Chart Mogul

JANUARY 9, 2025

Youve built an amazing productsomething youre genuinely proud of. But now comes the part that can feel a little overwhelming: selling it. For many founders, its not just about convincing othersits stepping into a whole new role, figuring out what works, and hearing no more than youd like. Its challenging, no doubt, but its also … Youve built an amazing productsomething youre genuinely proud of.

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SaaStr

JANUARY 9, 2025

Dear SaaStr: What Are Some Successful SaaS Leaders Without Sales Teams? Many that are self-serve and SMB-focused can start off without a sales team … for a while. But almost none stay without a sales team … forever. Yes, Atlassian since well past its IPO had almost no direct sales team. But it had and has a very large channel that sells its product into the enterprise, and a lot of internal resources that support the channel.

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The Daily Egg

JANUARY 9, 2025

A lot of conversion blogs have come and gone in the 20 years that we’ve been doing this. Here are our favorites that are still. The post The 8 Best Conversion Rate Optimization Blogs appeared first on The Daily Egg.

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SaaStr

JANUARY 9, 2025

Every time I see a CRO that doesn't sell themselves, they fail. Every time I see a CTO that doesn't code themselves, they fail. Every time I see a CMO that doesn't market themselves, they fail. — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) November 28, 2024 So we’ve talked a ton on SaaStr over the years on the risks and benefits of hiring your various VPs and C-level execs.

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Part-Time VPE Sales Hiring CTO Hire Scale 239

Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Enterprise

FastSpring

JANUARY 9, 2025

With changes to legislation in the EU and lawsuits in the U.S., the future of monetizing your game direct to consumer looks brighter than ever. That said, you might be wondering what strategies work within the confines of today’s rules and if it’s even possible to earn 50% or more of your game’s revenue through D2C. In this episode of Growth Stage, we interview gaming D2C and creator marketing expert Justin Sacks of Nexus about his thoughts on: What winning strategies AAA and A

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Buffer Resources

JANUARY 9, 2025

Your TikTok account is hitting off. You aren’t getting the cold sweats while publishing TikTik videos nowadays. And then, you wonder, how can I get more out of my TikTok strategy ? Enter: TikTok ads. A TikTok ad is an advertisement by a brand or creator appearing on people’s For You page. For example, I got the following ad by Adobe Photoshop on my feed recently: While the TikTok ad blended seamlessly with the other TikTok videos on my feed, the “sponsored” label and

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Advertising Social Media Technical Advisors Entertainment 66

ChurnZero

JANUARY 9, 2025

This guest post is by Annie Stefano , head of education and enablement, and Emilia DAnzica , managing partner, of Growth Molecules. Companies that do not map customer journeys lose 15-20% of potential revenue growth as they fail to identify and act on conversion and upselling opportunities. As a proud sponsor of Zero IN 2024 , Growth Molecules embraced the opportunity to showcase our customer success training and advisory services in a packed workshop.

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SaaStr

JANUARY 9, 2025

So Carta and Crunchbase are two of our favorite data sources at SaaStr, and Crunchbase’s lateste VC funding report is out here. Two data points jumped out at me: 51% of all U.S. VC funding ($178 Billion total) went to SF Bay Area companies Venture roared back in Q4’24. Not to ’21 levels, but up +70% over Q4’23: Now it’s not quite that simple.

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Scytale

JANUARY 9, 2025

When you think of data security and customer trust, one thing should come to mind – and if it doesnt, it should : SOC 2 compliance. Simply put, SOC 2 compliance is like a VIP badge for your business. It tells the world, Weve got our act together when it comes to protecting sensitive data. However, maintaining SOC 2 compliance can often feel like walking through a maze blindfolded, but with the right strategy – and a little help (hint: automation) – you can find your way through

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compliance Business Technical Review Systems Review 52

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