Sun.Mar 17, 2019

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Meet our Awesome SaaStr Europa 2019 Speakers!

SaaStr

Coucou from us here at SaaStr HQ! Are you looking for more on the star-studded line-up coming to Europa 2019 ? Take a look at some of the all-star unicorn CEOs and founders, investors and accelerators joining us in Paris this June … The Unicorns ??. From Hackathon to Unicorn with Talkdesk Founder and CEO Tiago Paiva and SaaStr CEO Jason Lemkin.

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What's Missing in EBITDA?

Divestopedia

EBITDA is a common measurement for business value. But is it the right method for your business? What does EBITDA miss when it comes to valuations? The shortcomings of EBITDA can't be ignored.

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Opening the black box of offline marketing with data analytics

The Marketing & Growth Hacking Publication

Offline marketing is far from dead The marketing communication industry has three main players: the brand, the agency and the media owner. The agency, who is typically the middle-man, has the most visibility in attribution and drives majority of the tactical decisions of the brand. Having said that, the agency does not have an economic interest to maintain transparency between the brand and the media owner.

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