SAP Buys Qualtrics; 2018 Catapulted to $65B in $1B+ M&A Volume
Tom Tunguz
NOVEMBER 10, 2018
Another week, another blockbuster software acquisition! This time SAP has agreed to purchase Qualtrics for $8B. Qualtrics is a Utah based provider of experience management software. Qualtrics writes and sells software to ask questions of employees and customers to help businesses improve customer experience, employee satisfaction products, and brand.
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