital Age blends the traditional practice of aligning business needs to training with the (far trickier) task of finding new and innovative ways to make training as targeted as possible to the needs of the learner. Achieving this “recipe for success” poses quite a challenge—especially for those in the highly competitive IT industry, where a rapidly changing industry and strategic change further complicate the ability for sales executives to meet customer needs

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Top 10 Customer Success Takeaways from Technology & Services World 2019

ChurnZero

Top 10 Customer Success Takeaways from TSW 2019. Earlier this week we had the opportunity to attend and sponsor the TSIA Technology & Services World (TSW) conference in sunny San Diego. This event brought together thousands of technology leaders from Customer Success, Services, Sales, Product and Marketing. Attendees got the chance to gather for three days to learn the latest industry trends and discover new products and services that can help them streamline their operations.

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How to Develop Best in Class Sales Efficiency

Tom Tunguz

A public market investors asked me if there are any patterns in the list of recent software IPOs with the best sales efficiencies. As I looked through the list, I noticed one. All of these businesses sell bottom up with small initial ACVs that grow dramatically. Atlassian, Zoom, Twilio, Slack, New Relic, Elastic. All of them target small groups of users within larger organization who introduce the vendor.

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What should all first-time CEOs know about fundraising?

SaaStr

It is sales. It is selling stock. So be very careful with what advice you get. When you have more demand than shares to sell, yes you can sort of run an auction. You can do it all on your terms even, sometimes. At all other times, it’s the opposite. You need to be selling. And as part of that, one key to sales is taking friction out of the buying process.

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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[Webinar Recap]: Live Demo of FastSping’s Full-Service Ecommerce Platform

FastSpring

Staying competitive in today’s global market requires software companies to perform a difficult balancing act. Not only do these businesses have to deliver products that out-innovate their competition, but they must also design frictionless ecommerce experiences to match. Both tasks are crucial for the long-term success of your company. Product innovation helps generate buzz and draws shoppers to your site, while a world-class ecommerce experience converts these site visitors into paying custome

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Selling to FinTech: 10 Insider Tips for Getting Noticed

Sales Hacker

A lot of my SaaS pals often ask me what is the best way to sell into FinTech companies. But honestly, it’s not rocket science. These 10 tips will give you a leg up when you are reaching out to people in roles like mine at companies like OnDeck. 10 Tips for Selling to FinTech. Learn about what we do before reaching out. Don’t get deleted right away. Don’t try to guilt me.

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SaaStr Podcasts for the Week: May 10, 2019

SaaStr

Ep. 231: Jason Reichl is the Founder & CEO @ GoNimbly, the first SaaS consultancy to focus on revenue operations. Currently growing 100% year over year, working with companies to un-silo their operations and create one strategic revenue ops team to support their Go To Market strategy. In the past, Go Nimbly has helped companies like Zendesk, Twilio, PagerDuty and Coursera to achieve alignment and increase revenue by 26%.