How to Reach More People with Content Marketing by Changing How You Write
Tom Tunguz
APRIL 7, 2018
Ben Franklin’s edits to the Declaration of Independence. The average English sentence has been shortened by half over the last five hundred years. Read the first sentence of the Declaration of Independence to see why. It is 71 words long and contains 8 recursive clauses. I read it ten times before I understood it. I have 48 seconds with you , my reader.
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