ProfitWell
AUGUST 6, 2019
There’s no more vital metric for a SaaS company to keep track of than churn : the rate at which customers are leaving your business and taking their subscription dollars elsewhere. Churn can be powered by a number of factors, and even small month-on-month increases in churn percentage can be ruinous to planning, so understanding what churn is and how to analyze it is paramount.
Chargify
AUGUST 6, 2019
Welcome to the Subscription Rockstars series! In this series, we will take a closer look at wildly successful companies to better understand how they got to where they are today. We will analyze both their mistakes and their victories to draw lessons that you can apply to your business. And, of course, we will pay special attention to how their subscription billing models and pricing strategies contributed to their growth.
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SaaStr
AUGUST 6, 2019
Join Tradeshift founder and CEO as he shows founders how to take control of their destiny. Tradeshift has grown to 650+ people with offices in 12 countries from its start as a mere vision in 2005. Want to see more content like this? Join us at SaaStr Annual 2020. Christian Lanng | Founder and CEO @ Tradeshift. FULL TRANSCRIPT BELOW. (music) Hey, everyone.
Neil Patel
AUGUST 6, 2019
In case you missed it, Google just published advice for SEOs on how to continually do well throughout their algorithm changes. Now, what most people don’t know is Google doesn’t just push out a handful of algorithm changes per year. They publish substantially more. Just to give you an idea of how often Google changes, they had 3,200 algorithm changes in just 1 year.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
SaaStr
AUGUST 6, 2019
Just meet. Meet all your competitors. You never know where it will go. It may help you head off a stupid conflict later. You might combine the companies. Who knows. Keep the super confidential stuff secret. But anything anyone could find with a Google search, just share it. There’s not as much to hide as you think, and often something to learn. View original question on quora.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
SaaStr
AUGUST 6, 2019
Testimonials are nice, but most prospects these days have already seen the generic ones on your website and in your collateral. What work in sales is very similar companies using, and loving, your product. This is why once you have 1 leader in a space, you should run the tables in that segment. For example, back in the day: It took us over 18 months to close Google. 12+ CEO visits.
Andreessen Horowitz
AUGUST 6, 2019
As online video platforms seek a business model beyond advertising , and short videos start to look more and more like commercials, it turns out that commerce may be video’s killer app.
Nimble - Sales
AUGUST 6, 2019
We hear a lot about marketing automation in passing, but the details of how automation will benefit marketers now and in the future are often left unspecified. Here are six marketing automation trends you can expect to see in the near future: Chatbots Will Become Essential in Marketing Automation — Not Just Optional Chatbots are […]. The post What Does the Future of Marketing Automation Hold?
FastSpring
AUGUST 6, 2019
When creating paid search campaigns, marketers quickly become scientists. They make hypotheses, test variable, review their findings, and then start the process over again … and over and over again. The craziest part about these paid search “experiments” is that the outcomes vary widely depending on the product you’re promoting and the audience you’re trying to reach.
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
ProfitWell
AUGUST 6, 2019
Welcome to the first-ever episode of Tradeoffs, where Hiten Shah (of FYI and Product Habits ) and I talk through the product decisions of popular companies and the potential tradeoffs they made as a result. We break down how these choices shaped the growth of these companies and what it means for their future. Starting it off is our conversation about online streaming juggernaut Netflix.
Chart Mogul
AUGUST 6, 2019
Producing quality videos is key for success in online education. Here’s everything you need to know about eLearning video production. Elearning really is big business. Analysts from Research and Markets forecast that the industry will be worth a whopping $325 Billion by 2025. . That means that the industry is going to get even more competitive. So to succeed, you’d need to bring your A-game, and produce very well crafted eLearning videos.
Net-Results
AUGUST 6, 2019
What’s missing in most popular marketing automation software is focus. That’s the reason we ( at Net-Results , where we offer our own marketing automation platform) put out content like the Marketing Automation Buyer’s Guide. It’s because marketers (whom we talk to on a daily basis!) keep telling us it’s getting harder to see the forest for the trees.
Chart Mogul
AUGUST 6, 2019
Producing quality videos is key for success in online education. Here’s everything you need to know about eLearning video production. Elearning really is big business. Analysts from Research and Markets forecast that the industry will be worth a whopping $325 Billion by 2025. . That means that the industry is going to get even more competitive. So to succeed, you’d need to bring your A-game, and produce very well crafted eLearning videos.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Groove HQ
AUGUST 6, 2019
Another busy month over here at Groove. We have some great new features available this month, including Knowledge Base search within your Inbox, a change our users are giving us great feedback on. We’d also like to thank everyone that took a few minutes to fill out our recent survey, which is helping us prioritize […]. The post Groove in July: Knowledge Base Search in Inbox, Print Conversations, Performance Improvements, and More!
Intercom, Inc.
AUGUST 6, 2019
Product engineers are experts at identifying, understanding and solving problems. When you talk about the types of problems you tackle, and therefore the impact that you have, the conversation should not be solely limited to the work you do within a text editor or integrated development environment (IDE). Yes, the code that you write and the systems that you build are major contributing factors to the success and growth of a business.
OpenView Labs
AUGUST 6, 2019
How did your company adopt Slack? I don’t know your company’s story, but I’m guessing it went like this: Jane heard about Slack from a friend, so she signed up and started using it with her team. Pretty soon the whole company was on Slack , and no one can remember life before it. Most software companies dream of seeing people adopt their product like this.
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