Sat.Oct 29, 2022

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Sales Efficiency through Covid : Reading the Tea Leaves for Startups

Tom Tunguz

In 2017, SaaS companies reported their cost of customer acquisition had increased by 65% in the previous five year period. What happened to these figures during Covid? We can examine the sales efficiency of public software companies to get a sense. Since 2016, the average public software witnessed its sales efficiency winnowed from 52% to 47%, a decline of about 10%.

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Ops Folks Build Smart Financial Models. But They Are Often Dangerous.

SaaStr

So I’ve seen a trend among many startups these days which is to sort of have a VP or Director of Business Ops instead of a VP / Director of Finance. They handle the cash too, but also go deep on the business in a way a “finance person” usually simply can’t. These folks often come from strategy consulting or banking backgrounds. And they are often great hires, often very smart.

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5 Best Screen Recording Software For PC (2023) – Free & Paid

How To Buy Saas

You need screen recording software when you’re trying to make a video of what’s on your computer screen—perhaps to send to tech support or to create a tutorial for YouTube. A screen recorder lets you record video, audio, and even your webcam all at once. But that’s not the only thing you can do with a screen recorder. Did you know you can make game recordings a lot more fun with a screen recorder?

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Dear SaaStr: What Is a Fair Amount of Equity for a Late Co-Founder?

SaaStr

Dear SaaStr: What Is a Fair Amount of Equity for a Late Co-Founder With 2 Original Founders? The “late” co-founder seems more and more common to me these days. I call them ex post facto co-founders. And they are wonderful. You absolute can find a just epic co-founder later. There is no rule or law that it has to be on Day 0. If in your first year or two, you can often grab someone with such great commitment and such great management skills that they are a co-founder in all senses except when t

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Build the Case: Quantify the Real Costs of In-House Testing and QA Gaps

Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.