Incredo

NOVEMBER 13, 2019

Marketing is approached differently in each industry. The audience and the platforms keep changing with the industry and the product. Particularly in the SaaS industry, it can be daunting for new business owners and marketers. You know you’ve built an awesome product, but sometimes your marketing efforts don’t pay off all the time. With so many metrics and variables to chase in each campaign, it gets increasingly difficult to market the product effectively.

Marketing 125

Marketing SaaS Traceability Branding 125

The SaaS CFO

NOVEMBER 13, 2019

In the SaaS space, we talk a lot about the health of our recurring revenue. This comes in the form of churn and retention. And it makes sense, right? Macro level valuations of your SaaS business are based on a multiple of recurring revenue. But as an operator of your business or an investor in […]. The post How to Calculate Your Renewal and Upsell Rate appeared first on The SaaS CFO.

Churn 91

Churn Retention SaaS Revenue 91

Entrepreneur - SaaS

NOVEMBER 13, 2019

Optimizing for conversions is just the tip of the iceberg.

Revenue 93

Revenue Strategy Marketing SaaS 93

Intercom, Inc.

NOVEMBER 13, 2019

If your support team is routinely asking the same set of questions at the start of every chat conversation, it’s time to ask if you’re using the right tools to triage support issues. Recently our internal tech support team found themselves in this situation while providing support to our 650-person team spread across five offices and timezones.

Technical Review 143

Technical Review Sales Hiring Sales Recruiting Software Review 143

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

SaaStr

NOVEMBER 13, 2019

Q: Are there any examples of a unicorn startup that was bootstrapped? From the 2019 Forbes Cloud 100, here are the SaaS/Cloud “start-ups” that are bootstrapped, i.e. $0 in disclosed capital raised: Mailchimp. Closing in on $1,000,000,000 in ARR and 1,000+ employees with no outside capital raised. That’s impressively efficient. Yardi. A software oldie in property management.

Startup 198

Startup Cloud Investment SaaS 198

SaaStr

NOVEMBER 13, 2019

Q: How do venture capital firms determine when and how to help stalled or stuck portfolio companies? It is a super interesting topic more should be written about. Most VC firms do plan for some tough times. They expect a rough quarter every 4–5 or so. And then generally reserve some extra cash if you are doing OK but not great, often another 25% more than the initial investment for a bridge or small second check if that gets you over the help.

Venture Capital 159

Venture Capital Investment Metrics 159

Casey Accidental

NOVEMBER 13, 2019

As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. The approach sounds a bit like this: I’ve amassed a large group of X type of professionals. I’ve helped their business, but they’re asking for help driving more customers.

Marketplace as a Service 106

Marketplace as a Service Business Model Business Underperforming Technical Team 106

Agile Payments

NOVEMBER 13, 2019

Interactive Voice Response (IVR) has been around for quite a while now, and it's use for payments acceptance has grown significantly in recent years. With recent advents in IVR systems along with increased cell phone adoption, businesses and organizations now have more tools to bill their customers and collect and accept late payments by phone.

Payment Methods 68

Payment Methods Payment Solutions Business 68

Nimble - Sales

NOVEMBER 13, 2019

Ever had that moment when you only remembered someone because you needed something from them? Or ever felt like someone just reached out to you out of the blue, only to find out that they remembered you because there’s something they have to ask from you? That’s how your clients feel whenever you suddenly reach […]. The post How to Talk to Customers like They’re Your Friends appeared first on Nimble Blog.

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81

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Payments

ProfitWell

NOVEMBER 13, 2019

The health of your SaaS business is entirely in the data, and a lot of SaaS professionals tend to think that the more data they’re actively tracking, the better. But you can get a more representative picture of your progress by reducing the number of metrics you observe. The trick is identifying a smaller set of metrics that really tell the story of your business and making them your key performance indicators, or KPIs.

Subscription 80

Subscription Payment Features Customer Lifetime Value Benchmarks 80

User Pilot

NOVEMBER 13, 2019

You can spend 1000s on marketing, spend hours fine-tuning your Sales funnel, and yet you still don’t see results? Why? Well, most likely it’s because your product adoption sucks. Product adoption is crucial to the success of any SaaS product. I don’t just mean it’s what separates the good from the great, I mean it separates those that survive and those that don’t.

Customer Lifetime Value 61

Customer Lifetime Value SaaS Onboarding Customer Success 61

Andreessen Horowitz

NOVEMBER 13, 2019

Editor’s note: It’s Summit Week at a16z, so each day we’re re-sharing some of our favorite talks from the last few years. a16z Summit is an annual, invite-only event bringing together thinkers, builders, and innovators to explore and examine the … The post The End of Advertising appeared first on Andreessen Horowitz.

Advertising 61

Advertising Innovation Business Model Business 61

CloseSaaS

NOVEMBER 13, 2019

Growing your company will almost always include making some mistakes along the way. If you don’t make any mistakes, it probably means you’re playing it safe. Making mistakes is what makes us human. But some mistakes can be costly, and sales mistakes can be expensive.

Sales 52

Sales 52

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Revenue

Navint

NOVEMBER 13, 2019

Welcome back for part two of our “Top 10 Must Attend Sessions for You and Your Finance Team” series for Dreamforce 2019! Yesterday in part one we looked at which sessions to attend Tuesday November 19 th. If you missed part one not to worry, click here. to catch up. We know it can be overwhelming to build your agenda for the whole week and decipher which sessions will be the most beneficial for you.

Finance 56

Finance Revenue Subscription Payment Features 56

Totango

NOVEMBER 13, 2019

In September we recognized the most innovative Customer Success teams for going above and beyond in the industry at Customer Success Summit – Team Edition in New York. Creating great experiences for customers would not be possible without all the amazing work and collaboration of teams. As part of this recognition, we would like to extend a huge congratulations to the 7th Annual Hero Award Team winners!

Customer Success 48

Customer Success Innovation Enterprise Engagement 48

ProfitWell

NOVEMBER 13, 2019

Today, we’re talking: mental health, physical health, and. phone booths? Your top subscription news. A bit more ROOM for productivity. Today, I’m intrigued by health—first in the mental realm, with the latest episode of This Week In Startups , a podcast of “the most interesting, outrageous, and illuminating stories from the world of entrepreneurship,” during which host Jason Calacanis interviews Brian Chen, Co-Founder and CEO at ROOM.

Entrepreneurship 41

Entrepreneurship Subscription Payment Features Interviewing 41

Aysling

NOVEMBER 13, 2019

If your business is growing, it’s not just growing “up,” it’s growing sideways, at an angle and even – sad to say – possibly contracting in some areas. A “simple” spreadsheet is no longer going to cut it. All of your major team members – and even some of the minor ones – need to collaborate more and more. Everyone pretty much needs to see what everyone else is up to.

Payment Services 40

Payment Services Payment Solutions Payment Methods Payments 40

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Payments

SaaStr

NOVEMBER 13, 2019

So a little while back, the last of our little class of SaaS 2.0 apps of 2006 got to $100,000,000 in ARR: Conga is a pioneer in the document creation and assembly space (as a sponsor of 2020 SaaStr Annual — thank you!!). But let’s put the details aside. The interesting part is that (x) every member of the Class of 2006 in SaaS that (y) got to $10m ARR or so with happy customers … (z) got there.

SaaS 153

SaaS Retention Revenue 153

Sales Hacker

NOVEMBER 13, 2019

It’s week 10. You’re on a forecast call, and your rep drops a bomb on you. That $600k deal that was a “sure thing” is now pushed into next quarter because the buyer is on vacation for the remainder of the quarter. You frantically look to see if there’s something you can pull forward, but with only 2 weeks left in the quarter, there’s nothing that can be accelerated to close the gap.

Forecasting 73

Forecasting Underperforming Technical Team Sales Systems Review 73

OpenView Labs

NOVEMBER 13, 2019

Technology is often associated with the complex and cutting edge, but some of the most helpful and successful technologies are built on simple, logical ideas. You don’t always have to come up with something that’s never been seen before or tackle a problem that’s never been solved. This is the path we’ve taken at Auth0. As the identity platform for application builders, we provide thousands of global customers across many industries with an all-in-one identity solution for web, mobile, IoT and i

Development 40

Development Technical Review Software Review Sales Hiring 40