Product-led growth: AKA what you should be doing | ProfitWell
ProfitWell
DECEMBER 6, 2019
The way in which people buy and use software is drastically changing. Consumers are more eager to try a product than to converse with a salesperson—paving the way for a product-led growth approach. Letting your product lead means companies must reconfigure their marketing, sales, and service strategies to keep up with consumer demands. Since the future is product-led, I’m going to walk through what product-led growth means, the main principles of it, and some great examples.
Let's personalize your content