Cobloom
JUNE 18, 2019
Churn is a really big deal in SaaS. but which is a "bigger" deal? Customer churn, or revenue churn? Today, I'm looking at the differences between these two essential SaaS metrics , and helping you to use them to monitor and improve the growth of your own SaaS startup.
ProfitWell
JUNE 18, 2019
Revenue run rate—sometimes called annual run rate—lets you estimate how much revenue you might expect from your SaaS company throughout the next year. Run rate is simple to calculate, making it quite popular among founders for revenue projections. That simplicity has its dark side, however. Estimating your run rate is inaccurate, failing to account for factors like expansion revenue or churn, so the numbers should always be taken with a grain of salt.
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Tom Tunguz
JUNE 18, 2019
Over the last decade or so, I’ve compiled a metrics sheet to summarise a SaaS business. While no living document like this is ever perfect, this is currently the best board-level summary of the overall health of a business I have found. I’m sharing it so that others may benefit and improve it. If you have suggestions, please email me. Redpoint SaaS Metrics Template.
Neil Patel
JUNE 18, 2019
We all know that links help rankings. And the more links you build the higher you’ll rank. But does it really work that way? Well, the short answer is links do help with rankings and I have the data to prove it. But, you already know that. The real question is what kind of links do you need to boost your rankings? Is it rich anchor text links? Is it sitewide links?
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Unbounce
JUNE 18, 2019
When we started Unbounce almost a decade ago, we were motivated by a clear vision: to help the world experience better marketing. Many marketers didn’t have the resources to build awesome campaigns on their own, so we set out to make it easy. There was also just so much bad marketing out there —spammy, inauthentic, half-baked. We wanted to empower every marketer to deliver remarkable experiences, convert more traffic, and get unbelievable results.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Unbounce
JUNE 18, 2019
Inspired by extraordinary marketers like you, we’re revealing a new brand identity and message. We want to empower you to do your absolute best work. To go above and beyond. To strap a rocket on your marketing then climb on as you light the fuse. We’re not about hum-drum campaigns, and neither are you. Ultimately, we want to help you make extra your new normal.
FastSpring
JUNE 18, 2019
Everyone likes free stuff. If you’ve ever been to Costco during sample time, you know what I’m talking about. People will eat little pizza samples all day, but the big question is, “Will they actually make it to the freezer aisle?”. Giving away free samples is a great way to get people’s attention, but it usually isn’t good for your bottom line. At some point, you need to get your samplers to become paying customers.
Andreessen Horowitz
JUNE 18, 2019
The internet has changed nearly every aspect of our lives, connecting us in ways that would have been hard to imagine even a decade ago.
Navint
JUNE 18, 2019
Chicago, IL – June 18, 2019 – Navint Partners , a management consulting firm offering end-to-end strategic, operational, and technological delivery capabilities focused on Lead to Renewal success, today announced that Dexter Battle has joined the Salesforce practice as Chief Architect. “As our Salesforce CPQ and Billing practice continues to grow, we are committed to attracting top-tier talent to the firm to serve our clients,” said Jim Martindale, CEO and Managing Director at Navint.
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
Divestopedia
JUNE 18, 2019
When it comes to selling a business, it certainly isn't a one-size-fits-all situation. However, careful planning and research is essential if you are to succeed in your exit. Here are three methods for selling your business.
Totango
JUNE 18, 2019
Imagine you’re a customer who’s just subscribed to a service or purchased a new product. In a perfect world, what would happen next? You’d probably begin using the product and discover it works exactly as described. The value of your purchase would be immediately apparent. There would be a dedicated customer success team that would help you learn to use all the features.
Sales Hacker
JUNE 18, 2019
The relentless pursuit of a deal is in the blood of every sales leader and sales rep. If letting go of a deal just isn’t in a salesperson’s DNA, how do you know when to cut bait? The post 5 Signs Your Deal is Dead and What You Can Do About it appeared first on Sales Hacker.
Kellblog
JUNE 18, 2019
Just a quick post to share a slide deck I created for a session I did with the top S&M executives at a private equity group’s sales and marketing summit. We discussed some of my favorite topics, including: Some fun quotes on marketing and sales. Sales training, with many points taken from the post: A Disney Parking Lot Attendant Gets More Training than Your Typical $250K Enterprise Sales Rep: Thoughts on Bootcamps.
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Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.
Teamgate
JUNE 18, 2019
Wouldn’t it be great if you could write sales emails that get read every time? And wouldn’t it be even better if you could write sales emails that not only get read but provoke a positive response every time? It sounds like a dream. With over 125 billion business sales emails sent every day, the likelihood of the above happening with every email you send… Well, it’s pretty slim.
OpenView Labs
JUNE 18, 2019
In recent years, businesses have been making the shift towards using account-based marketing (ABM). Why? Because it works! Take a look at these stats from studies done on businesses using account-based marketing: Nearly all businesses ( 91% ) using ABM saw their revenue increased. 1 in every 5 companies generated 30% more income after implementing an ABM strategy.
Subscription DNA
JUNE 18, 2019
There is, without a doubt, money to be made from online content. While there are many different ways for you to monetize your content, a… Read more. The post 3 Great Metered Paywall Tips To Gain More Paying Subscribers appeared first on Subscription DNA.
BetterCloud
JUNE 18, 2019
From the heavy lift required by Legal and Finance, to the inevitable complications involved with integrating corporate cultures, mergers and acquisitions are notoriously difficult. IT is tasked with a laundry list of post-merger assignments, too. What applications in the technology stack do we keep, and how do we integrate duplicate systems? How do we keep an accurate list of which employees are staying and which are going?
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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.
Andreessen Horowitz
JUNE 18, 2019
We take automation for granted in so many areas of our lives.
SaaStr
JUNE 18, 2019
Join Algolia CEO Nicolas Dessaigne and Segment VP of Marketing Hollie Wegman for a session discussing best practices for growing your ARR in your SaaS. Want to see more content like this? Join us at SaaStr Annual 2020. Nicolas Dessaigne, CEO @ Algolia. Hollie Wegman, VP of Marketing @Segment. FULL TRANSCRIPT BELOW. Nicolas: Hello. Hollie: Hi. Hollie: So, Nicolas.
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