Fri.Aug 06, 2021

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SEO Tools and Tips To Boost Your Rankings

The Daily Egg

Why do I need the best SEO tools when I can promote my business through social media platforms? How does SEO help my business? Doesn’t paid advertising get better results? Isn’t SEO dead? If you are still asking these questions, it means that you have pretty much written off SEO. And if that is the […]. The post SEO Tools and Tips To Boost Your Rankings appeared first on The Daily Egg.

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SaaStr Podcast 470 (and Video): How Product & Marketing Should Work Together with PagerDuty

SaaStr

CMO Julie Herendeen and CPO Sean Scott are PagerDuty’s product & marketing power couple. They bring together their respective strengths to drive remarkable product-led growth for PagerDuty, the incident response SaaS that’s been invaluable to tech teams since 2009. The two have plenty to share about making product and marketing work together in a product led-growth model, including some insights drawn from Sean’s history with Amazon and the benefits of bringing B2C techniques to the SaaS gam

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Paychex Review

The Daily Egg

We’ve worked with a ton of software solutions for all kinds of business needs. If you need a payroll and HR solution that works well with both SMBs and enterprise businesses, we consider Paychex to be a decent option, especially if you also need business insurance management tools. If there’s one thing to say about […]. The post Paychex Review appeared first on The Daily Egg.

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7 Tips to Highlight Product Features on Your Website

Neil Patel

Whether your customers are shopping for tennis shoes or a marketing automation tool, they care about your product’s features. Features (along with price and design) are one of the main factors people consider when comparing products. Would you buy a computer without knowing how much storage it has? Or a pair of yoga pants without knowing whether they stretch?

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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The Complete Guide to Diversity Recruiting

The Daily Egg

Workplace diversity has become a hot topic and a top priority for businesses across every industry. But to achieve a diverse workforce, you may need to rethink your recruiting process. This expansive guide will teach you everything you need to know about diversity recruiting. Why Diversity Recruiting Is So Important Diversity recruiting is more than […].

Business 300

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How I Got Promoted: Marques Stewart, VP of Technology at Achievement First

BetterCloud

A couple of weeks ago, we launched a new podcast called SaaSOps Leaders With David Politis. Although the podcast has only been a thing for a short while, we’ve already noticed that the majority of our audience aspires to become an IT executive. And in a recent episode with Marques Stewart, vice president of technology at Achievement First, he briefly reflected on how he got promoted.

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Bookkeeping for Your SaaS Business

Baremetrics

A bookkeeper is responsible for keeping accurate and up-to-date information on the financial health of your business. Although bookkeepers and accountants share some duties, for example preparing tax returns or producing the end of year financial statements, a bookkeeper’s main duty is keeping the basic, daily finances in order. This is usually accomplished with the double-entry system of accounting discussed below.

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5 Pieces of Career Advice for Starting in Customer Success

ChurnZero

Ranked as one of the top emerging jobs by LinkedIn , you’ll find no shortage of Customer Success careers across SaaS and other markets. Demand for this role only continues to climb as Customer Success becomes an indispensable part of how organizations retain and expand recurring revenue. . As a Customer Success provider with our own fast-growing Customer Success team, we rounded up the best pieces of career advice from our Customer Success team members who know firsthand what it takes to hit the

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Stripe Reports: What Is and Isn’t Available

Baremetrics

Stripe, Inc. (mostly referred to as Stripe) was founded in 2010. Stripe is a payment processing company but is also used to create reports. The company generates a lot of media buzz, mainly due to the involvement of its big-name investor Elon Musk. Close to 2 million websites use Stripe reports and the company holds a 18.54% market share in the payments processing category.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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NPS: O Que É, Funcionamento, Cálculo, Benefícios e Como Aplicar?

Neil Patel

Como funciona a metodologia NPS? O que se busca medir por meio do NPS é o grau de satisfação do cliente em relação a fatores específicos de uma empresa, seus produtos ou serviços em geral. De certa forma, é também um meio de medir a “temperatura” de um elemento dos mais valorizados nos esforços de marketing: a propaganda boca a boca , ou word of mouth.

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Three Ways CRM Improves SEO Results

Trujay

Search Engine Optimization is an essential tool that must be in the arsenal of every website owner. Do you want to achieve increased traffic rates? Use SEO. Do you want to rank higher in Google Search? SEO is key. Do you want to establish authority and make your website and brand well-known? It’s all SEO. […]. The post Three Ways CRM Improves SEO Results appeared first on Trujay: Migration & Integration Solutions.

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5 Pieces of Career Advice for Starting in Customer Success

ChurnZero

Ranked as one of the top emerging jobs by LinkedIn , you’ll find no shortage of Customer Success careers across SaaS and other markets. Demand for this role only continues to climb as Customer Success becomes an indispensable part of how organizations retain and expand recurring revenue. As a Customer Success provider with our own fast-growing Customer Success team, we rounded up the best pieces of career advice from our Customer Success team members who know firsthand what it takes to hit the g

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Why your Data Visualization Platform should talk to Excel

InsightOutData

b' In the business world, the most relevant information is often locked inside reams of data stored in popular data tabulation and analysis software, such as Microsoft Excel.xc2xa0 Excel has matured over time to allow in-ecosystem data calculation and analysis via customizable and in-built formulas. It enables data visualization with its in-built charts feature, including popular chart types like bar graphs, pie charts, histograms, etc.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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11 Proven Hacks to Keep Your Customers Buying More

Neil Patel

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases. Research shows that repeat customers spend more than once-off customers, making retention a priority for any Ecommerce business that wants to grow.

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5 Ways Audience Research Helps You Customize Your Landing Pages

Unbounce

Before you can accomplish your goals, you’ve gotta help your audience accomplish theirs. Makes sense, right? But too many times, marketers fall into the trap of creating landing pages with only their own goals in mind. It’s no wonder visitors aren’t clicking on that CTA. Building a landing page that converts like crazy shouldn’t be left up to chance—it’s the result of using detailed information about your audience to create a persuasive combination of copy and imagery.

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Aug 06 – Customer Success Jobs

SmartKarrot

Role: Customer Success Director – Remote Location: Los Angeles, CA, US Organization: Echobox As a Customer Success Director, you will empower customers to connect their goals and challenges with solutions in the platform while increasing usage and adoption rates. Monitor customers’ KPIs to drive the usage of the products. Help communicate customers’ needs to the Product team and help shape the product roadmap.

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How to Use Google Translate for Content Ideas

Neil Patel

Content, content, content. At times, it seems it’s all marketers think about. Even so, you may eventually find yourself in a content desert, desperately searching for a well of fresh content ideas. You’ve exhausted every Google search, every whiteboard brainstorm. However, there’s one strategy you may not have thought of. Have you explored industry blogs in other languages with Google Translate?

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Customer Escalation Management: An Essential Guide

SmartKarrot

Customers tend to leave a business mostly because they think that the company does not care about its presence. A business relies on the money of a customer and this makes the customer skeptical whether companies prioritize revenue over customer experience. In fact, stats prove it. 68% of the customers leave a company because they believe that they are not valued.

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Scaling Impactful Customer Success Strategy And Operations: An Interview With Emily Ryan

Valuize Consulting

Designing A Data-Driven Customer Success Organization. Strategy, technology and data are the building blocks of a strong Customer Success (CS) Operations motion. While strategy lays the groundwork, data and technology enable scalability and accelerate growth. The challenge that many B2B software companies face is determining the right blend of strategy, technology and data and leveraging each individual element to drive sustainable and scalable revenue growth.

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