Fri.Feb 28, 2020

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How do you pull your SaaS competitor’s customers to your SaaS instead?

SaaStr

Q: How do you pull your SaaS competitor’s customers to your SaaS instead? You have to be where your competitors are. You have to show up. Many startups try to avoid the places their larger competitors are. They avoid the same tradeshows. They don’t sponsor the same newsletters and services. They try to stake out their own marketing white space. While that’s a good idea, you also want to be exactly where your competitors are.

SaaS 245
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How Startup CEOs Should Think About the Coronavirus

Kellblog

I just reached out to the CEOs I work with with on this topic and figured I should also do a quick post to speak to the CEOs who follow Kellblog as well. The primary purpose of this post is to remind busy startup CEOs that an important part of your job is to be out ahead of things. Usually that means customer needs, market trends, and competitors. I’d argue it also includes potential epidemics, such as the one threatened by COVID-19.

Startup 103
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To Have Great Support — All Of It Has to Be Great

SaaStr

The other day I had a whiplash moment as a customer of a Unicorn SaaS company. I had a large problem with a piece of software with a lot of integrations in it, and it really wasn’t clear whose problem it was. But one of the vendors stepped up and said they’d solve the problem. They worked over the weekend and fixed it! Beyond above and beyond.

Scale 245
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Create a Strong Customer Engagement Strategy

Totango

We all want to believe that we have a strong relationship with our customers. However, the truth is that we’re only as important to them as the value we offer their businesses. The digitization of business has created a customer-centric economy, and people switch services until they find the solution that suits them. So when you get the customer’s attention, you have to maximize every conversation and engagement to prove you are the right partner to nurture their long-term growth.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Is 27 too late to start a SaaS business?

SaaStr

Q: Is 27 too late to start a SaaS business? Nah, it’s pretty young. In Aileen Lee ’s original post on Unicorns, she noted “the average age on our list of founders at founding is 34”. It’s possible that’s come down a bit, but probably not much. At SaaStr Annual, this year, we have 7,000 folks who say they are “founders”. The average age is about 37 : More here: Who’s Coming to the 2020 SaaStr Annual: Stage, Role, Countries, and More | SaaStr.

Business 188

More Trending

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For a Saas startup, what is better: to bill clients annually or monthly? Why?

SaaStr

Q: For a Saas startup, what is better: to bill clients annually or monthly? Why? It’s 2020. Bill and charge your customers the way they want to be charged. Ask them. And copy the pricing patterns of similar apps they already use. Even SMBs today have now deployed 100+ SaaS apps. Some enterprises are at 500+, or even more. So we know. We know: How we want to try new apps (15 days?

Startup 186
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Use This LinkedIn Strategy to Build a Strong Digital Presence (7 Tips)

Sales Hacker

Social selling became a buzzword around 2014 in the sales industry, and it’s already becoming outdated and ineffective for teams that use LinkedIn as just another inbox. 91% of executives rate LinkedIn as their first choice for professionally relevant content, but the content they’re looking for isn’t in their inbox, it’s delivered straight to their feed.

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When should an enterprise data collection startup hire a VP Customer Success to upsell customers much larger contracts for analytics?

SaaStr

Q: When should an enterprise data collection startup hire a VP Customer Success to upsell customers much larger contracts for analytics? As early as possible. Once you have even $1m in revenue, you are likely ready for a full-time customer success leader. Maybe even, once you have more than 2 or 3 big customers. Then it can’t just be part of your job, or someone else’s job.

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48 Awesome People to Follow During #SMMW20

Nimble - Sales

Are you attending Social Media Marketing World this year? Lucky you! Are you not coming this? No worries as we’ve got you covered. We put together a list of 48 experts that we think are worth following on social media. If you are attending in person, you can use this list to save the time […]. The post 48 Awesome People to Follow During #SMMW20 appeared first on Nimble Blog.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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The Open Source CIO

Andreessen Horowitz

In 2014, in “ Why There Will Never Be Another Red Hat ,” Peter Levine argued that Red Hat’s open source business model of commercializing support and services was highly difficult to replicate. Instead, he predicted the future of open … The post The Open Source CIO appeared first on Andreessen Horowitz.

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Q&A: Digital Customer Success Strategies to Drive User Adoption

ChurnZero

Q&A: Digital Customer Success Strategies to Drive User Adoption. Accessing meaningful data points early in the customer journey can be difficult. You can easily miss opportunities to deeply understand your customers’ behavior when your insights depend on those data points. But, if you’re using digital communication, you have access to all sorts of “marketing” metrics to better understand your customers’ product and communication engagement.

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Transforming Teams to Lead with SaaS: Insights from Gartner

BetterCloud

Many of the existing ways of managing IT are no longer applicable to environments dominated by SaaS. Gartner analysts Manjunath Bhat and Roger Williams recently released a new report describing how Infrastructure and Operations (I&O) leaders must transform the roles and skills of IT teams as they shift to SaaS. We found that Gartner’s insights validate many of the components of BetterCloud’s SaaSOps framework.

Scale 64
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Finance is the Next to Fall

Zuora

Fintech is on fire these days. Morgan Stanley just bought E-Trade for $13 billion. Intuit bought Credit Karma for $7.1 […]. The post Finance is the Next to Fall appeared first on Zuora.

Finance 52
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How To Package & Price Embedded Analytics

Just by embedding analytics, app owners can charge 24% more for their product. How much value could you add? This framework from Software Pricing Partners explains how application enhancements can extend your product offerings. You’ll learn: How to take a disciplined approach to pricing The three elements of the Packaging Decision Framework Ways to structure your new embedded analytics offering Download the White Paper to learn about How To Package & Price Embedded Analytics.

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What's down the Pipe?

ProfitWell

Today, eBay may be looking to subscription to amp up its ecommerce reach. Plus, Pipe, a B2B SaaS financial platform, raises $6 million. What’s all the buzz over? And finally, David Cancel drops the mistakes he says will tank even the best business idea. Listen wherever you get podcasts: Your top subscription news. Shoppers, subscribers, sellers—rejoice.

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48 Awesome People to Follow During #SMMW20

Nimble - Sales

Join 5,000 fellow marketers and social media professional at this year’s Social Media Marketing World. Brought to you by Social Media Examiner for the eighth year, one of the largest convention in the social business space is the event you need to be at. Jay Baer How to Create Three Types of Scalable Social Content […]. The post 48 Awesome People to Follow During #SMMW20 appeared first on Nimble Blog.

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SaaStr Podcasts for the Week with Lucidchart and Wrike — February 28, 2020

SaaStr

Ep. 311: Karl Sun is the Founder & CEO @ Lucidchart, a visual workspace that combines diagramming, data visualization, and collaboration to accelerate understanding and drive innovation. To date, Karl has raised $114M with Lucidchart from some of the best in the business including K9 Ventures, Meritech, Iconiq, GV and Kickstart in Utah. As for Karl, prior to founding the company he spent 6 years at Google in some fascinating roles including Head of Patents, Head of Business Development in Ch

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16 B2B lead generation strategies to accelerate growth | ProfitWell

ProfitWell

It’s not enough to reach people with your marketing. You need a strategy for reaching qualified leads with messaging that’s going to turn them from a passive browser to an active lead. Otherwise, you’ll struggle to make your brand stand out in the B2B SaaS market, in an especially crowded space. There’s a lot of chatter on the Internet about how to leverage various channels for B2B lead generation.

Scale 54
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People, Passion & Perfection: The Key Ingredients for an Awesome Product

Need help launching innovative software quickly? Dive into "People, Passion, and Perfection" and unlock the secrets to building excellent products in the digital age. Fast-track your journey with Tech Accelerator: Agile and Cloud-Native for flexibility & scalability AI-powered innovation for faster results Quality at every step for a flawless user experience See real impact across industries: Healthcare: Empower patients and medical professionals with intuitive solutions Education: Transform cla